MOGU vs 花海仓
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MOGU
Discover a curated selection of fashion items recommended by style influencers through live streams and direct sourcing from factories. Find trendy outfits, discounted brands, and high-quality goods at factory prices for a reliable beauty shopping experience.
- Live stream fashion recommendations
- Curated seasonal fashion items
- Limited-time brand discounts
- Factory-direct high-value goods
- Complete outfit purchasing
- Influencer-led styling advice
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蘑菇街是女生专属的一站式消费平台。蘑菇街有上万个精通购物和穿搭的时尚达人，每天在直播间里推荐当季值得买的时尚单品、限时折扣的品牌商品以及源自工厂的性价比好货。蘑菇街的商品均由平台官方审核供应商资质和品质，让消费者轻松享受可靠的变美体验。 【直播间专享折扣】 每天有很多品牌以超乎想象的折扣在直播间限时特卖。每一件都有主播为你试穿解说，既有性价比又放心。 【搭配好的整套买】 蘑菇街有上万个身材不一，风格各异的主播，你可以通过直播直观的看到上身搭配效果，整套购买更省心。 【工厂源头好货】 蘑菇街主播亲赴工厂、源产地甚至海外选款，让你用出厂价格买到质量堪比商场品牌的高性价比好物。 联系我们 1.蘑菇街APP：点击我-客服-意见反馈 2.官方微博：私信@蘑菇街 3.官方微信：关注微信公众号"mogujieguanfang" 4.客服热线：400-8158-666 逛蘑菇街，总有高手帮你挑。
花海仓
Discover brand-name clothing and accessories at significantly reduced prices. This app specializes in clearing out overstock, past-season, and slightly imperfect items from popular brands. Enjoy genuine products at a fraction of the market cost with reliable logistics and after-sales support.
- Brand-name clearance sales
- Discounted overstock and past-season items
- Genuine products guaranteed
- Limited-time flash sales
- Professional logistics and after-sales service
- Insurance protection
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花海仓是唯品会旗下一款专注做品牌尾货清仓的APP，全品类清仓限时特卖。耐克、阿迪、NB等知名品牌商品，均能以远低于市场价买到。同是好货，咱选一值得买的！ 【正品低价】 专注品牌尾货清仓，所售商品主要为断码、过季、微瑕等，且全部来自品牌商或其授权经销商，把控来源正品保证。花小钱，买大牌，是花海仓区别于其他电商网站的亮点； 【专业无忧】 正品； 中国人保提供相关保险保障； 专业的物流配送与售后，贴心；
Screenshots
Verdict
The clearest difference is rating: MOGU at 4.7 against 花海仓's 4.2. MOGU also leads on ads (none vs shown) and ratings volume (896 vs 6). 花海仓's advantage is in-app purchases (none vs 6). On price, review sentiment, update cadence and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. MOGU sells 6 one-off in-app purchases. 花海仓 asks for nothing beyond the download.
MOGU holds the better App Store score, 4.7 against 4.2. That said, the two scores are not equally well evidenced: MOGU has 896 ratings behind it against 6, so its average is the more settled of the two. Written reviews complicate that: 97% of MOGU's written reviews are positive against 100% of 花海仓's, so the app with the better star average is not the one people write more warmly about.
MOGU ships an update every 2 weeks, 花海仓 every 3 weeks. The most recent releases landed on October 23, 2026 and October 24, 2026 respectively.
| Parameter | MOGU | 花海仓 |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (896 ratings) — better | 4.2 (6 ratings) |
| Positive reviews | 96.8% of reviews | 100.0% of reviews — better |
| Number of ratings | 896 — better | 6 |
| Update frequency | Every 2 weeks — better | Every 3 weeks |
| Ads | No — better | Yes |
| In-app purchases | Yes | No — better |
| Monetization | Free — better | Ad-supported |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 13.0 — better | 15 |
| Further details — not scored | ||
| Size | 180 MB | 69 MB |
| Age rating | 4+ | 4+ |
| Developer | Juangua network Co., Ltd. Hangzhou | VIPSHOP(china) Co.,Ltd |
Customer experience
MOGU
花海仓
Bugs and requests
MOGU
Reported bugs
2 issues- Login screen freezes
- Compatibility issues with older devices
Requested features
4 requests- Expand international shipping options
- Add English language support
- Provide more detailed product descriptions
- Improve search and filtering capabilities
花海仓
Not enough reviews yet to summarise bugs or requests.
In-app purchases
MOGU
- 42蘑币$0.99
- 84蘑币$1.99
- 210蘑币$4.99
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- 350蘑币$7.99
- 756蘑币$15.99
- 4326蘑币$94.99
花海仓
No in-app purchases
