CogniFit vs Executive Functions

Your mind changes every day. Some days feel clear. Others feel harder to navigate. CogniFit brings a new daily approach to brain health, helping you understand how your mind performs, adapts, and evolves over time. Built on more than 20 years of published research, CogniFit combines cognitive assessment, adaptive training, and daily guidance into a single system designed to support mental clarity, focus, and long-term cognitive wellbeing. ‣ Your Brain Age At the center of the experience is your Brain Age: a simple way to understand how your mind is performing today, and how it changes over time. Monitor your daily and weekly cognitive scores, set goals, and build a personalized training plan around your own rhythm. ‣ Five Abilities, One Evolving Picture Memory, focus, coordination, reasoning, and perception are measured over time to reveal patterns in how your mind performs day to day, alongside up to 22 other cognitive abilities, including processing speed and reaction time. ‣ Built Around You Training sessions adjust gradually, adapting difficulty, pace, and cognitive focus based on how you perform. The more you use CogniFit, the more the experience adapts to you. ‣ Guidance Throughout the Day Gentle reminders, reflections, and quick check-ins help support consistency throughout the day, especially during moments when focus or energy feels lower. ‣ Grounded in Cognitive Science Developed by neuroscience experts, CogniFit's patented Individualized Training System (ITS) is used by the scientific community, universities, hospitals, families, and medical centers around the world. ‣ The Benefits • Track your cognitive score (0-100) daily and weekly • Personalized training sessions based on the areas you want to focus on • A custom weekly plan, built around your routine • Scores across cognitive domains, including reasoning, coordination, memory, perception, and attention • Compare your Brain Age to your actual age • Guided mindfulness techniques to support your mental wellbeing • More than 100 interactive games, including Penguin Explorer, Mahjong, and Reaction Field • Video Coaches to guide you through every step • Brain games and brain teasers for adults and children alike ‣ Designed for Everyday Life A complete redesign brings a calmer, more intuitive experience that fits naturally into your routine. Short sessions, clearer feedback, and a more focused interface make daily cognitive care simple, approachable, and sustainable. Small moments, repeated daily, that's how real change happens. Are you ready to understand your brain a little better, every day? Pricing and Conditions CogniFit offers monthly ($9.99/mo) and annual ($59.99/yr) subscription packages. All amounts are in USD. All subscriptions are processed through the user’s app store account. Currency conversions for user’s outside of the US may apply. All subscriptions renew automatically until cancelled. For complete details, please review: https://www.cognifit.com/terms-and-conditions

Executive Functions are a set of cognitive processes that allows to manage complex or unusual situations successfully. They regulate analysis, planning, control and coordination of the cognitive system, and control the activation and use of knowledge processes. It is widely believed that Executive Functions play a fundamental role in 'smart' behavior and that they can be trained and improved through specific exercises. Main executive functions are the acquisition and updating of Working Memory, Cognitive Flexibility and Behavioral Inhibition. The "Executive Functions" series of apps is dedicated to the exercise and improvement of these skills. The first app, which is presented here, is dedicated to 'Working Memory', and proposes many exercises to verify, improve and use the ability to remember, recall and discriminate in the short term some elements that can be images, colors, words, voices or combinations thereof. Each exercise/level is divided into two stages: during the first, a set of stimuli is presented which must be memorized. Then, in the second stage it is required to use, list and/or discriminate between the elements presented. At the end of each exercise the app shows the result obtained and assigns scores and evaluations taking into account the relative difficulty, the number of elements proposed, the time taken and so on. "Executive Functions" contains over 200 "cards" and their names, written and recorded with a female and male voice. The ‘cards’ represent animals, food, means of transport, numbers, etc. and are used to propose 349 exercises/levels generated and managed automatically for a very high number of possible combinations.