Comparison

ADWEEK vs IAB Events

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

ADWEEK

Access award-winning news and insights for brand marketing professionals. Stay informed on the latest trends and analysis across advertising, media, and technology. Offers subscription-based access to exclusive content.

Highlights
  • Award-winning coverage
  • News and insights
  • Brand marketing ecosystem
  • Advertising and marketing community resource
  • Mobile app access
Features
Read full description

Adweek is the leading source of news and insight serving the brand marketing ecosystem. First published in 1979, Adweek's award-winning coverage reaches an engaged audience of more than 6 million professionals across platforms including print, digital, events, podcasts, newsletters, social media, and mobile apps. As a touchstone of the advertising and marketing community, Adweek is an unparalleled resource for leaders across multiple industries who rely on its content to help them do their job better. ADWEEK Pricing: • Subscription 1 Month - USD 9.99* • Subscription 1 Year - USD 129.99* * For non-US app stores, the equivalent currency charges will apply. Please note: App subscriptions do not include access to subscription-only content on our website. Additional Subscription Information: • Payment will be charged to iTunes Account at confirmation of purchase. • Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. • Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. • Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. • No cancellation of the current subscription is allowed during active subscription period. Privacy Policy - https://bit.ly/2J5Ujfh Terms of Use - https://bit.ly/2J1YZqL • Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription to that publication, where applicable.

About

IAB Events

Access information and engage with Interactive Advertising Bureau events. View upcoming events, manage your profile, review agendas, favorite sessions, and download important documents.

Highlights
  • View upcoming events
  • Update and share event profile
  • Review daily agenda
  • Favorite sessions and attendees
  • Download key documents
Features
Read full description

The IAB Events App is the go-to median for getting information and engaging with Interactive Advertising Bureau during our events. You'll be able to view which events are coming up, update and share your event profile, review the agenda for the day, favorite sessions and attendees, and download key documents.

Screenshots

ADWEEK4 screens
IAB Events4 screens

Verdict

The call

The clearest difference is rating: IAB Events at 4.9 against ADWEEK's 4.3. IAB Events also leads on in-app purchases (none vs 10) and update cadence (monthly vs every 3 months). ADWEEK's advantage is ratings volume (707 vs 13) and iOS requirement (12.0 vs 15.1). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. ADWEEK sells 10 in-app purchases, starting at $9.99 per month. IAB Events asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

IAB Events holds the better App Store score, 4.9 against 4.3. That said, the two scores are not equally well evidenced: ADWEEK has 707 ratings behind it against 13, so its average is the more settled of the two.

UpkeepUpdate frequency

ADWEEK ships an update every 3 months, IAB Events monthly. The most recent releases landed on October 23, 2026 and October 24, 2026 respectively.

Scorecard6 real differences · 4 level
ADWEEK versus IAB Events: the parameters behind the verdict, then further details
ParameterADWEEKIAB Events
PriceFreeFree
Rating4.3 (707 ratings)4.9 (13 ratings) — better
Positive reviews16.9% of reviews—
Number of ratings707 — better13
Update frequencyEvery 3 monthsMonthly — better
AdsYesYes
In-app purchasesYesNo — better
MonetizationSubscriptionAd-supported — better
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS12.0 — better15.1
Further details — not scored
Size45 MB33 MB
Age rating4+12+
DeveloperAdweekIAB - Interactive Advertising Bureau

Customer experience

ADWEEK

All ratings707 ratings
Positive80.5%
Neutral4.7%
Negative14.9%
Written reviews59 reviews
Positive16.9%
Neutral10.2%
Negative72.9%

IAB Events

All ratings12 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

ADWEEK

Reported bugs

4 issues
  • App not recognized by Adweek
  • Subscription not working
  • Constant login prompts
  • Inability to access content

Requested features

4 requests
  • Allow highlighting and note-taking
  • Improve offline access
  • Optimize for horizontal tablet use
  • Integrate Apple ID login

IAB Events

Not enough reviews yet to summarise bugs or requests.

In-app purchases

10 purchases

ADWEEK

Subscriptions2
  • Adweek Magazine Subscriptions$9.991 Month
  • Adweek Magazine Subscriptions$129.991 Year
One-time8
  • November 26, 2012$4.99
  • December 3, 2012$4.99
  • December 10, 2012$4.99
Show 5 more
  • February 18, 2013$4.99
  • July 25, 2016$7.99
  • December 12, 2016$7.99
  • January 02, 2017$7.99
  • January 16, 2017$7.99
None

IAB Events

No in-app purchases

Questions

Is ADWEEK free?
ADWEEK is free to download, with in-app purchases available.
Is IAB Events free?
IAB Events is free to download, with no in-app purchases.
Which has better reviews, ADWEEK or IAB Events?
IAB Events is rated higher. ADWEEK averages 4.3 out of 5 from 707 ratings, while IAB Events averages 4.9 from 13 ratings.
Do ADWEEK or IAB Events have ads?
Both ADWEEK and IAB Events show ads.
Which is updated more often, ADWEEK or IAB Events?
ADWEEK ships an update every 3 months, and IAB Events monthly. Most recently, ADWEEK was updated on October 23, 2026 and IAB Events on October 24, 2026.

Other comparisons