ITB Berlin vs Phocuswright Events
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
ITB Berlin
Navigate trade shows with this app. Access exhibitor and product details, view the event schedule, and use interactive hall maps to find your way around. It's a free tool to enhance your trade show experience.
- Exhibitor information
- Product details
- Program overview
- Interactive hall plans
- Trade show navigation
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The ITB app is your smart companion for your visit to the trade show. In the free ITB app, you will find exhibitor and product information, a detailed program overview and an interactive hall plans.
Phocuswright Events
This event app facilitates networking for travel industry leaders. Attendees can discover and connect with peers, access event schedules and sponsor details, and pre-register for activities.
- Networking opportunities
- Discover and connect with attendees
- Access program information
- View sponsor details
- Pre-register for activities
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Phocuswright events featured unparalleled expertise, cutting-edge insights and diverse perspectives for the most influential leaders and brightest innovators in travel. To support best-in-class networking opportunities, this event app and platform lets attendees discover, connect and meet with other like-minded attendees, access program and sponsor information, pre-register for activities and more.
Screenshots
Verdict
The clearest difference is rating: ITB Berlin at 5.0 against Phocuswright Events's 4.3. ITB Berlin also leads on review sentiment (46% vs 33%) and monetization model (free vs ad-supported). Phocuswright Events's advantage is ratings volume (12 vs 1). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
ITB Berlin holds the better App Store score, 5.0 against 4.3. That said, the two scores are not equally well evidenced: Phocuswright Events has 12 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 46% of ITB Berlin's written reviews are positive against 33% of Phocuswright Events's.
ITB Berlin ships an update every 8 days, Phocuswright Events every 9 days. The most recent releases landed on August 27, 2026 and September 16, 2026 respectively.
| Parameter | ITB Berlin | Phocuswright Events |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) — better | 4.3 (12 ratings) |
| Positive reviews | 45.9% of reviews — better | 33.3% of reviews |
| Number of ratings | 1 | 12 — better |
| Update frequency | Every 8 days — better | Every 9 days |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Ad-supported |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 17.7 | 17.4 — better |
| Further details — not scored | ||
| Size | 62 MB | 141 MB |
| Age rating | 4+ | 17+ |
| Developer | Messe Berlin GmbH | PhoCusWright Inc. |
Customer experience
ITB Berlin
Phocuswright Events
In-app purchases
ITB Berlin
No in-app purchases
Phocuswright Events
No in-app purchases
