Comparison

IFFA Navigator vs Anuga

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

IFFA Navigator

This official guide helps visitors navigate a major trade exhibition. Find exhibitors, products, and contact persons, manage your digital ticket, and network with attendees. Explore the fairground map, event schedules, and news updates.

Highlights
  • Exhibitor and product search
  • Digital visitor ticket
  • Networking with attendees
  • Interactive fairground map
  • Event schedule and calendar
  • News and press releases
  • QR code scanner
Features
Read full description

The Navigator-App is the official guide for visitors of Messe Frankfurt’s IFFA exhibition. It contains all the official information of the organizer.

 The app offers the following features (Please note that some features might be deactivated temporarily): Exhibitors: search for companies and products, filter and sort functions available, also find contact persons ad exhibitor events. Add Photos and Notes to an exhibitor and share them. My visitor ticket: As a visitor, you can load your online ticket into the app and use it for admission and as a digital business card. A printed ticket is still required to use public transport. Connect!: Get in contact with further fair attendees. Filter for relevant new business partners and contact them directly. Fairground: floor plan with booth details. Find your favorites within the hall plan with the quick finder. Events: everything that’s happening during the show like special exhibits, conventions etc. Add them to your personal calendar or add them to your personal watchlist. Add Photos and Notes to an event and share them. News: with press releases and social-media-channels Favorites: your favorite companies and events at a glance, synchronize your favorite exhibitors from our online customer center (requires Messe-Login) Scanner: scan functionality for QR-codes, scan QR-Codes on the visitor badges and import this data in your contacts The app menu allows you to customise your settings regarding the app tracking, find opening times and further information on travelling to Messe Frankfurt, as well as privacy policy and terms of use. Please note that some features might be deactivated temporarily. The Navigator App is available for Apple-Products (iPhone, iPod touch, iPad) at the App Store as a free App.

 Please send your feedback to apps@messefrankfurt.com

About

Anuga

Navigate the world's largest food and beverage industry event with this interactive guide. Discover exhibitors, products, and event schedules, and plan your visit efficiently. Connect with industry professionals and stay updated on important changes.

Highlights
  • Exhibitor and product directory
  • Interactive floor plans
  • Visit planning with favorites and notes
  • Event program information
  • Real-time notifications
  • Networking features for contact exchange
Read full description

Your mobile guide to Anuga 2025 Ready for the world's biggest and most international event in the food and beverage industry? The Anuga app is your interactive event guide for Anuga 2025 - from 4 to 8 October in Cologne. It puts the entire trade fair experience at your fingertips: from hall plans and exhibitor information to event highlights - everything smartly networked and at a glance. What can you expect? Ten trade fairs under one roof, concentrated innovative power and international trends that will shape the flavours of the future. Anuga brings the industry together - for real encounters, new impulses and lasting business connections. Make your trade fair experience smart, personal and efficient - with the Anuga app. EXHIBITOR | PRODUCTS | INFORMATIONS The app offers a detailed exhibitor and product directory as well as a floor plan with all exhibitors' stands. Find information about the program or for arrival and departure, as well as accommodation in Cologne. PLAN YOU VISIT Find exhibitors by name, country and product groups and plan your visits with favourites, contacts, appointments and notes. Get information about the program. Keep track of interesting program dates with favourites to program dates. NOTIFICATIONS Get notification for short-term program changes and other short-term organizational changes directly to your device. NETWORKING Networking allows exhibitors and visitors to exchange contact information in the app before, during and after the event. DATA PROTECTION The Mobile Guide requires appropriate permissions for "Add to address book" and "Add to Calendar" and will ask for that first time you use these functions. Contact data and appointments are stored at any time only local on your device. HELP & SUPPORT Send email for support to anuga@visitor.koelnmesse.de. IMPORTANT NOTICE BEFORE INSTALLATION After installation the app will once download compressed data for exhibitors, extract and import them. Please make sure you have an adequate Internet connection and have some patience during this first import. This procedure can take up to one minute for the first time and should not be interrupted.

Screenshots

IFFA Navigator4 screens
Anuga4 screens

Verdict

The call

The clearest difference is rating: IFFA Navigator at 5.0 against Anuga's 2.5. IFFA Navigator also leads on review sentiment (33% vs 0%). Anuga's advantage is ads (none vs shown) and update cadence (every 4 weeks vs every 7 months). On price, ratings volume, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

IFFA Navigator holds the better App Store score, 5.0 against 2.5. Both are backed by a comparable volume of ratings — 3 and 2 respectively. Written reviews point the same way: 33% of IFFA Navigator's written reviews are positive against 0% of Anuga's.

UpkeepUpdate frequency

IFFA Navigator ships an update every 7 months, Anuga every 4 weeks. The most recent releases landed on August 30, 2026 and September 1, 2026 respectively.

Scorecard5 real differences · 5 level
IFFA Navigator versus Anuga: the parameters behind the verdict, then further details
ParameterIFFA NavigatorAnuga
PriceFreeFree
Rating5.0 (3 ratings) — better2.5 (2 ratings)
Positive reviews33.3% of reviews — better0.0% of reviews
Number of ratings3 — better2
Update frequencyEvery 7 monthsEvery 4 weeks — better
AdsYesNo — better
In-app purchasesNoNo
MonetizationAd-supportedFree — better
DevicesiPhone, iPadiPhone, iPad
Requires iOS16.6 — better17.7
Further details — not scored
Size83 MB89 MB
Age rating4+4+
DeveloperMesse Frankfurt GmbHKoelnmesse GmbH

Customer experience

IFFA Navigator

All ratings3 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews6 reviews
Positive33.3%
Neutral16.7%
Negative50.0%

Anuga

All ratings2 ratings
Positive50.0%
Neutral0.0%
Negative50.0%
Written reviews11 reviews
Positive0.0%
Neutral9.1%
Negative90.9%

In-app purchases

None

IFFA Navigator

No in-app purchases

None

Anuga

No in-app purchases

Questions

Is IFFA Navigator free?
IFFA Navigator is free to download, with no in-app purchases.
Is Anuga free?
Anuga is free to download, with no in-app purchases.
Which has better reviews, IFFA Navigator or Anuga?
IFFA Navigator is rated higher. IFFA Navigator averages 5.0 out of 5 from 3 ratings, while Anuga averages 2.5 from 2 ratings.
Do IFFA Navigator or Anuga have ads?
IFFA Navigator shows ads; Anuga does not.
Which is updated more often, IFFA Navigator or Anuga?
IFFA Navigator ships an update every 7 months, and Anuga every 4 weeks. Most recently, IFFA Navigator was updated on August 30, 2026 and Anuga on September 1, 2026.

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