IFFA Navigator vs südback
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
IFFA Navigator
This official guide helps visitors navigate a major trade exhibition. Find exhibitors, products, and contact persons, manage your digital ticket, and network with attendees. Explore the fairground map, event schedules, and news updates.
- Exhibitor and product search
- Digital visitor ticket
- Networking with attendees
- Interactive fairground map
- Event schedule and calendar
- News and press releases
- QR code scanner
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The Navigator-App is the official guide for visitors of Messe Frankfurt’s IFFA exhibition. It contains all the official information of the organizer. The app offers the following features (Please note that some features might be deactivated temporarily): Exhibitors: search for companies and products, filter and sort functions available, also find contact persons ad exhibitor events. Add Photos and Notes to an exhibitor and share them. My visitor ticket: As a visitor, you can load your online ticket into the app and use it for admission and as a digital business card. A printed ticket is still required to use public transport. Connect!: Get in contact with further fair attendees. Filter for relevant new business partners and contact them directly. Fairground: floor plan with booth details. Find your favorites within the hall plan with the quick finder. Events: everything that’s happening during the show like special exhibits, conventions etc. Add them to your personal calendar or add them to your personal watchlist. Add Photos and Notes to an event and share them. News: with press releases and social-media-channels Favorites: your favorite companies and events at a glance, synchronize your favorite exhibitors from our online customer center (requires Messe-Login) Scanner: scan functionality for QR-codes, scan QR-Codes on the visitor badges and import this data in your contacts The app menu allows you to customise your settings regarding the app tracking, find opening times and further information on travelling to Messe Frankfurt, as well as privacy policy and terms of use. Please note that some features might be deactivated temporarily. The Navigator App is available for Apple-Products (iPhone, iPod touch, iPad) at the App Store as a free App. Please send your feedback to apps@messefrankfurt.com
südback
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Gestalten Sie Ihren Messebesuch noch einfacher mit der südback-App! Schon vor Ihrem Besuch können Sie bequem die Ausstellerliste und das Rahmenprogramm durchstöbern und Ihre Favoriten – ob Aussteller oder Events – in Ihrer persönlichen Merkliste speichern. Dank interaktiver Hallen- und Geländepläne behalten Sie jederzeit den Überblick. Zusätzlich finden Sie auf den Infoseiten wertvolle Informationen zur Anreise, Unterkunft und zu allen wichtigen Programmpunkten. Die Features im Überblick: • Ausstellerliste • Hallenpläne • Favoritenfunktion für Aussteller und Events • Rahmenprogramm • Infoseiten zur Anreise, Unterkunft und weiteren Programmpunkten • Selfie-Funktion zum Teilen Ihrer Erlebnisse Entdecken Sie die südback auf völlig neue Weise – alles in einer App! Bitte wenden Sie sich mit Fragen und Anregungen an info@messe-stuttgart.de. Falls Sie Fragen zur App oder zum Download haben, uns Anregungen mitteilen möchten oder Probleme mit der App haben, dann schreiben Sie uns. Wir freuen uns auf Ihre Nachricht und werden Ihnen gerne antworten. Bitte stellen Sie Ihre Fragen nicht in den Rezensionen - an der Stelle fehlt uns die Möglichkeit, Ihnen zu antworten.
Screenshots
Verdict
The clearest difference is ads: südback at none against IFFA Navigator's shown. IFFA Navigator's advantage is update cadence (every 7 months vs every 23 months). On price, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
IFFA Navigator ships an update every 7 months, südback every 23 months. The most recent releases landed on October 30, 2026 and October 29, 2026 respectively.
| Parameter | IFFA Navigator | südback |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (3 ratings) — better | — |
| Positive reviews | 33.3% of reviews | — |
| Number of ratings | 3 — better | — |
| Update frequency | Every 7 months — better | Every 23 months |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Ad-supported | — |
| Devices | iPhone, iPad | iPhone, iPad |
| Requires iOS | 16.6 — better | 17.7 |
| Further details — not scored | ||
| Size | 83 MB | 46 MB |
| Age rating | 4+ | 4+ |
| Developer | Messe Frankfurt GmbH | Landesmesse Stuttgart GmbH |
In-app purchases
IFFA Navigator
No in-app purchases
südback
No in-app purchases







