FWRD vs TOTEME
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
FWRD
Discover curated luxury fashion from exclusive designers for men and women. Shop apparel, bags, jewelry, accessories, and beauty in an elevated online shopping experience.
- Curated designer collections
- Luxury apparel
- Designer bags
- Jewelry and accessories
- Beauty products
- Elevated shopping experience
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FWRD (FWRD.com) welcomes Kendall Jenner as its new Creative Director. FWRD is the premiere online destination for women's and men's luxury designer apparel, bags, jewelry, accessories, and beauty. A fashion platform with online credibility and boutique sensibility, FWRD creates a elevated shopping experience by showcasing curated collections from an exclusive roster of designers.
TOTEME
This app provides members with exclusive access to a loyalty service and a portfolio of "off-menu" services. It acts as a digital concierge, allowing users to view services registered in their name.
- Loyalty service access
- Exclusive features
- Off-menu services portfolio
- View registered services
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A TOTEME concierge in your pocket. Access ℅ TOTEME, the loyalty service housed in the TOTEME app. As a member you can access exclusive features and a portfolio of "off-menu" services. Download the app to see what services are registered in your name.
Screenshots
Verdict
The clearest difference is ads: TOTEME at none against FWRD's shown. TOTEME also leads on review sentiment (100% vs 70%). FWRD's advantage is ratings volume (9.1K vs 209). On price, rating, update cadence and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.9 for FWRD against 4.9 for TOTEME. That said, the two scores are not equally well evidenced: FWRD has 9.1K ratings behind it against 209, so its average is the more settled of the two. Written reviews are what separate them: 70% of FWRD's written reviews are positive against 100% of TOTEME's.
FWRD ships an update monthly, TOTEME every 3 weeks. The most recent releases landed on October 20, 2026 and October 14, 2026 respectively.
| Parameter | FWRD | TOTEME |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (9.1K ratings) — better | 4.9 (209 ratings) |
| Positive reviews | 70.4% of reviews | 100.0% of reviews — better |
| Number of ratings | 9.1K — better | 209 |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 17.6 | 17.0 — better |
| Further details — not scored | ||
| Size | 51 MB | 217 MB |
| Age rating | +9 | 4+ |
| Developer | Eminent, Inc. | Toteme AB |
Customer experience
FWRD
TOTEME
In-app purchases
FWRD
No in-app purchases
TOTEME
No in-app purchases








