Aura vs STARTED

Aura uses AI to help you make important decisions and achieve the goals that you have by showing you the different options available to you, the pros and cons of each option, and the steps on how to achieve the goal. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

You don't need another goal-setting app. You need to get STARTED. You've had the dream. The vision board. The 47 open tabs. The "I'll start Monday" that turned into months. You know exactly what you want, you just haven't done the thing yet. STARTED is different. No 90-day plans. No habit trackers you'll abandon by Tuesday. Just one small, specific Power Move delivered to you every single day, designed for the exact gap standing between you and your goal. 5 to 15 minutes. That's it. That's the move. HERE'S HOW IT WORKS Tell Abby, your AI star companion, what you've been putting off. She'll figure out what's actually holding you back (spoiler: it's not motivation) and build you a personalized path of daily micro-actions that close the gap. - Want to build a business? Your first move might be: "Write one sentence describing what you'd sell. Not a business plan. One sentence." - Want financial freedom? "Check your bank balance and write down the number. No judgment. Just awareness." - Want to put yourself out there? "Send one message to someone you admire. Just say hi." Each Power Move takes 5-15 minutes, is tied to a real skill gap, and is generated specifically for where you are today. Not where some generic app thinks you should be. WHY IT ACTUALLY WORKS Most people don't lack ambition. They lack a first step small enough to actually take. STARTED removes the overwhelm and replaces it with momentum. - One move per day, never overwhelming, always meaningful - Your growth dimensions tracked (confidence, networking, skills, time, finances, and more) - Level up as you go. Watch your progress light up like a constellation - Skip a day? No guilt. Abby gets it. Life happens. - Complete your goal and earn a permanent Star. Then dream bigger. *All of the above features require an active subscription.* WHAT MAKES IT FEEL DIFFERENT STARTED doesn't nag you. It doesn't send passive-aggressive push notifications. Your AI companion Abby celebrates when you show up and holds space when you don't. She's coached thousands of women through moves just like yours. Every completion triggers a ritual, visualize your progress, and get a message from Abby that actually lands. Because progress should feel like something. FOCUS MODE When it's go time, tap Focus Mode. Your screen goes dark. Just you, your move, and a clock. No distractions. No excuses. Just doing the thing. YOUR NORTH STAR Your dream becomes a literal star. A unique constellation you build move by move, day by day. Look back at your Blueprint anytime to see how far you've come. Future you is smiling right now. --- Start your free trial. Get your first Power Move in under 2 minutes. The hardest part was never the goal. It was getting STARTED. *Note: STARTED requires an active subscription to access Power Moves and AI coaching.* Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula Privacy Policy: https://startedapp.com/privacy