Comparison

Unchained vs Strategy

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Unchained

Securely manage your Bitcoin with collaborative custody vaults, tax-advantaged IRAs, and Bitcoin-backed loans. This platform offers expert support, direct trading to cold storage, and a seamless inheritance plan for your digital assets.

Highlights
  • Multisig cold storage vaults
  • Bitcoin IRAs with key control
  • Bitcoin-backed loans
  • Direct trading to cold storage
  • Inheritance planning
  • Dedicated account management
Features
Read full description

Join thousands of individuals and businesses who already secure over $7 billion in bitcoin with Unchained. YOUR TRUSTED BITCOIN EXPERT Unchained Signature is a managed bitcoin financial services agreement designed for serious holders and their families. Get paired with a dedicated relationship manager who provides ongoing support, personalized education, and same-day emergency responses. Signature clients also benefit from reduced trading fees, invitations to private events, and more. MULTISIG COLD STORAGE With Unchained Vaults, you have total control over your bitcoin using a secure 2-of-3 multisig setup. You hold two keys and Unchained holds one physical enterprise key as a trusted backup. Using that key requires a human-verified authentication review. Our collaborative custody model helps protect you from hacks, mistakes, and lost keys. Even if Unchained disappears, your keys still work and your bitcoin stays yours. BITCOIN IRA Unchained's Bitcoin IRA is the only IRA that lets you hold real bitcoin with your own keys. Enjoy tax-advantaged savings and in-vault trading, breeze through 401(k) rollovers in a click, and set up the inheritance protocol. Minimize your third-party risks and other single points of failure. BUY BITCOIN DIRECTLY TO COLD STORAGE A simple, safe, and private way to buy or sell bitcoin. Trade directly to your Unchained multisig vault with no middlemen, exchange holds, address risks, or counterparty before settlement. Instant execution, fast settlement, and every transaction stays in your hands. Built for holders who value security and speed. BITCOIN-BACKED COMMERCIAL LOANS Get dollar liquidity without selling your bitcoin. Unchained commercial loans keep your bitcoin in secure multisig custody, with a key you control to verify your collateral is never rehypothecated. Since 2017, we have originated over $1 billion in loans with fixed, transparent pricing. ABOUT UNCHAINED Unchained is the leading bitcoin financial services company dedicated to empowering individuals and businesses with secure financial solutions for their bitcoin. Founded in 2016 and headquartered in Austin, Texas, Unchained offers a comprehensive suite of services including collaborative custody multisignature vaults, bitcoin-secured commercial loans, trading services, inheritance, bitcoin IRAs, and donor-advised funds. Unchained's mission is to deliver premier financial services for those who value collaborative custody, ensuring clients maintain control over their assets while benefiting from enhanced security and support. NEED MORE HELP? Visit unchained.com or the support page in the app to get in touch with our team. – Unchained is not a bank. Unchained Capital, Inc. (NMLS ID: 1900773), B&C Lending LLC (NMLS ID: 2656661), and Bitcoin Collateral Services LLC (NMLS ID: 2423070) are licensed to provide certain financial services. To learn more about Unchained's licensing, see our legal and regulatory page. These companies do not provide tax, legal, or investment advice. Please consult with your tax accountant, attorney, and/or licensed financial advisor if you need advice on these matters. The information in this email is for informational purposes only and has not been tailored for your specific situation. A commercial loan application is required and commercial loans are subject to approval. For commercial loan terms, collateral requirements, and fees please see here, or see your specific commercial loan document for more information. Commercial loans may not be available in all states and may be subject to local restrictions where available, please see here for availability. California commercial loans may be made or arranged pursuant to a California Financing Law license. Privacy Policy: https://www.unchained.com/privacy Terms of Service: https://www.unchained.com/terms-of-service

About

Strategy

This app provides MSTR investors with key financial data, including price movements, volatility, and debt offerings. It also allows for market comparison against major indices and the Magnificent Seven, with easy sharing of insights.

Highlights
  • MSTR KPIs tracking
  • Price and volatility monitoring
  • Debt offering insights
  • Options data
  • Market comparison
  • Data sharing
Read full description

Designed for existing and prospective MSTR investors, the Strategy app tracks essential MSTR financial data. Key Features: • MSTR KPIs: Stay updated with MSTR’s price movements, volatility, debt offerings, options data, and more. • Market Comparison: Analyze MSTR's performance against the Magnificent Seven and major indices to gain a broader market perspective. • Sharing: Effortlessly share insightful data and analyses across your preferred platforms. Stay informed with the Strategy app—your go-to source for MSTR financial insights.

Screenshots

Unchained4 screens
Strategy4 screens

Verdict

The call

The clearest difference is monetization model: Unchained at free against Strategy's free with in-app purchases. On price, rating, review sentiment and ratings volume there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.8 for Unchained against 4.8 for Strategy. Both are backed by a comparable volume of ratings — 74 and 32 respectively. Written reviews are what separate them: 93% of Unchained's written reviews are positive against 91% of Strategy's.

UpkeepUpdate frequency

Unchained ships an update every 3 weeks, Strategy every 4 weeks. Both last shipped on October 24, 2026.

Scorecard1 real difference · 9 level
Unchained versus Strategy: the parameters behind the verdict, then further details
ParameterUnchainedStrategy
PriceFreeFree
Rating4.8 (74 ratings)4.8 (32 ratings) — better
Positive reviews92.9% of reviews — better90.9% of reviews
Number of ratings74 — better32
Update frequencyEvery 3 weeks — betterEvery 4 weeks
AdsNoNo
In-app purchasesNoNo
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPad — betteriPhone
Requires iOS18.617.0 — better
Further details — not scored
Size149 MB17 MB
Age rating4+4+
DeveloperUnchained Capital, Inc.MicroStrategy Inc.

Customer experience

Unchained

All ratings74 ratings
Positive94.6%
Neutral0.0%
Negative5.4%
Written reviews28 reviews
Positive92.9%
Neutral0.0%
Negative7.1%

Strategy

All ratings32 ratings
Positive93.8%
Neutral3.1%
Negative3.1%
Written reviews11 reviews
Positive90.9%
Neutral9.1%
Negative0.0%

Bugs and requests

Unchained

Reported bugs

2 issues
  • Captcha does not allow clicking answers
  • App is very buggy

Requested features

1 request
  • Full feature parity with website

Strategy

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Unchained

No in-app purchases

None

Strategy

No in-app purchases

Questions

Is Unchained free?
Unchained is free to download, with no in-app purchases.
Is Strategy free?
Strategy is free to download, with no in-app purchases.
Which has better reviews, Unchained or Strategy?
Strategy is rated higher. Unchained averages 4.8 out of 5 from 74 ratings, while Strategy averages 4.8 from 32 ratings.
Do Unchained or Strategy have ads?
Neither Unchained nor Strategy shows ads.
Which is updated more often, Unchained or Strategy?
Unchained ships an update every 3 weeks, and Strategy every 4 weeks. Most recently, Unchained was updated on October 24, 2026 and Strategy on October 24, 2026.

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