Comparison

Simple Modern vs The Cupboard

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Simple Modern

Discover and shop a wide range of drinkware, bags, and more. Get exclusive access to discounts and early collection launches. Enjoy a seamless and secure shopping experience with easy browsing and quick checkout.

Highlights
  • Exclusive discounts
  • Early access to launches
  • Easy browsing of new arrivals
  • First-to-know notifications
  • Secure and fast checkout
Features
Read full description

Download the Simple Modern app to access exclusive discounts, early access to collection launches. Everything you love, right at your fingertips. EASY BROWSING Shop the freshest new arrivals across our entire catalog. EXCLUSIVE ACCESS Be first to know about exclusive offers and launches through first-to-know notifications and app-user-only early access. SECURE CHECKOUT IN A FLASH Tap, swipe, shop and secure your new products in an instant with our super easy checkout.

About

The Cupboard

Manage your bottle collection, track desired items, and buy or sell with other users. Monitor your progress, view bottle rankings, and analyze market trends. Premium features offer advanced insights and customization.

Highlights
  • Add bottles to collection
  • Create wishlists
  • Buy and sell cups in marketplace
  • Track daily bottle usage
  • View collection progress and stats
  • Browse and filter bottle gallery
  • View purchase and sales history
Features
Read full description

Add Bottles to Your Collection: Easily add any bottle to your collection and track what you own. Add Bottles to Your Wishlist: Keep track of bottles you want to buy by adding them to your wishlist. Buy and Sell Cups in the Marketplace: Buy cups from your wishlist directly in the app from other users Use the COTD (Cup of the Day) Calendar: Track which bottles you use daily with the COTD calendar. View Collection Progress: Monitor your progress by seeing how many bottles you've collected from the database. View Wishlist/Collection Stats: See the percentage of users with a bottle in their wishlist or collection. Browse and Filter Gallery: Easily browse bottles and use filters to find specific bottles by brand, size, and more. View Purchases/Sales: Keep a record of bottles you’ve bought or sold, including price and date. View Leaderboards: See where you place on the leaderboards. View Bottle Rankings: View rankings of popular bottles based on user data and prices. View Average Prices: See average prices for bottles to help you track market trends and value. Swap Between Different Bottle Brands: Switch between different bottle brands to manage your collections. Premium Features: Price History Graph/List: View price history graphs and trends for bottles over time. Add Custom Bottles: Add custom bottles not in the database to your collection. Custom Colors for Icons and Confetti: Customize collection icons and confetti with premium color options. Collection Value Chart: Access a visual chart showing the total value of your collection based on current prices. Bulk Collection Adding: Add multiple bottles to your collection at once for faster updates. And more! Disclaimer: The Cupboard is NOT affiliated, endorsed, or supported by the brands displayed in this app. Terms: https://thecupboardapp.com/terms-and-conditions Privacy: https://thecupboardapp.com/privacy-policy

Screenshots

Simple Modern4 screens
The Cupboard4 screens

Verdict

The call

The clearest difference is in-app purchases: Simple Modern at none against The Cupboard's 6. Simple Modern also leads on rating (4.9 vs 4.6) and ratings volume (1.3K vs 198). The Cupboard's advantage is chart position (#119 vs unranked) and iOS requirement (16.0 vs 18.0). On price, review sentiment, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. The Cupboard sells 6 in-app purchases, starting at $1.99 per month. Simple Modern asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Simple Modern holds the better App Store score, 4.9 against 4.6. That said, the two scores are not equally well evidenced: Simple Modern has 1.3K ratings behind it against 198, so its average is the more settled of the two. Written reviews point the same way: 74% of Simple Modern's written reviews are positive against 67% of The Cupboard's.

UpkeepUpdate frequency

Simple Modern ships an update every 2 weeks, The Cupboard fortnightly. The most recent releases landed on September 21, 2026 and September 26, 2026 respectively.

Scorecard5 real differences · 6 level
Simple Modern versus The Cupboard: the parameters behind the verdict, then further details
ParameterSimple ModernThe Cupboard
PriceFreeFree
Rating4.9 (1.3K ratings) — better4.6 (198 ratings)
Positive reviews73.7% of reviews — better66.7% of reviews
Number of ratings1.3K — better198
Update frequencyEvery 2 weeks — betterFortnightly
AdsNoNo
In-app purchasesNo — betterYes
MonetizationFree with in-app purchasesFreemium
Best chart rank—#119 — better
DevicesiPhoneiPhone
Requires iOS18.016.0 — better
Further details — not scored
Size61 MB172 MB
Age rating4+4+
DeveloperSimple ModernChase Kunz

Customer experience

Simple Modern

All ratings1,307 ratings
Positive98.5%
Neutral0.5%
Negative1.0%
Written reviews19 reviews
Positive73.7%
Neutral0.0%
Negative26.3%

The Cupboard

All ratings198 ratings
Positive90.4%
Neutral3.5%
Negative6.1%
Written reviews30 reviews
Positive66.7%
Neutral13.3%
Negative20.0%

User reviews

Simple Modern

From 1.3K App Store ratings

What we love

  • 👍 Durable and high-quality cups
  • 👍 Cute and modern designs
  • 👍 Great for kids
  • 🚀 Easy to use app
  • 🚀 Convenient to shop through app

Room to improve

  • 🐛 App login issues
  • 🐛 App not loading products
  • 🐛 App not compatible with iPad
  • 💸 Discount issues

The Cupboard

From 198 App Store ratings

What we love

  • 👍 Ability to track collection
  • 🚀 Improving features
  • 💡 Great concept

Room to improve

  • 🐛 Lags and freezes
  • 🐛 Glitchy and unreliable
  • 💡 Missing brand and product options

Bugs and requests

Simple Modern

Reported bugs

3 issues
  • App login not working
  • App not loading products
  • App not compatible with iPad

Requested features

2 requests
  • More solid color and holiday ombre tumbler options
  • Improved app stability and performance

The Cupboard

Reported bugs

3 issues
  • App freezes or crashes
  • Unable to delete 'sold' items
  • Difficulty adding items to collection

Requested features

3 requests
  • Add more brand and product options
  • Improve stability and performance
  • Provide better customer support

In-app purchases

None

Simple Modern

No in-app purchases

6 purchases

The Cupboard

Subscriptions6
  • The Cupboard Premium (Monthly)$1.991 Month
  • The Cupboard Premium (Monthly)$2.991 Month
  • The Cupboard Premium (Monthly)$3.991 Month
Show 3 more
  • The Cupboard Premium (Yearly)$9.991 Year
  • The Cupboard Premium (Yearly)$19.991 Year
  • The Cupboard Premium (Yearly)$29.991 Year

Questions

Is Simple Modern free?
Simple Modern is free to download, with no in-app purchases.
Is The Cupboard free?
The Cupboard is free to download, with in-app purchases available.
Which has better reviews, Simple Modern or The Cupboard?
Simple Modern is rated higher. Simple Modern averages 4.9 out of 5 from 1.3K ratings, while The Cupboard averages 4.6 from 198 ratings.
Do Simple Modern or The Cupboard have ads?
Neither Simple Modern nor The Cupboard shows ads.
Which is updated more often, Simple Modern or The Cupboard?
Simple Modern ships an update every 2 weeks, and The Cupboard fortnightly. Most recently, Simple Modern was updated on September 21, 2026 and The Cupboard on September 26, 2026.

Other comparisons