Simple Modern vs The Cupboard
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Simple Modern
Discover and shop a wide range of drinkware, bags, and more. Get exclusive access to discounts and early collection launches. Enjoy a seamless and secure shopping experience with easy browsing and quick checkout.
- Exclusive discounts
- Early access to launches
- Easy browsing of new arrivals
- First-to-know notifications
- Secure and fast checkout
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Download the Simple Modern app to access exclusive discounts, early access to collection launches. Everything you love, right at your fingertips. EASY BROWSING Shop the freshest new arrivals across our entire catalog. EXCLUSIVE ACCESS Be first to know about exclusive offers and launches through first-to-know notifications and app-user-only early access. SECURE CHECKOUT IN A FLASH Tap, swipe, shop and secure your new products in an instant with our super easy checkout.
The Cupboard
Manage your bottle collection, track desired items, and buy or sell with other users. Monitor your progress, view bottle rankings, and analyze market trends. Premium features offer advanced insights and customization.
- Add bottles to collection
- Create wishlists
- Buy and sell cups in marketplace
- Track daily bottle usage
- View collection progress and stats
- Browse and filter bottle gallery
- View purchase and sales history
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Add Bottles to Your Collection: Easily add any bottle to your collection and track what you own. Add Bottles to Your Wishlist: Keep track of bottles you want to buy by adding them to your wishlist. Buy and Sell Cups in the Marketplace: Buy cups from your wishlist directly in the app from other users Use the COTD (Cup of the Day) Calendar: Track which bottles you use daily with the COTD calendar. View Collection Progress: Monitor your progress by seeing how many bottles you've collected from the database. View Wishlist/Collection Stats: See the percentage of users with a bottle in their wishlist or collection. Browse and Filter Gallery: Easily browse bottles and use filters to find specific bottles by brand, size, and more. View Purchases/Sales: Keep a record of bottles you’ve bought or sold, including price and date. View Leaderboards: See where you place on the leaderboards. View Bottle Rankings: View rankings of popular bottles based on user data and prices. View Average Prices: See average prices for bottles to help you track market trends and value. Swap Between Different Bottle Brands: Switch between different bottle brands to manage your collections. Premium Features: Price History Graph/List: View price history graphs and trends for bottles over time. Add Custom Bottles: Add custom bottles not in the database to your collection. Custom Colors for Icons and Confetti: Customize collection icons and confetti with premium color options. Collection Value Chart: Access a visual chart showing the total value of your collection based on current prices. Bulk Collection Adding: Add multiple bottles to your collection at once for faster updates. And more! Disclaimer: The Cupboard is NOT affiliated, endorsed, or supported by the brands displayed in this app. Terms: https://thecupboardapp.com/terms-and-conditions Privacy: https://thecupboardapp.com/privacy-policy
Screenshots
Verdict
The clearest difference is in-app purchases: Simple Modern at none against The Cupboard's 6. Simple Modern also leads on rating (4.9 vs 4.6) and ratings volume (1.3K vs 198). The Cupboard's advantage is chart position (#119 vs unranked) and iOS requirement (16.0 vs 18.0). On price, review sentiment, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. The Cupboard sells 6 in-app purchases, starting at $1.99 per month. Simple Modern asks for nothing beyond the download.
Simple Modern holds the better App Store score, 4.9 against 4.6. That said, the two scores are not equally well evidenced: Simple Modern has 1.3K ratings behind it against 198, so its average is the more settled of the two. Written reviews point the same way: 74% of Simple Modern's written reviews are positive against 67% of The Cupboard's.
Simple Modern ships an update every 2 weeks, The Cupboard fortnightly. The most recent releases landed on September 21, 2026 and September 26, 2026 respectively.
| Parameter | Simple Modern | The Cupboard |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (1.3K ratings) — better | 4.6 (198 ratings) |
| Positive reviews | 73.7% of reviews — better | 66.7% of reviews |
| Number of ratings | 1.3K — better | 198 |
| Update frequency | Every 2 weeks — better | Fortnightly |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | — | #119 — better |
| Devices | iPhone | iPhone |
| Requires iOS | 18.0 | 16.0 — better |
| Further details — not scored | ||
| Size | 61 MB | 172 MB |
| Age rating | 4+ | 4+ |
| Developer | Simple Modern | Chase Kunz |
Customer experience
Simple Modern
The Cupboard
User reviews
Simple Modern
From 1.3K App Store ratingsWhat we love
- 👍 Durable and high-quality cups
- 👍 Cute and modern designs
- 👍 Great for kids
- 🚀 Easy to use app
- 🚀 Convenient to shop through app
Room to improve
- 🐛 App login issues
- 🐛 App not loading products
- 🐛 App not compatible with iPad
- 💸 Discount issues
The Cupboard
From 198 App Store ratingsWhat we love
- 👍 Ability to track collection
- 🚀 Improving features
- 💡 Great concept
Room to improve
- 🐛 Lags and freezes
- 🐛 Glitchy and unreliable
- 💡 Missing brand and product options
Bugs and requests
Simple Modern
Reported bugs
3 issues- App login not working
- App not loading products
- App not compatible with iPad
Requested features
2 requests- More solid color and holiday ombre tumbler options
- Improved app stability and performance
The Cupboard
Reported bugs
3 issues- App freezes or crashes
- Unable to delete 'sold' items
- Difficulty adding items to collection
Requested features
3 requests- Add more brand and product options
- Improve stability and performance
- Provide better customer support
In-app purchases
Simple Modern
No in-app purchases
The Cupboard
- The Cupboard Premium (Monthly)$1.991 Month
- The Cupboard Premium (Monthly)$2.991 Month
- The Cupboard Premium (Monthly)$3.991 Month
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- The Cupboard Premium (Yearly)$9.991 Year
- The Cupboard Premium (Yearly)$19.991 Year
- The Cupboard Premium (Yearly)$29.991 Year
Questions
Is Simple Modern free?
Is The Cupboard free?
Which has better reviews, Simple Modern or The Cupboard?
Do Simple Modern or The Cupboard have ads?
Which is updated more often, Simple Modern or The Cupboard?
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