Comparison

Reframe It vs Auto Reframe

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Reframe It

Automatically crops and reframes videos to keep subjects centered. Converts horizontal videos to vertical formats and adjusts framing smoothly. Ideal for social media content and quick video edits.

Highlights
  • Automatic subject centering
  • Horizontal to vertical conversion
  • Smooth framing adjustments
  • Keyframe-free editing
  • Ready-to-share exports
Features
Read full description

Reframe It automatically crops and reframes your videos, so the subject stays perfectly centered, every time. Manually cropping video is slow, frustrating, and easy to mess up. Subjects drift out of frame, vertical exports look awkward, and re-editing takes forever. Reframe It fixes that. Using intelligent subject tracking, Reframe It automatically: - Keeps people and objects centered - Converts horizontal videos to vertical formats - Adjusts framing smoothly over time - Exports clean, ready-to-share videos - No keyframes. No guesswork. No endless trial and error. Designed for real workflows. Whether you’re posting to social media, exporting clips, or cleaning up home videos, Reframe It does the tedious work for you. Perfect for: - Turning landscape videos into vertical clips - Keeping faces centered during movement - Fast, repeatable crops without manual tweaking - Creators who want results, not editing overhead Terms of use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Auto Reframe

Features
Read full description

Crop and resize one video into vertical, square, and landscape formats in seconds. Auto Reframe uses face-aware cropping to keep detected people in frame. Fine-tune the crop manually, preview every selected aspect ratio, and export locally—without an account, upload, or editing timeline. KEY FEATURES - Export 9:16 vertical, 1:1 square, and 16:9 landscape videos - Smart face crop keeps people in frame when faces are detected - Center crop fallback keeps exports predictable - Manual crop control for quick subject positioning - 720p free exports for smaller files - Pro unlocks 1080p sharper exports and multi-format export - Save finished videos to Photos or share them from the result screen - Local processing keeps your videos on your device HOW IT WORKS 1. Import a video from Photos 2. Choose the output format you need 3. Preview the crop 4. Export, save, or share BUILT FOR - Creators repurposing clips for short-form video - Small sellers resizing product videos - Marketers preparing social assets - Anyone who needs the right video shape fast Auto Reframe is not a full video editor. It is a focused utility for fast video cropping, resizing, and reframing when you already have the footage and just need the right format. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Reframe It1 screens
Auto Reframe4 screens

Verdict

The call

The clearest difference is update cadence: Reframe It at every 11 days against Auto Reframe's every 4 months. Reframe It also leads on iOS requirement (16.6 vs 18.6). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Reframe It sells 4 in-app purchases, starting at $2.99 per month and Auto Reframe sells 2 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Reframe It ships an update every 11 days, Auto Reframe every 4 months. The most recent releases landed on October 25, 2026 and October 28, 2026 respectively.

Scorecard2 real differences · 8 level
Reframe It versus Auto Reframe: the parameters behind the verdict, then further details
ParameterReframe ItAuto Reframe
PriceFreeFree
Rating4.2 (5 ratings) — better—
Positive reviews66.7% of reviews—
Number of ratings5 — better—
Update frequencyEvery 11 days — betterEvery 4 months
AdsNoNo
In-app purchasesYesYes
MonetizationFreemium—
DevicesiPhone, iPad — betteriPhone
Requires iOS16.6 — better18.6
Further details — not scored
Size66 MB2 MB
Age rating4+4+
DeveloperApostol & Hall冲 洪

In-app purchases

4 purchases

Reframe It

Subscriptions3
  • Monthly with Free Trial1 Month trial$2.991 Month
  • Reframe It Pro Monthly$2.991 Month
  • Reframe It Pro Yearly$17.991 Year
One-time1
  • Reframe It Pro$39.99
2 purchases

Auto Reframe

Subscriptions2
  • Monthly$4.991 Month
  • Yearly$29.991 Year

Questions

Is Reframe It free?
Reframe It is free to download, with in-app purchases available.
Is Auto Reframe free?
Auto Reframe is free to download, with in-app purchases available.
Do Reframe It or Auto Reframe have ads?
Neither Reframe It nor Auto Reframe shows ads.
Which is updated more often, Reframe It or Auto Reframe?
Reframe It ships an update every 11 days, and Auto Reframe every 4 months. Most recently, Reframe It was updated on October 25, 2026 and Auto Reframe on October 28, 2026.

Other comparisons