Comparison

The North 40 vs Strive Planner

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

The North 40

This app helps you set SMART goals and manage daily tasks with a planner and schedule system. It allows you to link contacts and goals to events, track progress, record notes, and includes a simple budgeting feature to keep you focused and productive.

Highlights
  • SMART goal setting
  • Daily planner and schedule
  • Contact and goal linking to events
  • Progress tracking
  • Note-taking
  • Simple budgeting system
Features
Read full description

Welcome to North 40, your daily planner and goal-setting app. Inspired by the concept of the North 40 acres, known as the most fertile and productive land on a farm, this app is here to help you sow the seeds of success. From setting SMART objectives to providing a roadmap for your daily tasks, North 40 is designed to help you navigate the vast landscape of your life with focus and purpose. Let every day bring you a step closer to the fertile ground of your aspirations. The North 40 App features a To-Do list and daily schedule system that work together to encourage goal setting and careful planning. It also can be a place to record with whom you work and goals you have in order to focus planning with a purpose in mind. Goals and people can be attached to events to organize your schedule, and both goals and plans keep a record of things that you have done related to that goal or person. In addition to these fundamental attributes of the app, the North 40 also can record notes and has a simple budgeting system. Consider the following story. In the countryside, farmer Thomas set out to repair his cornfield fence on the old north 40. Shortly after going to work, he noticed the barn door's creaky hinges. Halting the fence work, he addressed the door, only to spot the squeaky water pump nearby. With tools in hand, he redirected his attention to the pump, forgetting about both the fence and the barn door. Shortly after getting started, Thomas's gaze shifted again to a leaky roof. As he attempted to patch the roof, a broken plow in the adjacent field called for immediate fixing. Distracted yet dutiful, Thomas moved from task to task, each one preventing him from completing the previous. As the sun dipped below the horizon, Thomas surveyed his farm, a mosaic of unfinished projects. The fence still in disrepair, the barn door creaking, the water pump squeaking, the leaky roof dripping, and the broken plow left untouched. Despite a day of constant effort, Thomas couldn't ignore the stark reality – none of the tasks were complete. You may have heard a similar story before. Perhaps you have experienced it. What derailed the farmer from his goal to cut hay? Despite doing many good things the farmer did not get anything done because he wasn't focused on his goal. He failed to organize his priorities and make an effective plan. The North 40 App is intended to help you get things done by setting goals and making plans. It includes a daily planner, a contact book that links with calendar events, a goal board, and several other tools to help you stay focused on what is most important in your life.

About

Strive Planner

This app helps you connect your daily tasks and events to your overarching goals. It focuses on the 'why' behind your productivity, ensuring your actions align with your aspirations.

Highlights
  • Goal connection to daily events
  • Weekly planning
  • Task management
  • Productivity focus on 'why'
Features
Read full description

What exactly do most calendar, task list, and productivity apps get wrong? They either focus on the *when* or the *how*, but they never focus on the *why* Strive fixes that. With Strive, you're able to connect the goals you work on to the events in your day. Enjoy! Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

The North 404 screens
Strive Planner3 screens

Verdict

The call

The clearest difference is update cadence: Strive Planner at every 9 days against The North 40's every 8 months. Strive Planner also leads on review sentiment (96% vs 86%) and ratings volume (60 vs 19). The North 40's advantage is monetization model (free vs free with in-app purchases) and iOS requirement (16.4 vs 18.0). On price, rating, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. The North 40 sells 3 one-off in-app purchases and Strive Planner sells 3 in-app purchases, starting at $6.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.8 for The North 40 against 4.8 for Strive Planner. Both are backed by a comparable volume of ratings — 19 and 60 respectively. Written reviews are what separate them: 86% of The North 40's written reviews are positive against 96% of Strive Planner's.

UpkeepUpdate frequency

The North 40 ships an update every 8 months, Strive Planner every 9 days. The most recent releases landed on October 24, 2026 and October 30, 2026 respectively.

Scorecard5 real differences · 5 level
The North 40 versus Strive Planner: the parameters behind the verdict, then further details
ParameterThe North 40Strive Planner
PriceFreeFree
Rating4.8 (19 ratings)4.8 (60 ratings) — better
Positive reviews85.7% of reviews95.7% of reviews — better
Number of ratings1960 — better
Update frequencyEvery 8 monthsEvery 9 days — better
AdsNoNo
In-app purchasesYesYes
MonetizationFree — betterFree with in-app purchases
DevicesiPhone, iPad, Apple WatchiPhone, iPad, Mac, Apple Watch — better
Requires iOS16.4 — better18.0
Further details — not scored
Size5 MB75 MB
Age rating4+4+
DeveloperAddison BallifWeiss Solutions LLC

Customer experience

The North 40

All ratings16 ratings
Positive93.8%
Neutral6.3%
Negative0.0%
Written reviews7 reviews
Positive85.7%
Neutral14.3%
Negative0.0%

Strive Planner

All ratings58 ratings
Positive98.3%
Neutral1.7%
Negative0.0%
Written reviews23 reviews
Positive95.7%
Neutral4.3%
Negative0.0%

In-app purchases

3 purchases

The North 40

One-time3
  • Small Tip$0.99
  • Medium Tip$4.99
  • Large Tip$9.99
3 purchases

Strive Planner

Subscriptions2
  • Monthly$6.991 Month
  • Annual3 Days trial$19.991 Year
One-time1
  • Lifetime$64.99

Questions

Is The North 40 free?
The North 40 is free to download, with in-app purchases available.
Is Strive Planner free?
Strive Planner is free to download, with in-app purchases available.
Which has better reviews, The North 40 or Strive Planner?
Strive Planner is rated higher. The North 40 averages 4.8 out of 5 from 19 ratings, while Strive Planner averages 4.8 from 60 ratings.
Do The North 40 or Strive Planner have ads?
Neither The North 40 nor Strive Planner shows ads.
Which is updated more often, The North 40 or Strive Planner?
The North 40 ships an update every 8 months, and Strive Planner every 9 days. Most recently, The North 40 was updated on October 24, 2026 and Strive Planner on October 30, 2026.

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