Comparison

Storage Cleanup vs Master Cleaner

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Storage Cleanup

This AI-powered tool helps you reclaim iPhone storage by identifying and deleting duplicate photos, large files, and cluttered contacts. It offers features like photo compression, contact organization, and a secure space for sensitive data.

Highlights
  • AI-powered photo cleanup
  • Duplicate and similar photo detection
  • Large file identification and compression
  • Contact organization and merging
  • Secret Space for private content
  • Smart Cleaning and SMS filtering
Features
Read full description

Clean up your iPhone and free up storage space with ease. Easy Cleaner is an AI-powered photo cleaner and storage optimizer that quickly identifies and removes unwanted screenshots, duplicate photos, large files, and cluttered contacts to free up space and keep your iPhone organized. What can Easy Cleaner help you do? PHOTO CLEANUP • Find and remove duplicate photos • Detect similar photos and help you keep the best shots • Delete unwanted screenshots, Live Photos, burst photos, and videos • Clean up your photo library without deleting anything without your permission VIDEO & STORAGE CLEANUP • Find large photos and videos that take up storage space • Compress photos and videos to free up more space • Keep important memories while reducing file size CONTACT ORGANIZER • Merge duplicate contacts quickly • Remove unnamed or incomplete contacts • Keep your contact list neat and organized PRIVACY PROTECTION • Store sensitive photos and contacts in Secret Space • Protect your private content with a safer, more organized experience MORE HELPFUL TOOLS • Use Smart Cleaning to clean your device in a few taps • Use SMS Smart Cleanup to intelligently filter spam and unwanted messages • Remove outdated calendar events easily • Test your internet connection speed anytime UNLIMITED ACCESS MEMBERSHIP SUBSCRIPTION • Subscribe for unlimited access to all features in Easy Cleaner • Subscriptions are available weekly, monthly, annually, or as a one-time purchase, depending on the plan offered • A 3-day free trial may be available for limited-time unlimited album cleaning • You can cancel your subscription at any time Privacy Policy: http://easycleaner.top/privacy.html Terms of Use: http://easycleaner.top/agreement.html Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Master Cleaner

This app helps you clean and organize your phone by removing duplicate photos and contacts. It offers a simple interface for analyzing and managing your device's storage and contact list.

Highlights
  • Phone cleaning functions
  • Duplicate photo analysis and cleaning
  • Effective contact cleaning
  • Remove duplicate contacts
  • Merge and filter contacts
  • Mobile contact management
Features
Read full description

Master Cleaner provides all the functions required to clean your phone. Our mobile phone cleaner app allows you to easily analyze and clean photos. Master Cleaner is also an effective contact cleaner. Remove duplicates through quick and easy contact cleaning, merging, and filtering. Mobile contact management is now as simple as ever. Let Master Cleaner clean up your device and act as a duplicate contact and photo cleaner when you download today!

Screenshots

Storage Cleanup4 screens
Master Cleaner4 screens

Verdict

The call

The clearest difference is in-app purchases: Master Cleaner at none against Storage Cleanup's 10. Master Cleaner also leads on update cadence (every 5 days vs every 3 weeks). Storage Cleanup's advantage is ads (none vs shown) and rating (4.5 vs 4.0). On price, review sentiment, monetization model and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Storage Cleanup sells 10 in-app purchases, starting at $4.99 per 7 days. Master Cleaner asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Storage Cleanup holds the better App Store score, 4.5 against 4.0. That said, the two scores are not equally well evidenced: Storage Cleanup has 835 ratings behind it against 90, so its average is the more settled of the two. Written reviews point the same way: 78% of Storage Cleanup's written reviews are positive against 74% of Master Cleaner's.

UpkeepUpdate frequency

Storage Cleanup ships an update every 3 weeks, Master Cleaner every 5 days. The most recent releases landed on November 4, 2026 and October 30, 2026 respectively.

Scorecard5 real differences · 5 level
Storage Cleanup versus Master Cleaner: the parameters behind the verdict, then further details
ParameterStorage CleanupMaster Cleaner
PriceFreeFree
Rating4.5 (835 ratings) — better4.0 (90 ratings)
Positive reviews77.8% of reviews — better73.9% of reviews
Number of ratings835 — better90
Update frequencyEvery 3 weeksEvery 5 days — better
AdsNo — betterYes
In-app purchasesYesNo — better
MonetizationFreemiumFree with in-app purchases
DevicesiPhone, iPodiPhone, iPod
Requires iOS15.014.0 — better
Further details — not scored
Size62 MB22 MB
Age rating4+4+
DeveloperNova Media Tech LimitedLIKENETMOB HK LIMITED

Customer experience

Storage Cleanup

All ratings835 ratings
Positive86.8%
Neutral8.4%
Negative4.8%
Written reviews27 reviews
Positive77.8%
Neutral11.1%
Negative11.1%

Master Cleaner

All ratings90 ratings
Positive75.6%
Neutral6.7%
Negative17.8%
Written reviews23 reviews
Positive73.9%
Neutral4.3%
Negative21.7%

Bugs and requests

Storage Cleanup

Reported bugs

2 issues
  • Login screen freezes
  • Incompatible with older devices

Requested features

2 requests
  • Dark mode option
  • Advanced analytics dashboard

Master Cleaner

Not enough reviews yet to summarise bugs or requests.

In-app purchases

10 purchases

Storage Cleanup

Subscriptions10
  • One Week Premium - Basic3 Days trial$4.997 Days
  • One Week Premium-Easy Cleaner3 Days trial$6.997 Days
  • One Week Promotions7 Days trial$7.997 Days
Show 7 more
  • Weekly Premium Plan$7.997 Days
  • One Week - Easy Cleaner$7.997 Days
  • One Week - Easy Cleaner3 Days trial$7.997 Days
  • One Month Premium-Easy Cleaner$12.991 Month
  • One Month Premium-Easy Cleaner$15.991 Month
  • One Year Premium - Discount1 Year trial$35.991 Year
  • One Year Premium-Easy Cleaner$35.991 Year
None

Master Cleaner

No in-app purchases

Questions

Is Storage Cleanup free?
Storage Cleanup is free to download, with in-app purchases available.
Is Master Cleaner free?
Master Cleaner is free to download, with no in-app purchases.
Which has better reviews, Storage Cleanup or Master Cleaner?
Storage Cleanup is rated higher. Storage Cleanup averages 4.5 out of 5 from 835 ratings, while Master Cleaner averages 4.0 from 90 ratings.
Do Storage Cleanup or Master Cleaner have ads?
Master Cleaner shows ads; Storage Cleanup does not.
Which is updated more often, Storage Cleanup or Master Cleaner?
Storage Cleanup ships an update every 3 weeks, and Master Cleaner every 5 days. Most recently, Storage Cleanup was updated on November 4, 2026 and Master Cleaner on October 30, 2026.

Other comparisons