Empire Tower Lights vs ITM ID
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Empire Tower Lights
Discover the reason behind the Empire State Building's light colors. This app provides information on why the iconic landmark is illuminated in specific hues.
- Check Empire State Building light colors
- Understand light color meanings
- Informative lifestyle app
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Ever look up at the Empire State Building and wonder why it's glowing pink, green, or red, white, and blue? Tower Lights tells you tonight's colors and what they're celebrating. TONIGHT • See tonight's lighting on a glowing illustration of the tower, lit in the real colors • Swipe to last night and tomorrow • Learn what each lighting honors, with the official photo CALENDAR • Browse the special lightings scheduled for any month • Tonight's lighting is highlighted so you never miss a big night EVERYWHERE YOU LOOK • Home Screen and Lock Screen widgets that refresh just after midnight • Apple Watch app: turn the Digital Crown through last night, tonight, and tomorrow • Watch face complications and Smart Stack support • Ask Siri: "What color is the Empire State Building tonight in Empire Tower Lights" MAKE IT YOURS • Seven free app icons, from Midnight to Pride • Share a beautiful card of any lighting Tower Lights is free with no ads. An optional tip jar helps support development. Lighting schedule and photos courtesy of the Empire State Building. Tower Lights is an independent app and is not affiliated with or endorsed by the Empire State Building or Empire State Realty Trust.
ITM ID
This app provides exclusive access to events and digital content. Users can purchase tickets to "Moments," check in using their digital ID, and receive "Echoes" – exclusive content from creators and brands. Tickets can also be gifted to friends.
- Event ticket purchase
- Digital ID check-in
- Exclusive creator content (Echoes)
- Save and replay content
- Gift tickets to friends
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ITM ID is more than an events app – ITM immerses you in the world of Moments and Echoes. Why ITM? Get access to a Moment in your city, and around the world. Buy a ticket to a Moment, download the app, scan your ID in your app or from your Apple Wallet to check in. Get access to exclusive content from your favorite creators and brands on ITM in the form of Echoes after you purchase your ticket. Save and replay your favorite Echoes over and over. Send tickets to a friend if you have a spare, can’t make it or as a gift. If you have any questions or concerns, or just want to say hi – send an email to support@itm.studio.
Screenshots
Verdict
Empire Tower Lights and ITM ID both sit at 3.8 stars, but that hides the real split: 100% of Empire Tower Lights's written reviews are positive against 67% of ITM ID's. ITM ID's advantage is ratings volume (14 vs 4) and iOS requirement (15.1 vs 17.0). On price, rating, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 3.8 for Empire Tower Lights against 3.8 for ITM ID. Both are backed by a comparable volume of ratings — 4 and 14 respectively. Written reviews are what separate them: 100% of Empire Tower Lights's written reviews are positive against 67% of ITM ID's.
Empire Tower Lights ships an update every 2 weeks, ITM ID fortnightly. Both last shipped on October 24, 2026.
| Parameter | Empire Tower Lights | ITM ID |
|---|---|---|
| Price | Free | Free |
| Rating | 3.8 (4 ratings) | 3.8 (14 ratings) — better |
| Positive reviews | 100.0% of reviews — better | 66.7% of reviews |
| Number of ratings | 4 | 14 — better |
| Update frequency | Every 2 weeks | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, Apple Watch | iPhone, iPod |
| Requires iOS | 17.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 43 MB | 124 MB |
| Age rating | 4+ | 17+ |
| Developer | thomas prezioso | ITM Studio |
Customer experience
Empire Tower Lights
ITM ID
In-app purchases
Empire Tower Lights
No in-app purchases
ITM ID
No in-app purchases
Questions
Is Empire Tower Lights free?
Is ITM ID free?
Which has better reviews, Empire Tower Lights or ITM ID?
Do Empire Tower Lights or ITM ID have ads?
Which is updated more often, Empire Tower Lights or ITM ID?
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