the waterfall vs MeMemo
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
the waterfall
This app serves as a personal introspection companion, allowing users to record thoughts, ideas, and memories. It features guided questions for deeper self-reflection, supports Markdown for expressive text, and allows tagging and image association with entries. Data is stored locally and synced with iCloud for privacy.
- Guided self-reflection questions
- Markdown support for text
- Tagging and image association
- Local data storage with iCloud sync
- Pinning important memories
- Record reading notes and movie reviews
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Waterfall —— More than just a diary app, it's your personal introspection companion. Waterfall is committed to helping you think, remember, and discover the beauty in life. As a unique diary app, the charm of Waterfall lies in its potential to touch every detail of life. Here, you can record your thoughts and ideas. Furthermore, our question feature allows for deeper pondering — just hold down on a diary entry and prompt yourself with a question, like "What did you eat today?", "What are you thinking about?", or "Was there something today that made you happy?". Each question is a deep dive into your own self-reflection. Moreover, Waterfall is fully featured — it supports Markdown, making your text even more expressive. You can also associate tags and pictures with your memories, turning them into visual echoes. So, what exactly can Waterfall record? The answer is: almost everything. Apart from life's snippets, you can use it to log your reading notes, movie reviews, and even life goals. Pin important things to remind yourself to always keep up the enthusiasm for life. In the end, we hope that you enjoy your time with Waterfall, where each day, you can cherish the last moment of the day and reminisce about the day's experiences. Here, every day, you have your own waterfall. It's worth noting that Waterfall takes your privacy very seriously. All your data are stored locally and automatically synced with iCloud, visible only to you. At Waterfall, your privacy is always given the highest level of protection. May you have a beautiful day with Waterfall. Wishing you a waterfall day.
MeMemo
This minimalist journaling app helps you reflect on your past, present, and future. Organize your life across various time scales, capture thoughts with keywords or notes, and access your entries instantly. Enjoy a clean interface designed for deep reflection and long-term life planning.
- Life laid out as a grid
- Yearbook and calendar views
- Record across five scales
- Capture entries four ways
- Minimalist design
- Home screen widgets
- Instant search
- Private iCloud sync
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MeMemo — my minimalist life journal. Here, reflect on who you were, settle into who you are, and plan who you'll be. FEATURES - See your whole life laid out as a single grid on the Me page. - Organize your entire life at a glance on the Yearbook page. - Browse and organize your months, weeks, and days with the Year and Month views. - Record across five scales: Me, Year, Month, Week, and Day. - Capture each entry four ways: keywords, a one-liner, plans, and notes. - Quickly write and plan your year, month, week, and day on the detail pages. - A minimalist design that lets you sink into your own words and thoughts. - Home Screen widgets: today's highlights and this week's plans. - Instant search: find anything across year, month, week, and day. - Private iCloud sync: seamless across iPhone and iPad. - Face ID protection: one more lock for your journal. - Data export: Markdown, TXT, and PDF — your PDF becomes a book. WHO IT'S FOR - New to journaling and not sure where to start: just open and write your first line. - Want to record your life but short on time and energy: one line, one minute is enough. - Put off by complex journaling apps: just plain, simple text — zero learning curve. - Minimalists: an interface so clean it's just you and your words. - Perfectionists: a tidy framework, time scales, and design that all line up. - Long-term thinkers: one app to hold a lifetime, slowly written into your own memoir. - Privacy-first: your records are yours alone — and you can lock them. - ADHD and wandering minds: a place to land your scattered thoughts. - Forgetful types who lose track of what they've done: your past, always within reach. - Born planners: plan ahead across year, month, week, and day. - Bullet-journal and diary lovers: daily, yearly, three-year, and five-year diaries all fit. - Anyone who wants to sort themselves out: untangle the mess in your head. PRIVACY & TERMS - Your data lives only on your devices and private iCloud; we collect no personal data. - Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Everyone deserves to record their life, fully. May MeMemo help you find your true self.
Screenshots
Verdict
The clearest difference is update cadence: MeMemo at weekly against the waterfall's every 3 months. MeMemo also leads on monetization model (free vs free with in-app purchases) and review sentiment (97% vs 88%). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. the waterfall sells 1 one-off in-app purchase and MeMemo sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 5.0 for the waterfall against 5.0 for MeMemo. Both are backed by a comparable volume of ratings — 5 and 3 respectively. Written reviews are what separate them: 88% of the waterfall's written reviews are positive against 97% of MeMemo's.
the waterfall ships an update every 3 months, MeMemo weekly. The most recent releases landed on September 10, 2026 and September 22, 2026 respectively.
| Parameter | the waterfall | MeMemo |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (5 ratings) | 5.0 (3 ratings) |
| Positive reviews | 88.0% of reviews | 97.0% of reviews — better |
| Number of ratings | 5 — better | 3 |
| Update frequency | Every 3 months | Weekly — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad | iPhone, iPad |
| Requires iOS | 18.0 | 17.0 — better |
| Further details — not scored | ||
| Size | 6 MB | 20 MB |
| Age rating | 4+ | 4+ |
| Developer | 文杰 李 | 行滨 于 |
Customer experience
the waterfall
MeMemo
In-app purchases
the waterfall
- WATERFALL UPGRADE$7.99
MeMemo
- Lifetime Access$19.99









