Comparison

Told vs Gratitude Board

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Told

Create private, visually rich journals to capture everyday life with loved ones. Invite others to contribute entries, organize memories by custom covers, and receive reminders to maintain consistency. It's designed for shared memory-keeping, not social validation.

Highlights
  • Create private shared journals
  • Invite others to contribute entries
  • Add up to 10 photos/videos per entry
  • Customizable journal covers and titles
  • Reminders for consistent journaling
  • Visual feed of all journal entries
  • Commenting on entries
Read full description

Told: Shared Journals for Your Real Life Told is a beautifully visual, shared journaling app that helps you capture everyday life with the people who matter most. Create a private Space for your family, your kids, your book club—the sky's the limit—and fill it with journals, short videos, and prompts you answer together. Told is easy to use, visually rich, and built for memory-keeping together. Spaces: a home for your people A Space is where a group of people keep memories together. Each Space holds its own journals, Bits, and Prompt Packs, and only its members can see inside. You can: Invite people with a link or directly, and choose their role See who's in the Space and manage members anytime Transfer ownership when life changes Swipe between the Space's activity and its journals Keep a personal Space that's just yours Create a journal for anything Start a journal with a title, description, and custom cover image. Use it for a child's milestones, your family updates, a shared trip, or your personal reflections. Each journal can have: A cover photo Custom title and description Reminders to prompt you to post Members who can view or add entries Journals live inside a Space, and you can move one to another Space with all its entries intact. Bits: short videos for your Space Record a quick video from either camera and everyone in the Space sees it right away. A glowing ring at the top of your feed shows when there's something new to watch, so you can catch up in seconds. Bits are temporary, made for the small moments that don't need to last forever. Prompt Packs: never stare at a blank page Browse Prompt Packs from the Search tab and add one to a Space. Start with the fall collection: Cozy Season Bucketlist, Spooky Halloween Bucketlist, and The Harvest Table. Answer a prompt and it becomes an entry titled by the question, so you can see how everyone answered the same one. Your answers also collect on a Prompts page on your profile. Add entries in seconds Each entry can include: Photos or videos An optional title and caption Just text, just photos, or both A date Entries can be posted to one or more journals at once. No need to worry about the timing—Told pulls the actual photo date so your memories stay in order. Tap any entry to open it in full, with a full-screen viewer for photos and videos. Your home feed See everything from all your Spaces in one place: a two-column visual feed that updates with each new post, with your Spaces lined up along the top for quick access. Your journals at a glance Open any Space to see its journals in a clean grid, each with its cover image, title, entry count, and last update. Tap a journal to open a visual timeline of all its posts in chronological order, with the title, description, member and entry counts, and a streak counter showing how many days in a row it's been updated. Thoughtful features for consistency Reminders help you make journaling a habit Streaks keep you motivated Comments and reactions let you respond to friends' entries Notifications keep you up to date on comments, reactions, invites, and new Bits Share a single entry with a public link, and revoke it whenever you like Media date auto-fill keeps your timeline accurate without extra work Told is not about followers or likes. It's not for everyone—it's for your people. Build your own small social space where you can remember, reflect, and share real life as it happens.

About

Gratitude Board

This app transforms individual gratitude journaling into a communal activity. Share private boards with loved ones, post text and photo entries, and react to others' moments to foster connection and a positive mindset.

Highlights
  • Create private gratitude boards
  • Share text and photo entries
  • React to others' posts
  • Track journaling consistency
  • Build a habit of reflection
Features
Read full description

Gratitude Board takes the solo practice of gratitude journaling and turns it into a shared experience, making it easy to reflect on your day while deepening connections with the people you care about most. With Gratitude Board, you can: • Create, share, and join private gratitude boards with your inner circles. • Post text and photo entries to capture specific memories and meaningful moments. • View and react to others’ entries to support and celebrate each other’s daily wins. • Track your consistency and watch your habit grow on your personal gratitude calendar. • Build a lasting habit of reflection that contributes to a healthier, happier mindset. Whether it’s with your friends, family, or coworkers, join today and start sharing your gratitude. (Created by Jerry Gu and Eddy Jiang)

Screenshots

Told4 screens
Gratitude Board4 screens

Verdict

The call

The clearest difference is rating: Gratitude Board at 5.0 against Told's 4.7. Gratitude Board also leads on iOS requirement (15.1 vs 18.0). On price, review sentiment, ratings volume and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Gratitude Board holds the better App Store score, 5.0 against 4.7. Both are backed by a comparable volume of ratings — 12 and 13 respectively. Written reviews split almost evenly too, at 100% and 100% positive.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly weekly. The most recent releases landed on October 25, 2026 and October 24, 2026 respectively.

Scorecard2 real differences · 8 level
Told versus Gratitude Board: the parameters behind the verdict, then further details
ParameterToldGratitude Board
PriceFreeFree
Rating4.7 (12 ratings)5.0 (13 ratings) — better
Positive reviews100.0% of reviews100.0% of reviews
Number of ratings1213 — better
Update frequencyWeeklyWeekly
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad, iPod — better
Requires iOS18.015.1 — better
Further details — not scored
Size83 MB36 MB
Age rating12+12+
DeveloperTold LLCEdward Jiang

Customer experience

Told

All ratings12 ratings
Positive91.7%
Neutral0.0%
Negative8.3%
Written reviews11 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Gratitude Board

All ratings5 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews4 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

Told

No in-app purchases

None

Gratitude Board

No in-app purchases

Questions

Is Told free?
Told is free to download, with no in-app purchases.
Is Gratitude Board free?
Gratitude Board is free to download, with no in-app purchases.
Which has better reviews, Told or Gratitude Board?
Gratitude Board is rated higher. Told averages 4.7 out of 5 from 12 ratings, while Gratitude Board averages 5.0 from 13 ratings.
Do Told or Gratitude Board have ads?
Neither Told nor Gratitude Board shows ads.
Which is updated more often, Told or Gratitude Board?
Told ships an update weekly, and Gratitude Board weekly. Most recently, Told was updated on October 25, 2026 and Gratitude Board on October 24, 2026.

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