ShoForms vs keywords.app
Price, ratings, monetisation and update history for both apps, side by side โ with what reviewers say about each.
ShoForms
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The initial version of ShoForms, which is a business forms app. ShoForms makes data collection very easy by making user input quick while leveraging hardware to associate other information (currently, just photographs). The app also make's it very easy for businesses to have forms.
keywords.app
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If you run Google Ads, you know reviewing search terms takes forever. Log in, click through menus, review terms one by one, add negatives manually. An hour later, you've barely made a dent. keywords.app makes it stupid fast. Swipe Through Search Terms Left to block bad search terms. Right for good ones. The app remembers every decision. Google keeps showing you the same search terms over and over because it has no idea which ones you like. We do. You'll never review the same term twice. Super-Fast Negative Match Generator After swiping, create negative matches in seconds. What used to take an hour? Done in 5-10 minutes. Smart Warnings The app warns you before you accidentally block a search term that's actually making you money. Manage Everything From Your Phone โข Check performance across accounts, campaigns, ad groups, and keywords โข One tap to pause or enable campaigns, ad groups, and keywords โข Review and act on your ads anywhere Your Data Stays Yours All Google Ads data is stored securely on your phone. Only on your phone. Not on our servers. Not in the cloud. Stop putting off search term reviews. Download keywords.app and cut your review time by 80%.
Screenshots
Verdict
The clearest difference is in-app purchases: ShoForms at none against keywords.app's 1. ShoForms also leads on update cadence (fortnightly vs every 2 months) and device support (3 vs 1). On price and ads there is nothing between them.
Scored on Price ยท Rating ยท Positive reviews ยท Number of ratings ยท Update frequency ยท Ads ยท In-app purchases ยท Monetization ยท Best chart rank ยท Devices ยท Requires iOS
Both are free to download. keywords.app sells 1 one-off in-app purchase. ShoForms asks for nothing beyond the download.
ShoForms ships an update fortnightly, keywords.app every 2 months. The most recent releases landed on October 10, 2026 and September 30, 2026 respectively.
| Parameter | ShoForms | keywords.app |
|---|---|---|
| Price | Free | Free |
| Update frequency | Fortnightly โ better | Every 2 months |
| Ads | No | No |
| In-app purchases | No โ better | Yes |
| Devices | iPhone, iPad, iPod โ better | iPhone |
| Requires iOS | 14.0 โ better | 17.0 |
| Further details โ not scored | ||
| Size | 15 MB | 9 MB |
| Age rating | 4+ | 17+ |
| Developer | Sho Laboratories, LLC | In House Advantage LLC |
In-app purchases
ShoForms
No in-app purchases
keywords.app
- Keywords.app Add One Account Slot$10.00







