Selleb vs The Empty Roll
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Selleb
This platform allows users to create a "taste timeline" based on their purchases, reflecting their identity. Discover new items and connect with others who share similar taste profiles, fostering both similarity and divergence in recommendations.
- Purchase-based identity reflection
- Taste timeline creation
- Connect with similar taste profiles
- Discover new items
- Social recommendations
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At Selleb, we’re building the future of discovery. We are a platform where your purchases reflect your identity, and your receipts are the key to unlocking a world tailored just for you. No more pie-in-the-sky wishlists created by your friends, “eligible for commission” TikTok recs that arouse suspicion, or the endless IG scroll of hyper-unrealistic posts. You can join the app to create your “taste timeline” and also connect with others with similar taste profiles who might just introduce you to things you’ve never thought of. Come for similarity; stay for divergence.
The Empty Roll
Explore highly-rated local eateries, from bakeries to food trucks, and contribute to a community-driven guide. Earn points, unlock achievements, and compete on leaderboards while discovering culinary gems.
- Discover local bakeries, restaurants, and food trucks
- Interactive map for finding nearby vendors
- Rate products and share experiences
- Earn points and unlock achievements
- Climb leaderboards and become a food authority
- Connect with fellow food lovers
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Have a look around first. Browsing is open to everyone, no account needed. Discover top-rated bakeries, restaurants, and food trucks — rated and celebrated by the people who love them. Check in, earn achievements, climb the leaderboard, and help build the definitive guide to local dining. DISCOVER LOCAL FOOD Browse bakeries, restaurants, food trucks, and more. Filter by type, location, and rating. Explore the interactive map to find vendors near you. THE PEPPERONI ROLL TRAIL Follow the Pepperoni Roll Trail on an interactive map. Discover the best pepperoni rolls from local bakeries and restaurants across West Virginia. RATINGS & REVIEWS Rate products, share your experiences, and see what your friends recommend. No complaints — just the spots worth knowing about. EARN & COMPETE Earn points for every check-in and review. Level up, unlock achievements, and climb the leaderboard. Become the local food authority in your area. COMMUNITY Connect with fellow food lovers. Follow friends, discover new spots through their reviews, and build the guide together.
Screenshots
Verdict
The clearest difference is rating: The Empty Roll at 5.0 against Selleb's 4.6. The Empty Roll also leads on device support (3 vs 1) and iOS requirement (15.1 vs 18.0). Selleb's advantage is ratings volume (71 vs 2). On price, review sentiment, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
The Empty Roll holds the better App Store score, 5.0 against 4.6. That said, the two scores are not equally well evidenced: Selleb has 71 ratings behind it against 2, so its average is the more settled of the two. Written reviews point the same way: 94% of Selleb's written reviews are positive against 100% of The Empty Roll's.
Selleb ships an update monthly, The Empty Roll every 3 weeks. The most recent releases landed on October 14, 2026 and October 11, 2026 respectively.
| Parameter | Selleb | The Empty Roll |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (71 ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 94.1% of reviews | 100.0% of reviews — better |
| Number of ratings | 71 — better | 2 |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 18.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 43 MB | 65 MB |
| Age rating | 12+ | 12+ |
| Developer | Selleb, Inc. | Doug Hantke |
Customer experience
Selleb
The Empty Roll
Bugs and requests
Selleb
Reported bugs
2 issues- Infinite loop when trying to access the app
- Compatibility issues with older devices
Requested features
2 requests- Option to upload receipt screenshots instead of email access
- Ability to turn off notifications without rendering the app unusable
The Empty Roll
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Selleb
No in-app purchases
The Empty Roll
No in-app purchases
