Simple vs Beyond the Frame
Price, ratings, monetisation and update history for both apps, side by side ā with what reviewers say about each.
Simple
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The camera only allows user to set the flash on and off when taking pictures. When shooting, the original photo and the sepia-toned photo are saved at the same time. ~Simple operation like old disposable cameras~
Beyond the Frame
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Beyond the Frame is a simple photo journal for saving a picture together with the story behind it. Choose a photo or take one on the spot, add a short title, date, and a few words about what happened beyond the frame. Tap or swipe the photo like a card to reveal the memory on the back. Features: ⢠Choose photos from your library or take a new one ⢠Polaroid-inspired photo cards ⢠Color and gently styled monochrome finishes ⢠Add a title, date, and short back story ⢠Flip cards to revisit the memory behind each photo ⢠Change background colors and handwriting styles ⢠Export your photo cards as images ⢠Automatically sync your memories across devices with iCloud Beyond the Frame is not about managing thousands of photos. It is about keeping the part of a memory that a photo alone cannot capture.
Screenshots
Verdict
The clearest difference is ads: Beyond the Frame at none against Simple's shown. Beyond the Frame also leads on update cadence (every 2 days vs every 2 weeks). Simple's advantage is iOS requirement (15.8.3 vs 17.0). On price, in-app purchases and device support there is nothing between them.
Scored on Price Ā· Rating Ā· Positive reviews Ā· Number of ratings Ā· Update frequency Ā· Ads Ā· In-app purchases Ā· Monetization Ā· Best chart rank Ā· Devices Ā· Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Simple ships an update every 2 weeks, Beyond the Frame every 2 days. The most recent releases landed on October 27, 2026 and October 19, 2026 respectively.
| Parameter | Simple | Beyond the Frame |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 2 weeks | Every 2 days ā better |
| Ads | Yes | No ā better |
| In-app purchases | No | No |
| Devices | iPhone, iPad, iPod ā better | iPhone, iPad |
| Requires iOS | 15.8.3 ā better | 17.0 |
| Further details ā not scored | ||
| Size | 36 MB | 3 MB |
| Age rating | 4+ | 4+ |
| Developer | Hideaki Uchikoshi | TAKASHI ISHIKAWA |
In-app purchases
Simple
No in-app purchases
Beyond the Frame
No in-app purchases







