Links vs URLgenius Creator
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Links
This app helps creators and agencies turn social media followers into paying subscribers. It allows you to build a free, customizable website using a single bio link, directing traffic to subscription platforms or your own site. Enhance conversions by opening links outside the in-app browser.
- Customizable bio page
- Unlimited free links
- Smart deep links
- Account protection
- Conversion-focused design
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Links is a free link in bio app built for creators and agencies who want to convert Instagram fans into paid subscribers. Unlike tools like Linktree, link.me, or GetAllMyLinks, Links lets you build a beautiful, simple website for free using one bio link. Creators and agencies can create unlimited links for free, with no paywalls or hidden limits. Create a customizable bio page to send traffic from Instagram to subscription platforms like Luvi, Patreon, Passes, and Fanfix, or to your own website. Links helps open links outside the Instagram webview, reduce drop-off, and increase conversions. Key features include smart deep links, account protection, and a conversion-focused design. Analytics, AI insights, and custom domains are coming soon. If you are looking for a free link in bio that works like a beautiful personal website, Links helps turn fans into subscribers.
URLgenius Creator
Easily create and customize app deep links for your campaigns. Manage existing links, track performance with real-time analytics, and optimize user journeys to specific products or promotions.
- App deep link creation
- Link customization
- Link management
- Real-time analytics
- User journey optimization
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Key Benefits: - App Link Creation & Customization – Generate app deep links on the fly and easily customize paths and tags to match your campaigns. - Access & Manage Your Links – Quickly find and update your existing links from anywhere, keeping your campaigns up-to-date and optimized. - Real-Time Link Analytics – Get actionable insights to understand performance, track conversions, and make data-driven decisions. - Optimize Every User Journey – Seamlessly direct shoppers to the right product or screen, whether it’s your shop, a product, or a promotion. We’re just getting started! Stay tuned for even more powerful features to simplify your link management and amplify your impact. To get started, make sure you have a URLgenius account.
Screenshots
Verdict
The clearest difference is ratings volume: Links at 459 against URLgenius Creator's 12. Links also leads on update cadence (every 8 days vs monthly) and review sentiment (93% vs 83%). On price, rating, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 4.7 for Links against 4.7 for URLgenius Creator. That said, the two scores are not equally well evidenced: Links has 459 ratings behind it against 12, so its average is the more settled of the two. Written reviews are what separate them: 93% of Links's written reviews are positive against 83% of URLgenius Creator's.
Links ships an update every 8 days, URLgenius Creator monthly. Both last shipped on November 8, 2026.
| Parameter | Links | URLgenius Creator |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (459 ratings) — better | 4.7 (12 ratings) |
| Positive reviews | 93.0% of reviews — better | 83.3% of reviews |
| Number of ratings | 459 — better | 12 |
| Update frequency | Every 8 days — better | Monthly |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 18.6 |
| Further details — not scored | ||
| Size | 45 MB | 9 MB |
| Age rating | 17+ | 4+ |
| Developer | Takeoff Labs LLC | URL Genius |
Customer experience
Links
URLgenius Creator
In-app purchases
Links
No in-app purchases
URLgenius Creator
No in-app purchases
