Identify Co vs Plug Seller Sourcing Tool
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Identify Co
This tool provides advanced sourcing analysis for Amazon FBA sellers. It uses custom algorithms and real-time data to help identify profitable products quickly. Make informed buy or bye decisions in seconds.
- Advanced sourcing analysis
- Custom algorithms
- Real-time data integration
- Profit analysis
- Revenue calculator
- Product sourcing identification
Read full descriptionHide full description
Amazon FBA, Seller Tools, Profit Analysis, Product Sourcing, Revenue Calculator Quickly get analysis from custom algorithms and best-in-class data directly on Amazon product pages that show you exactly what $1,000,000 sellers look at. Identify within seconds whether a product is a BUY or BYE!
Plug Seller Sourcing Tool
This app helps online sellers research products and track their business performance across Amazon, Walmart, and eBay. Analyze product profitability, monitor sales and expenses, and discover new sourcing opportunities directly from your mobile device.
- Product scanning and analysis
- Profitability estimation
- Sales rank and demand history
- Store performance tracking
- Inventory management
- Deal feed for sourcing ideas
Read full descriptionHide full description
Plug Seller is an all-in-one product research and business tracking app for online sellers on Amazon, Walmart, and eBay. Research products, estimate potential profitability, and keep an eye on your store — all from your phone. SCAN & ANALYZE ANY PRODUCT Search or scan a product to see the key sourcing data in one place: • Estimated fees, ROI, and profit margins • Sales rank and demand history • Number of competing sellers • A clear, at-a-glance summary to help you make an informed decision CONNECT YOUR STORE Link your Amazon, Walmart, or eBay account to see your business at a glance: • Sales, profit, and expenses updated automatically • Inventory levels across every channel • Fees, refunds, and cost of goods • Daily and lifetime performance trends FIND OPPORTUNITIES • A curated deal feed with fresh sourcing ideas • Selling-eligibility checks before you buy • Multichannel inventory sync • Repricing tools to help you stay competitive BUILT FOR SELLERS Plug Seller brings the numbers you need into one simple app, so you can spend less time in spreadsheets and more time growing your business. — Plug Seller is an independent tool and is not affiliated with, endorsed by, or sponsored by Amazon, Walmart, or eBay. Some features require connecting a supported store account. Figures shown are estimates for research purposes and are not a guarantee of results. Questions? Visit https://plugseller.com or reach us from the in-app Support page.
Screenshots
Verdict
The clearest difference is rating: Identify Co at 5.0 against Plug Seller Sourcing Tool's 4.7. Identify Co also leads on iOS requirement (13.1 vs 15.1). Plug Seller Sourcing Tool's advantage is update cadence (fortnightly vs every 2 months) and ratings volume (37 vs 2). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Identify Co holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: Plug Seller Sourcing Tool has 37 ratings behind it against 2, so its average is the more settled of the two.
Identify Co ships an update every 2 months, Plug Seller Sourcing Tool fortnightly. The most recent releases landed on October 11, 2026 and October 28, 2026 respectively.
| Parameter | Identify Co | Plug Seller Sourcing Tool |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (2 ratings) — better | 4.7 (37 ratings) |
| Positive reviews | 100.0% of reviews | — |
| Number of ratings | 2 | 37 — better |
| Update frequency | Every 2 months | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 13.1 — better | 15.1 |
| Further details — not scored | ||
| Size | 31 MB | 54 MB |
| Age rating | 4+ | 4+ |
| Developer | Identify Software Solutions, Inc. | VENEL ULYSS |
Customer experience
Identify Co
Plug Seller Sourcing Tool
In-app purchases
Identify Co
No in-app purchases
Plug Seller Sourcing Tool
No in-app purchases
Questions
Is Identify Co free?
Is Plug Seller Sourcing Tool free?
Which has better reviews, Identify Co or Plug Seller Sourcing Tool?
Do Identify Co or Plug Seller Sourcing Tool have ads?
Which is updated more often, Identify Co or Plug Seller Sourcing Tool?
Other comparisons
