ImgRef vs Reference Board
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
ImgRef
This app is a professional reference and inspiration tool for creatives. It combines mood boards, image management, color picking, and free-form collaging across devices. Streamline your workflow with features like unlimited canvases, batch processing, and image editing.
- Unlimited Canvas
- Multi-Select Batch Processing
- Professional Workflow with Keyboard Shortcuts
- Image Editing Tools
- Dynamic Eyedropper Color Picker
- Video Processing for Storyboards
- Magnetic Guides for Layouts
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「App Store Editor's Choice」 「98% 5-Star Ratings」 「Cross-Platform for iPhone/iPad/MacOS」 Redefine your creative workflow - an all-in-one tool combining mood boards, reference images, smart asset management, precise color picking, and free-form collaging across devices. Designed for UI/brand/illustration/photography/architecture/video storyboard and other creative scenarios, this is your professional reference image and inspiration board on iPhone / iPad / macOS. Core Features: 1. Unlimited Canvas: Smart caching and image management for large long-term libraries and smooth browsing. 2. Multi-Select Batch Processing: Select multiple images for adaptive scaling, smart layout, uniform size, copy, and alignment. 3. Professional Workflow: Full keyboard shortcuts (Mac / iPad keyboard) for faster frequent actions. 4. Image Editing: Rotate, crop, desaturate, flip, adjust opacity, layers, scale, and more. 5. Dynamic Eyedropper: Pick any canvas color in real time and get common color codes. 6. Video Processing: MP4 playback and 4K still extraction for faster storyboards, covers, and video references. 7. Stylized Text: Built-in fonts and styles make notes, titles, and labels clearer on the canvas. 8. Magnetic Guides: Alignment hints and smart snapping for precise layouts. 9. GIF Decomposition: Break animations into frames for clearer detail references. 10. Import & Backup: Clipboard, photos, folders, drag & drop, export, full backup. 11. Web Drag & Drop: Drag images from Pinterest / ArtStation / Midjourney / Pixiv / Instagram and more. 12. Multiple Modes: View, lock, and edit modes keep browsing and editing separate. 13. Brush Tools: Annotate and highlight key areas for more intuitive communication. 14. File Management: Grid/list views with multiple sorting options. 15. Canvas Zoom: Smooth zoom and pan for comfortable detail viewing. Enhanced Features: 1. Image/GIF/Video Notes: Add notes to capture ideas and key points. 2. Preview Mode: Switch to a clean preview for focused viewing and presentations. 3. Advanced Crop: Fit different aspect ratios and compositions faster for cleaner output. 4. Image Blur: Blur images for privacy protection and richer visual layering. 5. High-Resolution Scene Export (PNG): Export full scenes as HD PNG for sharing and delivery. 6. File Favorites: Save frequent files for quick access to key references. 7. Category Tags: Tag files by use, project, or status for faster filtering. 8. Dotted Background: Toggle a dotted background for clearer edge contrast. 9. Canvas Grayscale: Focus on tone and composition with grayscale view. 10. Image Color Analysis: Extract dominant colors to understand palette relationships. 11. Layer Panel: Preview names, reorder, and quick select for efficient layer management. 12. Scheduled Playback: Timed switching, playback controls, and countdown. 13. Layer Search: Filter by type and keyword to quickly locate target content among many layers. 14. Brush Presets: Switch stroke width, color, and opacity for annotation, highlighting, and sketching. 15. Canvas RGB Single-Channel Preview: View R/G/B channels separately to analyze color distribution, tone, and detail. 16. Link Cards: Turn webpages into cover cards pinned on the canvas; one tap to open 17. Image OCR: One tap reads the text in an image and creates text beside it, so titles, copy, and labels can be lifted without retyping. 18. Classify/Find by Color: Basic, nearby, and fine families. Group canvas images by color family, or find from an image’s color family, for clearer palette comparison. You can subscribe to ImgRef Pro. Charged to your iTunes account on confirmation. Auto-renews unless canceled 24+ hours before period end. Manage in iTunes Store. Privacy Policy: https://xunhuaref.cn/index.php/privacypolicy/ Terms of Use: https://xunhuaref.cn/index.php/privacypolicy/eula-en/ Download now and experience the smoothest creative tool in the Apple ecosystem! Thank you for reading. Contact us: Email: imgref@163.com
Reference Board
This app offers an infinite canvas for visually organizing thoughts and inspiration. Users can drop in various media types, arrange them freely, and zoom in or out to explore connections. Instant search functionality helps locate specific items across all boards.
- Infinite canvas
- Visual idea organization
- Supports images, videos, quotes
- Freeform arrangement
- Instant search
- Zoom in/out functionality
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Reference Board is a private visual workspace for collecting inspiration, developing ideas, and keeping creative research close at hand on Mac, iPhone, and iPad. BUILD VISUAL BOARDS • Collect images, videos, links, text, colors, and PDFs in one place. • Arrange references freely on an infinite canvas or switch to an organized grid. • Move, resize, group, stack, crop, flip, and annotate without changing your original media. • Use the loupe to inspect fine details in images and videos. FIND WHAT YOU NEED • Search across boards and references. • Use on-device analysis, OCR, colors, metadata, and visual similarity to rediscover material quickly. • Keep notes and details attached to the work they describe. SYNC, COLLABORATE, AND SHARE • Keep your library in sync across Mac, iPhone, and iPad with iCloud. • Invite others to collaborate on shared boards. • Publish a separate public, view-only webpage when you want to present your work more widely. • Update or unpublish a published board whenever you like. WORK YOUR WAY • Import from Photos, Files, Safari, drag and drop, or the Share Sheet. • Export boards as images, PDFs, or Reference Board archives. • Use widgets, Shortcuts, the screen saver, and optional MCP automation to connect Reference Board to your workflow. ONE PURCHASE. NO SUBSCRIPTION. New customers receive Reference Pro with their App Store purchase, including unlimited private boards and items, Publish to Web, AI metadata and visual discovery, new collaborations, PDF export, and MCP automation. People who acquired Reference while it was free keep their existing Free plan with one private board and up to 20 items. They can unlock lifetime Reference Pro with a one-time in-app purchase. Reaching a Free limit never deletes or hides existing work. Original paid-app customers and people who already purchased lifetime Reference Pro keep permanent Pro access automatically.
Screenshots
Verdict
The clearest difference is price: ImgRef at Free against Reference Board's $5.99. ImgRef also leads on rating (4.7 vs 4.3) and ratings volume (127 vs 7). Reference Board's advantage is chart position (#171 vs unranked). On update cadence, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
ImgRef is free to download; Reference Board costs $5.99 up front. ImgRef sells 2 in-app purchases, starting at $0.99 per month and Reference Board sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
ImgRef holds the better App Store score, 4.7 against 4.3. That said, the two scores are not equally well evidenced: ImgRef has 127 ratings behind it against 7, so its average is the more settled of the two. Written reviews point the same way: 79% of ImgRef's written reviews are positive against 64% of Reference Board's.
ImgRef ships an update every 2 days, Reference Board every 4 days. Both last shipped on November 5, 2026.
| Parameter | ImgRef | Reference Board |
|---|---|---|
| Price | Free — better | $5.99 |
| Rating | 4.7 (127 ratings) — better | 4.3 (7 ratings) |
| Positive reviews | 79.2% of reviews — better | 63.6% of reviews |
| Number of ratings | 127 — better | 7 |
| Update frequency | Every 2 days — better | Every 4 days |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases — better | Paid |
| Best chart rank | — | #171 — better |
| Devices | iPhone, iPad, iPod, Mac — better | iPhone, iPad, Mac |
| Requires iOS | 15.6 — better | 26.0 |
| Further details — not scored | ||
| Size | 76 MB | 23 MB |
| Age rating | 4+ | 4+ |
| Developer | 文荣 李 | Jordan Ruchtie |
Customer experience
ImgRef
Reference Board
Bugs and requests
ImgRef
Reported bugs
1 issue- Trouble importing images from other apps
Requested features
3 requests- Add cropping functionality
- Implement doodle/text feature for notes
- Add GIF frame reading function
Reference Board
Not enough reviews yet to summarise bugs or requests.
In-app purchases
ImgRef
- pro_monthly$0.991 Month
- ImgRef Annual Subscription$5.991 Year
Reference Board
- Reference Pro$5.99









