Comparison

Reflect vs Etched

Price, ratings, monetisation and update history for both apps, side by side โ€” with what reviewers say about each.

Head to head
About

Reflect

Features
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Reflect: Creative Sparks is a prompt deck for breaking creative blocks โ€” inspired by Brian Eno and Peter Schmidt's Oblique Strategies. Oblique Strategies began in 1975 as a physical deck of cards created by musician Brian Eno and artist Peter Schmidt. Each card offered a lateral instruction designed to interrupt habitual thinking and open new paths forward. Reflect is an independent digital work made in celebration of that idea. Each prompt is short, unexpected, and oblique by design. It won't tell you what to do. It will shift the angle of your attention so you can find your own way forward. Tap for a new card. Long-press to let them cycle on their own. On Apple TV, Reflect runs as ambient text โ€” slow TV, but words. Leave it on in the background while you work. A prompt drifts past every few minutes. Some will land. Some won't. That's the point. On Apple Watch, a tap and a haptic click deliver a card to your wrist whenever you need a nudge. On devices with Apple Intelligence, Reflect generates fresh prompts on-device using Apple's Foundation Models โ€” silently, privately, with no network connection required. No accounts. No subscriptions. No analytics. Nothing leaves your device. The prompt is the entire product. Reflect is not affiliated with or endorsed by Brian Eno or Peter Schmidt. It is an independent work made with deep respect for what they created.

About

Etched

Features
Read full description

Stop losing your own notes. Etched finds what you wrote by meaning โ€” not just by keyword. Ask for "the note about slowing down to think" and it surfaces, even if those exact words were never written. Everything runs on your device. Write in plain markdown and watch it render as you type โ€” no symbols, no preview pane, no modes. What you see is the file. Your notes stay portable .md, yours forever. FREE, and complete: โ€ข On-device semantic search โ€” find notes by meaning โ€ข Live WYSIWYG markdown โ€” bold, headings, lists, quotes, code โ€ข Tables, callouts, code blocks, footnotes, highlights, links โ€ข iCloud sync across your devices โ€ข Export to .md (raw or with rendered images), PDF, plain text ETCHED PRO โ€” one-time purchase, yours forever: โ€ข Flashcards + spaced repetition โ€” turn notes into memory โ€ข Diagrams from plain text (flowcharts, sequences, mind maps) โ€ข Typeset math and chemistry (LaTeX) โ€ข Charts from a few rows of data โ€ข Sheet music from ABC notation โ€ข Handwriting / sketches โ€ข Present mode โ€” turn a note into full-screen slides โ€ข Per-note themes Reading every format is always free โ€” Pro unlocks creating them. No subscription, ever. Pay once and keep it. Coming from Apple Notes, Obsidian, or Bear? Your markdown imports as plain .md, and you finally get search that finds notes by meaning โ€” privately, with no account. Private by design: your notes never leave your devices except through your own iCloud. No account, no tracking, no ads. Your notes, etched in memory. โ€” Made by Hyojin Mo. Support: support@vibeland.app

Screenshots

Reflect1 screens
Etched4 screens

Verdict

The call

The clearest difference is in-app purchases: Reflect at none against Etched's 1. Etched's advantage is update cadence (every 2 days vs every 6 months). On price, ads, device support and iOS requirement there is nothing between them.

Scored on Price ยท Rating ยท Positive reviews ยท Number of ratings ยท Update frequency ยท Ads ยท In-app purchases ยท Monetization ยท Best chart rank ยท Devices ยท Requires iOS

CostPrice ยท In-app purchases ยท Ads ยท Monetization

Both are free to download. Etched sells 1 one-off in-app purchase. Reflect asks for nothing beyond the download.

UpkeepUpdate frequency

Reflect ships an update every 6 months, Etched every 2 days. The most recent releases landed on October 7, 2026 and October 5, 2026 respectively.

Scorecard2 real differences ยท 4 level
Reflect versus Etched: the parameters behind the verdict, then further details
ParameterReflectEtched
PriceFreeFree
Update frequencyEvery 6 monthsEvery 2 days โ€” better
AdsNoNo
In-app purchasesNo โ€” betterYes
DevicesiPhone, iPad, Apple WatchiPhone, iPad, Mac
Requires iOS18.217.0 โ€” better
Further details โ€” not scored
Size2 MB87 MB
Age rating4+4+
DeveloperMark FriedlanderSoyeon Noh

In-app purchases

None

Reflect

No in-app purchases

1 purchases

Etched

One-time1
  • Etched Pro$14.99

Questions

Is Reflect free?
Reflect is free to download, with no in-app purchases.
Is Etched free?
Etched is free to download, with in-app purchases available.
Do Reflect or Etched have ads?
Neither Reflect nor Etched shows ads.
Which is updated more often, Reflect or Etched?
Reflect ships an update every 6 months, and Etched every 2 days. Most recently, Reflect was updated on October 7, 2026 and Etched on October 5, 2026.

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