Measure by Moving vs WhereMate
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Measure by Moving
This app offers an intuitive way to measure real-world objects using augmented reality. It simplifies the process by allowing users to simply move their device from a start to an end point, providing accurate results without complex aiming. It also includes fun features like comparison facts and a challenge mode.
- Intuitive AR measurement by moving device
- Specialized vertical and horizontal modes
- Addictive challenge mode for skill testing
- Fun fact comparisons for context
- History and stats tracking
- Shared AR sessions for collaboration
- Support for Metric, Imperial, and traditional units
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Forget shaky cursors and tricky aiming. With Phruler, you just place your phone at the start point, move to the end point, and get your result. It’s that simple and that accurate. A New Level of Accuracy By working like a real tape measure (place, move, done!), we eliminate the guesswork that plagues other AR apps. Get reliable measurements you can trust, on any device. Intuitive & Natural Measuring Measure tricky objects like sharp corners or round cones with ease. Our unique method feels natural because it doesn’t rely on trying to lock onto tiny dots. Specialized Height & Width Modes Need a perfectly straight line? Lock your measurement to a single axis with our dedicated Vertical and Horizontal modes for flawless alignment every time. Addictive Challenge Mode Think you've got a good eye? Test your skills and guess the size of real-world objects based on fun facts. Can you earn an A+? Fun Fact Comparisons Every measurement comes with a surprise! See how your object compares to a blue whale's eye or the height of a flamingo. It's context that makes discovery fun. Rich History & Stats All your measurements are automatically saved. Add names, notes, and photos, and track your lifetime stats to see how much of the world you've sized up. Shared AR Sessions Measure together! Start a Shared AR session and team up with a friend to measure spaces and objects in real-time. Perfect for projects! Ready for the World We support Metric, Imperial, and even traditional units like the Japanese Shaku and Chinese Chǐ. A Quick Tip: Like the human eye, Phruler works best in good light! For top-notch accuracy, please measure in well-lit spaces with textured surfaces. (It takes a little nap in the dark!) Ready to measure your world with confidence and a bit of fun? Download Phruler today and see the difference for yourself. Happy measuring! https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
WhereMate
Record where you store items using voice, text, or photos. Quickly retrieve the location, associated notes, and images of anything you've saved. Organize items within boxes and print QR labels for easy scanning.
- Log items with voice, text, or photos
- Fast retrieval of item location and notes
- Organize items within boxes
- Printable QR labels for boxes
- Private, on-device storage
- Light and Dark mode support
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Put it away. Find it later. Just say where you put something — "the charger is in the kitchen junk drawer" — and WhereMate files the thing and the place. Months later, ask, and see the place, the photo and your note. • Say it, type it, or snap a photo. One sentence is enough. • Find anything fast: the place first, then the box, the photo and your note. • Every save shows what was saved, with Undo and one-tap fixes. • Places hold boxes, and boxes hold things. Know what's in every box. • Print a QR label for any box, or save it as a PDF. Scan the label with WhereMate to see inside. • Made for iPhone and iPad, in Light or Dark. Private by design Your library stays on your device. No account, no ads, no tracking, and nothing is sent to us. Speech and photo recognition run on your device. On supported devices, Apple's on-device language model helps understand what you said; everywhere else WhereMate's own rules do the same job, on your device. Simple pricing Free for your first 5 things. One purchase unlocks unlimited things and every label design. No subscription. If you used WhereMate before version 6.0, unlimited things stay free for you. Great for passports and documents, rings and keepsakes, chargers and spare keys, seasonal bins, storage units and moving boxes.
Screenshots
Verdict
The clearest difference is rating: Measure by Moving at 5.0 against WhereMate's 4.2. Measure by Moving also leads on ratings volume (15 vs 5). On price, review sentiment, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Measure by Moving sells 6 in-app purchases, starting at $4.99 per month and WhereMate sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
Measure by Moving holds the better App Store score, 5.0 against 4.2. Both are backed by a comparable volume of ratings — 15 and 5 respectively. Written reviews split almost evenly too, at 100% and 100% positive.
Measure by Moving ships an update every 9 days, WhereMate weekly. The most recent releases landed on October 24, 2026 and October 30, 2026 respectively.
| Parameter | Measure by Moving | WhereMate |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (15 ratings) — better | 4.2 (5 ratings) |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| Number of ratings | 15 — better | 5 |
| Update frequency | Every 9 days | Weekly — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Free with in-app purchases |
| Devices | iPhone | iPhone, iPad — better |
| Requires iOS | 16.4 — better | 17.0 |
| Further details — not scored | ||
| Size | 17 MB | 20 MB |
| Age rating | 9+ | 4+ |
| Developer | Muyao Wu | HS Technologies, LLC |
Customer experience
Measure by Moving
WhereMate
In-app purchases
Measure by Moving
- Optional Ruler Themes Month$4.991 Month
- Optional Cosmetics/Themes Year$19.991 Year
- Small Tip & All Cosmetics$1.99
- Generous Tip & All Cosmetics$9.99
- Super Tip & All Cosmetics$24.99
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- Mega Tip & All Cosmetics$49.99
WhereMate
- Unlock WhereMate$9.99
Questions
Is Measure by Moving free?
Is WhereMate free?
Which has better reviews, Measure by Moving or WhereMate?
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