Wixel vs FormaLM
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Wixel
Describe your design needs, and this AI agent will generate images, videos, logos, and presentations. It offers a step-by-step design process and allows for easy editing and sharing across multiple platforms.
- AI-generated images and photo edits
- Video and reel creation
- Logo and brand kit design
- Social media post and story generation
- Presentation creation and editing
- Cross-platform syncing
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Tell Wixel what you need. It designs it. Wixel is an AI design agent from Wix. Describe what you want in your own words, like "make 3 stories for my weekend sale" or "design a logo for my bakery", and Wixel plans it, designs it and shows its work as it goes. No design skills needed. WHAT YOU CAN MAKE • Images and photo edits: generate images, remove or replace a background, upscale a photo, or mark an area and describe the change • Videos and reels: short videos and ads. Describe what you need a video for, then watch them play right in the app • Logos: original logo ideas for your business, plus variations and a matching icon set • Brand kits: your logo, colors, fonts, tone of voice and audience in one place, so every design stays on-brand • Social media posts and stories: posts, multi-page stories and promos for a sale, a launch or an event • Presentations: review the outline, pick a style, then present your slides straight from your phone HOW IT WORKS 1. Start a chat. Type or dictate what you need, or tap a suggestion to begin. 2. Add photos, files or past designs, or share images to Wixel straight from another app and your social networks. 3. Wixel works through it step by step and may ask a quick question along the way. 4. Ask for changes, preview full screen, then save or share. BUILT FOR THE WAY YOU WORK • My Creations keeps everything you make, searchable and sorted into images, videos, logos, slides and docs • Pick up any past chat right where you left off • Download in the format you need: PNG, JPG, SVG, PDF, PPTX, MP4 and more • Save to your photos or files, or share anywhere • Connect the apps you already use so Wixel can bring in your content and context • Open a design in the full Wixel editor whenever you want hands-on control • Your designs sync with Wixel on the web: start on your phone, finish on your computer • Available in 37 languages, including right-to-left languages WHO IT'S FOR Small business owners, creators, marketers and anyone who needs great-looking content fast, without hiring a designer or learning design software. Wixel is your AI designer for logos, social media posts, videos, brand kits and presentations, all in one chat. AI can make mistakes, so review your designs before you publish them. CREDITS AND ACCOUNT Wixel runs on AI credits. Every account gets daily credits to create with, and they refresh each day. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://www.wix.com/about/privacy
FormaLM
Transform your ideas into polished content like carousels, infographics, web pages, and videos. Simply add notes, links, files, or descriptions to generate ready-to-share or publish material.
- Content generation from various inputs
- Create carousels
- Design infographics
- Build web pages
- Produce videos
- Multiple content format options
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FormaLM turns notes, links, files, images, and ideas into finished content. Choose a format—carousel, infographic, web page, or video—and generate a structured result you can refine, save, and share. FormaLM is free to download. Content generation uses credits, and credit requirements vary by format. Optional Pro and Premium subscriptions unlock additional plan benefits. Pricing and renewal details are shown before purchase. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://www.formalm.app/privacy-policy
Screenshots
Verdict
The clearest difference is update cadence: Wixel at daily against FormaLM's every 3 weeks. FormaLM's advantage is iOS requirement (15.1 vs 17.0). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Wixel sells 6 in-app purchases, starting at $9.99 per month and FormaLM sells 4 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 5.0 for Wixel against 5.0 for FormaLM. Both are backed by a comparable volume of ratings — 1 and 1 respectively.
Wixel ships an update daily, FormaLM every 3 weeks. The most recent releases landed on November 8, 2026 and November 10, 2026 respectively.
| Parameter | Wixel | FormaLM |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) | 5.0 (1 ratings) |
| Number of ratings | 1 | 1 |
| Update frequency | Daily — better | Every 3 weeks |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 17.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 62 MB | 91 MB |
| Age rating | 4+ | 4+ |
| Developer | Wix.com Inc. | Zero24 LLC |
Customer experience
Wixel
FormaLM
In-app purchases
Wixel
- Wixel Basic$9.991 Month
- Wixel Pro$29.991 Month
- Wixel Max$59.991 Month
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- Wixel Basic$89.991 Year
- Wixel Pro$290.001 Year
- Wixel Max$590.001 Year
FormaLM
- FormaLM Pro Monthly Plan7 Days trial$9.991 Month
- FormaLM Monthly Plan$29.991 Month
- FormaLM Pro Yearly Plan7 Days trial$99.991 Year
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- FormaLM Yearly Plan$299.991 Year









