TheHold vs My Memory Log
Price, ratings, monetisation and update history for both apps, side by side β with what reviewers say about each.
TheHold
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TheHold is your companion for conscious breathing β from energizing Power Breathing to calm, guided techniques for focus, relaxation and better sleep. Clean, ad-free, and with analytics that really make your progress visible. GUIDED BREATHING TECHNIQUES β’ Power Breathing β powerful breathing followed by a breath hold. Choose 5 to 100 breaths and your pace. β’ 4-7-8 β a long exhale to calm you down, ideal before sleep. β’ Box Breathing β an even rhythm (4-4-4-4) for focus and steady nerves. β’ Coherent Breathing β slow resonance breathing for balance and heart-rate variability. Inhale/exhale up to 15 s, duration 3β20 minutes. β’ Extended Exhale β exhale longer than you inhale for deep calm. β’ Physiological Sigh β the fastest way to release stress in the moment. Every technique explains in one sentence what it does β so you always know why you're breathing. YOUR HEART IN VIEW β’ Heart-rate recording during every session with Apple Watch β including the guided techniques. β’ A Heart area with your pulse trend over time, heart-rate variability (HRV) from Apple Health, and pulse recovery after breath holds. β’ Plain-language explanations for every metric. SOUNDS YOU'LL ACTUALLY LIKE Let each phase guide you β with natural sound recordings (English and German) or in System Sound mode using only subtle vibration. Optional background music and gentle haptics. Adjustable per exercise. PROGRESS THAT MOTIVATES β’ A clear dashboard with personal best, average hold, streak and a personal goal. β’ Charts for trend, distribution, rounds and time of day over 7 days, 30 days, 90 days or a year. β’ A calendar with every completed session and a βTodayβ view for a quick glance. β’ A detailed overview of the guided techniques: how often, how long, last practised. APPLE WATCH & APPLE HEALTH β’ Start sessions right on your Apple Watch β with comfortable controls and tangible haptics. β’ Completed sessions are saved as mindful minutes in Apple Health. β’ Your settings are remembered per routine. THOUGHTFUL & PRIVATE β’ Bilingual: English and German. β’ A daily reminder to make breathing a habit. β’ iCloud sync keeps your sessions across all your devices. β’ No tracking, no ads, no servers of our own β your data stays yours. Whether to wake up in the morning, clear your head during the day, or wind down at night β TheHold gets you there in just a few breaths. Breathe. Hold. Feel the difference. Note: TheHold is not a medical device and is not a substitute for professional medical advice. Never perform breath-hold exercises in or near water or while driving. SUBSCRIPTION & PURCHASE TheHold is free for one week. After that you choose: β’ One-time purchase (lifetime) β pay once, no subscription. β’ Monthly subscription β β¬2.99/month (price may vary by region; the current price is shown in the app). Subscription details: β’ Payment will be charged to your Apple ID account at confirmation of purchase. β’ The subscription automatically renews for one month unless canceled at least 24 hours before the end of the current period. β’ Renewal is charged within 24 hours prior to the end of the current period. β’ You can manage and cancel your subscriptions anytime in your App Store account settings. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://jkornbrodt.de/TheHold-Datenschutz-EN.html
My Memory Log
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The best defense against forgetting is practice. Memory Log turns your daily journal into a personalized memory workout. Write a few sentences about your day β who you saw, what you did, what matters. Tomorrow, Memory Log quizzes you on your own life using AI-generated recall questions. How it works: Write β Journal about your day in plain language. Type or speak naturally. Quiz β Get personalized recall questions based on your own entries. Track β Watch your memory fitness improve over time. Why it matters: Active recall is one of the most effective techniques for strengthening memory. Memory Log makes it effortless β just a few minutes a day builds the habit that keeps your mind sharp. Features: β’ AI-powered knowledge graph that maps your life β people, places, events β’ Daily personalized quiz with streak tracking β’ Voice journaling β speak your entries naturally β’ Daily insights that reveal hidden patterns in your life β’ Face ID / Touch ID protection for your private memories β’ Smart reminders at your habitual journal time Free to use. Lifetime Pro upgrade available for unlimited connections. Built by a family who believes memory is worth protecting.
Screenshots
Verdict
The clearest difference is in-app purchases: My Memory Log at none against TheHold's 1. My Memory Log also leads on update cadence (every 3 days vs every 2 weeks) and iOS requirement (15.0 vs 17.6). On price, ads and device support there is nothing between them.
Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS
Both are free to download. TheHold sells 1 one-off in-app purchase. My Memory Log asks for nothing beyond the download.
TheHold ships an update every 2 weeks, My Memory Log every 3 days. The most recent releases landed on October 30, 2026 and November 5, 2026 respectively.
| Parameter | TheHold | My Memory Log |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 2 weeks | Every 3 days β better |
| Ads | No | No |
| In-app purchases | Yes | No β better |
| Devices | iPhone, iPad, Apple Watch | iPhone, iPad, iPod |
| Requires iOS | 17.6 | 15.0 β better |
| Further details β not scored | ||
| Size | 51 MB | 16 MB |
| Age rating | 4+ | 4+ |
| Developer | JOERG KORNBRODT | Moblize IT LLC |
In-app purchases
TheHold
- FreePremium$2.99
My Memory Log
No in-app purchases









