Tough Coach vs Oath
Price, ratings, monetisation and update history for both apps, side by side โ with what reviewers say about each.
Tough Coach
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Transform your goals into reality with Tough Coach - your no-nonsense AI accountability partner. WHY TOUGH COACH? Most people fail to achieve their goals not because they lack ambition, but because they lack accountability. Tough Coach is different. It's not here to coddle you - it's here to push you, challenge you, and keep you on track. POWERFUL FEATURES Unlimited Goals Track business ventures, fitness transformations, and skill development all in one place. Pro users get unlimited goals - free users get 1. AI-Powered Coaching Get real, personalized motivation powered by advanced AI. Your coach remembers your history and adapts to your progress. Tough Love Approach Choose between a direct, no-nonsense coach or a supportive, encouraging one. Either way, your coach holds you accountable. Progress Tracking Stay on top of your journey with clear tracking and regular check-ins. Smart Reminders Never lose momentum with customizable notification schedules. SUBSCRIPTION OPTIONS Free Plan: โข 1 active goal โข 10 messages per day โข Core coaching features Pro Plan ($9.99/month or $79.99/year): โข Unlimited goals โข Unlimited messages โข Priority AI responses (coming soon) โข Weekly progress reports (coming soon) โข Early access to new features PERFECT FOR: โข Entrepreneurs building their business โข Athletes training for competitions โข Professionals learning new skills โข Anyone serious about achieving their goals Stop making excuses. Start making progress. Download Tough Coach today. Terms of Service: https://tough-coach-2025.web.app/terms.html Privacy Policy: https://tough-coach-2025.web.app/privacy.html Subscriptions auto-renew unless cancelled 24 hours before the period ends. Manage subscriptions in your Apple ID settings
Oath
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Most habit apps let you lie to yourself. Oath doesn't. With Oath, you commit to your daily habits and tasks โ then prove you did them. Using your camera and AI verification, Oath holds you to the standard you set for yourself. No checkbox cheating. No skipped days you pretend didn't happen. PROVE IT Snap a photo as proof of what you completed. Our AI reviews it instantly and validates your effort โ so "done" actually means done. You get three attempts per item to keep things fair, but honest. OR JUST TICK IT Not every promise needs a photo. Choose manual check-off for the habits and tasks you'd rather mark yourself. You decide how you hold the line. STREAKS THAT MEAN SOMETHING Your streak only grows when you actually show up. Complete your day and it builds. Skip a day you had tasks on, and it breaks. Simple. Real. Motivating โ with milestone celebrations as it climbs. BUILD GOOD HABITS. QUIT BAD ONES. Set habits to build โ a morning run, reading, the gym โ or habits to quit, like no scrolling or no alcohol, and track your clean days. Flexible schedules let you commit every day, on weekdays, weekends, or custom days. BUILT FOR YOUR ROUTINE - Recurring habits with flexible schedules - One-off daily oaths for the things that matter today - Photo-proof validation powered by AI โ or manual check-off - Streak tracking with milestone celebrations - Daily reminder notifications YOUR DATA, PROTECTED Sign in with Apple to sync across devices and protect your streak. All your data is encrypted and secured. The only app that makes you prove it. Start your streak today. This app is a paid product. Both monthly and yearly subscriptions are available, with a free trial on the yearly. Privacy Policy - https://www.oath-app.com/privacy Terms of Service - https://www.oath-app.com/tos
Screenshots
Verdict
The clearest difference is update cadence: Oath at every 2 days against Tough Coach's weekly. Tough Coach's advantage is device support (3 vs 1) and iOS requirement (15.1 vs 26.0). On price, ads and in-app purchases there is nothing between them.
Scored on Price ยท Rating ยท Positive reviews ยท Number of ratings ยท Update frequency ยท Ads ยท In-app purchases ยท Monetization ยท Best chart rank ยท Devices ยท Requires iOS
Both are free to download. Tough Coach sells 2 in-app purchases, starting at $9.99 per month and Oath sells 2 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.
Tough Coach ships an update weekly, Oath every 2 days. The most recent releases landed on September 11, 2026 and September 19, 2026 respectively.
| Parameter | Tough Coach | Oath |
|---|---|---|
| Price | Free | Free |
| Update frequency | Weekly | Every 2 days โ better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone, iPad, iPod โ better | iPhone |
| Requires iOS | 15.1 โ better | 26.0 |
| Further details โ not scored | ||
| Size | 44 MB | 16 MB |
| Age rating | 9+ | 4+ |
| Developer | Magency Consultants | Maxwell Burson |
In-app purchases
Tough Coach
- Tough Coach Pro (Monthly)2 variants$9.991 Month
- Tough Coach Pro (Annual)2 variants$79.991 Year
Oath
- Oath+$4.991 Month
- Oath+ Yearly3 Days trial$39.991 Year









