Comparison

Asset Manager vs HowLong

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Asset Manager

This app helps you meticulously track your possessions, their value, and their lifecycle. It also functions as a social ledger, recording gifts, loans, and repayments to clarify financial and social exchanges.

Highlights
  • Comprehensive asset tracking
  • Expiration reminders
  • Real value calculation
  • Smart analytics
  • Social ledger for gifts and lending
  • Cross-platform support
Features
Read full description

Know what your things are worth. Remember what every relationship means. What has that three-year-old phone really cost you per day? Who gave what for that wedding—and when did you return the favor? Which medications, skincare products, or pantry items expire next? The details we lose are rarely just numbers. They are the value, changes, and stories of everyday life. Zishi is your time machine for belongings and relationships. It turns every purchase, use, repair, sale, gift, loan, and repayment into a clear timeline you can understand, search, and look back on. Chosen by over 10,000 users. No ads. No noisy launch promotions. Just open the app and start recording. SEE WHAT EVERY ITEM IS REALLY WORTH Record purchase dates, prices, quantities, categories, brands, models, tags, notes, and photos. Keep adding expenses and income from repairs, maintenance, upgrades, resale, or rentals. Zishi automatically calculates days used, cost per day, and value trends—so you can see whether something was truly worth buying. YOUR WHOLE COLLECTION, AT A GLANCE Statistics: See total value, usage status, categories, tags, and expiration or warranty status in one place. Display Cabinet: Organize and filter clothes, skincare, electronics, tools, collectibles, and everything else you own. Shelf Life: Quickly spot what has expired, what is expiring soon, and what is still covered. Set alerts so important dates do not quietly slip by. GIFT RECORDS: MORE THAN A LEDGER Create profiles for family, friends, coworkers, classmates, and anyone who matters. Record wedding gifts, birthdays, baby celebrations, graduations, money lent or borrowed, repayments, and everyday acts of giving. See what you gave, what you received, the current balance, recent activity, and the full relationship timeline. Add occasions, notes, and photos, then create a keepsake card worth sharing. MADE FOR YOU. KEPT WITH YOU. Create custom item icons with photos, text, or emoji. Crop images, remove backgrounds, choose your own colors, switch to Dark Mode, and use Zishi in multiple languages. Your important records are stored locally first. Zishi works on iPhone and iPad and is compatible with Apple silicon Macs. Core tracking is available for free. Zishi Premium unlocks higher limits, more photos and tags, advanced tools, ZIP export and import, and manual iCloud backup and restore. Details are available in the app. Zishi does not just show what you own. It shows how your things have served you. It does not just add up gifts. It helps you remember the people and moments behind them. Start today and build a life archive that becomes more meaningful with time. Support Questions or suggestions? Contact us through Feedback in the app. Privacy Policy: https://www.dry-zishi.com/privacy Terms of Service: https://www.dry-zishi.com/terms Membership Terms: https://www.dry-zishi.com/subscription Website: https://www.dry-zishi.com

About

HowLong

Easily manage expiration dates and important deadlines for food, returns, warranties, and subscriptions. Get timely reminders to avoid missing crucial dates. Organize and track items with customizable details and multiple reminder options.

Highlights
  • Track food expiration dates
  • Manage return windows
  • Monitor warranty deadlines
  • Renew documents
  • Set subscription reminders
  • Scan dates with camera
  • Import from Photos
Features
Read full description

Keep expiration dates and important deadlines in one place. Track food expiration dates, return windows, warranty deadlines, document renewals, and subscription dates—and get reminders before time runs out. Add items manually, scan dates with your camera, import from Photos, or use the system Share extension. Each item supports a category, notes, source, and expiration date. Set multiple advance reminders. Home highlights items expiring soon and items that have expired. Calendar lets you browse deadlines by date, Search finds items by title, notes, or category, and widgets and Apple Watch keep countdowns close at hand. Complete and archive handled items, then restore them later. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Asset Manager4 screens
HowLong4 screens

Verdict

The call

The clearest difference is iOS requirement: Asset Manager at 15.0 against HowLong's 17.0. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Asset Manager sells 3 in-app purchases, starting at $0.99 per month and HowLong sells 3 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Asset Manager ships an update every 4 days, HowLong every 5 days. The most recent releases landed on November 5, 2026 and November 6, 2026 respectively.

Scorecard1 real difference · 9 level
Asset Manager versus HowLong: the parameters behind the verdict, then further details
ParameterAsset ManagerHowLong
PriceFreeFree
Rating5.0 (1 ratings) — better—
Positive reviews—100.0% of reviews
Number of ratings1 — better—
Update frequencyEvery 4 days — betterEvery 5 days
AdsNoNo
In-app purchasesYesYes
MonetizationFreemiumFreemium
DevicesiPhone, iPad, iPodiPhone, iPad, Apple Watch
Requires iOS15.0 — better17.0
Further details — not scored
Size101 MB130 MB
Age rating4+4+
Developer栋 何荣福 方

Customer experience

Asset Manager

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

HowLong

Written reviews2 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

3 purchases

Asset Manager

Subscriptions2
  • Premium Membership - Monthly Plan3 Months trial$0.991 Month
  • Premium Membership - Annual Plan1 Year trial$1.991 Year
One-time1
  • Premium Membership - Lifetime$3.99
3 purchases

HowLong

Subscriptions2
  • Premium Monthly7 Days trial$0.991 Month
  • Premium 年付7 Days trial$4.991 Year
One-time1
  • Lifetime Premium$9.99

Questions

Is Asset Manager free?
Asset Manager is free to download, with in-app purchases available.
Is HowLong free?
HowLong is free to download, with in-app purchases available.
Do Asset Manager or HowLong have ads?
Neither Asset Manager nor HowLong shows ads.
Which is updated more often, Asset Manager or HowLong?
Asset Manager ships an update every 4 days, and HowLong every 5 days. Most recently, Asset Manager was updated on November 5, 2026 and HowLong on November 6, 2026.

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