michi vs Thoughtree
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
michi
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Michi is a next-generation notes app that helps you collect your everyday thoughts, learnings, and emotions—and reflect on what’s happening inside you. Most people don’t stick with note-taking for one simple reason: capturing and organizing takes too much effort. And even when you do write things down, they often disappear into a pile you never use again. Michi is built to solve that at the root. 1. Capture with zero friction Save the moment your mind moves—instantly—with text, voice, or images. You don’t need to “write neatly” or organize as you go. That’s not your job. Before a good idea evaporates, catch it. 2. Let AI handle the organizing AI automatically tags and links your notes, connecting related ideas for you. No folders to maintain, no rules to design—just focus on capturing what matters. 3. Watch “you” take shape See how your thoughts connect through a visual graph. Recurring themes, shifts from months ago, growing interests, and unexpected links start to emerge. Even a quick glance can reveal hints about who you are right now. 4. A map of you, built from your notes Michi isn’t just about storing notes—it’s about using them. Over time, your daily entries evolve into a “map of you” that supports reflection, better choices, and deeper self-understanding. Sync across devices & export Access the same notes anywhere with seamless cross-device sync. Export via GitHub anytime—so you can keep your data portable and connect it with other AI tools your way. Pricing Michi is available as a monthly subscription (details in the app). Terms of Use (Apple Standard EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Thoughtree
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The native mind map for Mac, iPhone, and iPad that opens your .itmz files as they are. Thoughtree is built in Swift for Apple devices. Get your thoughts out, shape them into branches, and pick up the same map on any device. CAPTURE Add child and sibling topics in a keystroke and keep typing. Start a title with an emoji and it becomes the topic's icon. ORGANIZE Drag branches into place, reorder in the outline, and collapse a whole map to a display level (1–9). Add Markdown notes, relationship lines, boundaries, callouts, images, and tasks. BRING YOUR MAPS WITH YOU Open your .itmz files and keep working on them, topics, notes, and images included. Also imports OPML, Markdown, FreeMind, XMind, CSV, plain text, and browser bookmarks. ANY DEVICE Maps sync through your own iCloud Drive across Mac, iPhone, and iPad. No account, no sign-in. SHARE Export PNG, PDF, and plain text, or print (with a small watermark in Lite). FREE IN THOUGHTREE LITE Unlimited maps, all editing, iCloud sync, every import format, the built-in library of 313 images, two themes (Sapling and Aurora), and the "Create Mind Map" and "Open Mind Map" shortcuts. MORE WITH THOUGHTREE PRO - All 12 themes - Search across every map, plus Spotlight and the "Search Mind Maps" shortcut - Watermark-free PNG / PDF export and printing, plus Markdown and OPML export - Quick Entry: paste an outline and expand it into branches in one step - Edit task attributes and conditional formatting - Home Screen widgets for your recent maps (iPhone and iPad) PURCHASING Choose a one-time Lifetime purchase or an auto-renewing yearly plan. There's no monthly plan. One purchase works on every iPhone, iPad, and Mac signed in with the same Apple ID. The yearly plan renews automatically unless canceled at least 24 hours before the end of the current period, and payment is charged to your Apple ID. Manage or cancel it in your App Store account settings. REQUIREMENTS - Mac: macOS 13 or later - iPhone / iPad: iOS 16 or later Terms of Use: https://thoughtree.nijizo.dev/terms-of-service Privacy Policy: https://thoughtree.nijizo.dev/privacy-policy
Screenshots
Verdict
The clearest difference is update cadence: Thoughtree at every 2 days against michi's fortnightly. On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. michi sells 2 in-app purchases, starting at $9.99 per month and Thoughtree sells 2 in-app purchases, starting at $19.99 per year. Whichever you choose, the download price is not the number that matters.
michi ships an update fortnightly, Thoughtree every 2 days. The most recent releases landed on October 18, 2026 and October 8, 2026 respectively.
| Parameter | michi | Thoughtree |
|---|---|---|
| Price | Free | Free |
| Update frequency | Fortnightly | Every 2 days — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone, iPad | iPhone, iPad, Mac — better |
| Requires iOS | 16.0 | 16.0 |
| Further details — not scored | ||
| Size | 68 MB | 65 MB |
| Age rating | 17+ | 4+ |
| Developer | STUDIO CLOTO, K.K. | NIJIZO |
In-app purchases
michi
- Pro (Monthly)$9.991 Month
- Max(月額)$29.991 Month
Thoughtree
- Pro Yearly$19.991 Year
- Thoughtree Pro (Lifetime)$29.99









