BirthdayMate vs Shadow Work
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
BirthdayMate
Never miss a birthday or anniversary again. This app provides smart reminders, organizes all your special dates in one place, and helps you plan thoughtful celebrations with gift ideas and notes. It prioritizes your privacy with local data storage and optional iCloud syncing.
- Smart reminders for events
- Centralized date organization
- Gift idea tracking with link previews
- Local data storage with optional iCloud sync
- Calendar view for planning
- Insightful statistics on dates
- Memorial entries for loved ones
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Never Forget A Birthday Again. BirthdayMate helps you remember and celebrate birthdays and anniversaries for all the special people (and pets!) in your life. SMART REMINDERS • Be reminded as much or as little as you like - with enough time to buy a gift, write a card, or plan something special. Choose when and how often you want to be reminded. ALL YOUR DATES IN ONE PLACE • Birthdays, anniversaries, and special occasions • Groups for Family, Friends, Relatives, Personal, Pets, Work, and Community • Add photos for that personal touch • Import birthdays directly from your contacts • Export your occasions for backup or to share with family and friends PLAN THOUGHTFULLY • Save Notes for each person or occasion so you remember the details that matter. • Track Gift Ideas year-round with link previews. Share a product link from any app or website and BirthdayMate will save it as an idea, with the option to mark it bought when the day arrives. PRIVACY FIRST • Your data stays on your device (with optional iCloud syncing). • No account required - no data collection. CALENDAR VIEW • View your year by month to quickly spot busy periods and never double-book celebrations. INSIGHTFUL STATS • Discover fun insights like the most common birthday month, average age, and more • See detailed stats for each occasion — break down years into months, weeks, days, hours, minutes, and even seconds! REMEMBER THOSE WE'VE LOST • Create memorial entries to honour loved ones who have passed and remember them in a respectful way. STAR SIGNS • Option to show Star Signs on Birthdays (Settings can enable or disable for your preference). POWERFUL SORTING & FILTERS • Filter and sort by name, date, age, or group • Add custom tags for easy searching • Track wedding anniversaries, relationship milestones, and more PREMIUM (Optional) • Remove ads with a one-time purchase. No subscriptions. Stop forgetting Birthdays and download BirthdayMate today - make every celebration count.
Shadow Work
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Shadow work is the practice of turning toward the parts of yourself you usually push away. The fear, the anger, the old hurt, the patterns you repeat without meaning to. Umbra gives you a quiet, private place to do that work at your own pace. This is a journal built for one thing: honest self-reflection, guided gently. WHAT YOU GET A library of prompts, grouped by theme. Meeting your shadow, childhood, relationships, self-worth, anger, fear, and projection. Each prompt is open and non-judgmental. It invites you to look, not to fix. A prompt each day. Open the app and there is one thoughtful question waiting. No scrolling, no noise. Just a place to start. A clean writing screen. Plain text, soft type, and autosave so you never lose a word. Nothing between you and the page. Your history, kept gently. A simple record of what you have written and the days you showed up. A light streak and a quiet calendar reflect your effort back to you, calmly. A missed day just starts the count again, with no penalty and no pressure. An optional daily reminder. Set a time that fits your routine, or leave it off. Your choice. PRIVATE BY DESIGN Your entries never leave your phone. There is no account, no login, and no cloud. The app works fully offline. We do not have a server that could read your writing, because there is no server. What you write here is yours alone. A CALM PLACE TO THINK Shadow work can bring up heavy feelings. Umbra is built to hold that gently. Move slowly. Skip a prompt that feels like too much. Come back when you are ready. There is no streak to protect and nothing to lose by taking your time. The app is also a fine general guided journal if you are not here for shadow work specifically. The prompts open doors, wherever you want to walk through them. A NOTE ON CARE Umbra is a tool for self-reflection. It is not therapy and it is not a substitute for professional support. If you are struggling, please reach out to a qualified professional or a trusted person in your life. SUBSCRIPTION Umbra is free to download and comes with a free trial. After the trial, a subscription keeps the full library and all features unlocked. You can choose a weekly or yearly plan. Price, trial length, and renewal terms are shown clearly before you subscribe, and you can cancel anytime in your App Store settings. Payment is charged to your Apple ID, and a subscription renews automatically unless you turn off auto-renew at least 24 hours before the period ends. Terms of Use and Privacy Policy links are available on the subscription screen and below. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://dev16nath.github.io/umbra-legal/
Screenshots
Verdict
The clearest difference is ads: Shadow Work at none against BirthdayMate's shown. Shadow Work also leads on update cadence (every 3 days vs every 8 days) and iOS requirement (17.0 vs 26.0). On price, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. BirthdayMate sells 1 one-off in-app purchase and Shadow Work sells 2 in-app purchases, starting at $4.99 per 7 days. Whichever you choose, the download price is not the number that matters.
BirthdayMate ships an update every 8 days, Shadow Work every 3 days. The most recent releases landed on October 31, 2026 and October 24, 2026 respectively.
| Parameter | BirthdayMate | Shadow Work |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (6 ratings) — better | — |
| Number of ratings | 6 — better | — |
| Update frequency | Every 8 days | Every 3 days — better |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 26.0 | 17.0 — better |
| Further details — not scored | ||
| Size | 13 MB | 21 MB |
| Age rating | 4+ | 9+ |
| Developer | David Phillips | Devanuj Nath |
In-app purchases
BirthdayMate
- BirthdayMate Premium$6.99
Shadow Work
- Weekly7 Days trial$4.997 Days
- Yearly$39.991 Year









