Protocol vs LooksNova
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Protocol
This app helps men improve their facial appearance with personalized routines for skincare, jawline definition, and mewing exercises. It guides users through daily steps and allows for progress tracking with weekly photos, focusing solely on facial aesthetics.
- Personalized skincare routines
- Mewing and jawline exercises
- Facial yoga and face exercises
- Progress tracking with photos
- Daily step-by-step guides
- Ingredient-based product recommendations
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Protocol is a looksmaxxing app for men based on what you want to improve. It builds your personalized routine, mewing exercises, skincare for acne, jawline work, face yoga. You enter your concerns. Protocol creates your routine. You follow the steps. You track progress with weekly photos. HOW IT WORKS 1. Enter your concerns—acne, oily skin, jawline, dark circles, or whatever you want to address. 2. Protocol analyzes your input and builds a custom routine using researched methods and ingredients. (The routine is not generated by AI) 3. Your routine is broken into morning, evening, and exercise blocks. Each step tells you exactly what to do and why. Products are recommended by ingredient, not brand, so you can use what fits your budget. WHAT YOU'LL IMPROVE Skincare: Acne, oily skin, dry skin, dark circles, blackheads, skin texture, hyperpigmentation Face Structure: Jawline definition through mewing exercises, facial symmetry, face exercises (face yoga) Overall: Glow up through consistent routines, proven ingredients, and progress tracking Protocol focuses on your face only—not fitness, not fashion. Just facial improvement. TRACK YOUR PROGRESS Take a photo each week. Same day, same lighting, same angle. Protocol stores your photos privately on your device and lets you compare them side by side. After four weeks, you will have a clear visual record of what changed. Most users notice subtle differences by week three. Others start noticing by week four to six. WHAT YOU GET (FREE) - Personalized routine based on your skin concerns - Step-by-step daily guides for morning and evening - Facial exercises with clear instructions - Progress photos (Week 0-4) - Stacked photo comparison to see changes - Weekly consistency score - Reminders to stay on track FULL PROTOCOL (UNLOCK YOUR TRANSFORMATION) - Unlimited progress photos to track your glow up - Before/after slider comparison (any two photos side by side) - Detailed weekly analytics showing exactly what's working - Monthly insights: what behaviors improve YOUR skin and face structure - Advanced ingredients for maximum looksmaxxing results - See your ranking among other Protocol users WHY THIS EXISTS Most skincare advice is either too complicated or too vague. Protocol takes a different approach: give you exactly what you need based on what you said, then simply follow the guide. Just a system that works if you follow it. Results come from repetition, not intensity. Protocol is built around that principle. PRIVACY Your photos never leave your device. They are stored locally, not uploaded to any server. Your image data is only touched by you. No face scanning AI. No external servers. Complete privacy. See our full Privacy Policy here: https://docs.google.com/document/d/1yXxry78OnVFyx0QSz_vS-T4BchBhiayJt0dbZYmbIds/edit?tab=t.0 Terms of use: https://docs.google.com/document/d/1KTRltz5mjzoWdMgA3grJ5i8TV8wv_sG32tLyuD8Fiho/edit?usp=sharing Protocol is not a miracle solution. It is a structured approach to something most men never learned how to do. If you put in the work, you will see the results. Start your protocol today.
LooksNova
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LooksNova turns a quick selfie into a clear read on your face and a simple daily plan to improve it. WHAT YOU GET • AI Face Scan Take a front-facing photo and the AI maps your facial landmarks in seconds. No manual measuring, no guesswork. • Your GlowScore One score, backed by a full breakdown — symmetry, jawline, skin, eyes and more — so you know exactly where you stand and what's holding the number back. • A Daily Routine Built Around You Skincare, grooming and habit tasks generated from your own results. Tick them off each day and the plan keeps up with you. • Track Your Glow-Up Every scan is saved to your timeline. Watch your score move week by week and see which changes actually worked. • Before & After Put your first scan next to your latest one and see the difference side by side. • Ask AI A built-in assistant that answers questions about your face, skin, hairstyle and routine — grounded in your latest scan. PRIVATE BY DESIGN Your photos are yours. Scans stay tied to your account, are never shared with other users, and there is no public feed and no ranking against anyone else. You can delete your account and all of its data from inside the app at any time. FULLY UNLOCKED Every feature in this version is available at no cost. No subscription, no paywall. — LooksNova is a self-improvement and entertainment app. It is not a medical device and does not provide medical diagnosis, treatment or advice. For any skin or health concern, please consult a qualified professional. Terms of Use (EULA): https://looksnova.app/terms Privacy Policy: https://looksnova.app/privacy
Screenshots
Verdict
The clearest difference is update cadence: Protocol at every 4 days against LooksNova's monthly. Protocol also leads on iOS requirement (15.1 vs 18.6). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Protocol sells 10 in-app purchases, starting at $1.99 per 7 days and LooksNova sells 3 in-app purchases, starting at $9.99 per month. Whichever you choose, the download price is not the number that matters.
Protocol ships an update every 4 days, LooksNova monthly. The most recent releases landed on October 24, 2026 and October 21, 2026 respectively.
| Parameter | Protocol | LooksNova |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (11 ratings) — better | — |
| Number of ratings | 11 — better | — |
| Update frequency | Every 4 days — better | Monthly |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 18.6 |
| Further details — not scored | ||
| Size | 98 MB | 31 MB |
| Age rating | 4+ | 4+ |
| Developer | Joakim Pedersen | Huzaifa Afzal |
In-app purchases
Protocol
- Weekly Subscription$1.997 Days
- Weekly Protocol Subscription$2.997 Days
- Weekly Subscription7 Days trial$3.997 Days
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- Full Protocol Access, monthly$4.991 Month
- Weekly Subscription$4.997 Days
- Weekly Subscription$6.997 Days
- Monthly Subscription$12.991 Month
- Full Protocol Access, Yearly$29.991 Year
- Yearly Subscription With Trial3 Days trial$39.991 Year
- Lifetime Access$19.99
LooksNova
- LooksNova$9.991 Month
- LooksNova Pro Yearly$29.991 Year
- Lifetime$59.99
Questions
Is Protocol free?
Is LooksNova free?
Do Protocol or LooksNova have ads?
Which is updated more often, Protocol or LooksNova?
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