Comparison

I.O.Then vs IOU

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

I.O.Then

This app helps you track borrowed items and money, ensuring they are returned on time. It simplifies the process of lending and borrowing by allowing you to record details, set return dates, and get gentle reminders, preventing awkward conversations and lost belongings.

Highlights
  • Track borrowed items and money
  • Record borrower details
  • Set return dates
  • Digital signature capture
  • Automated reminders
  • Lending and borrowing history
Features
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I.O.Then - the app that keeps your stuff coming back! You know how it goes. Someone borrows your charger “for a minute”, your drill “just for today”, or your book “until the weekend”. Weeks pass. Months. Suddenly you’re wondering if you ever owned that thing at all. I.O.Then fixes that exact problem. Not in theory. For you. Take a quick photo of the item. Let the borrower sign with a finger. Set a return date. That’s it. You’ve created a tiny, friendly agreement that no one forgets. No awkward reminders. No “hey, remember that thing…?” messages. I.O.Then handles the nudging so you don’t have to. Why you’ll actually use it You stop losing your stuff to forgetful friends. You never feel uncomfortable reminding someone. You always know who has what and when it’s coming back. You get a clear history of every item you’ve lent out. It’s not about managing debts. It’s about keeping your belongings in your life instead of disappearing into someone else’s. How it makes your life easier Your neighbor borrows a tool and actually returns it. Your sibling takes your charger and doesn’t “accidentally keep it”. Your coworker returns that book you recommended instead of adopting it. If you lend your stuff even occasionally, I.O.Then quietly protects your time, your patience, and your things. That’s why it belongs on your phone. Because you’re tired of being the responsible one who remembers everything. Because you want your things back without chasing people. Because you deserve an app that handles the awkward part for you. I.O.Then keeps your belongings safe, your relationships smooth, and your sanity intact. You can use it for money debts too. And you can even keep track of your own debts — if you really want to ;)

About

IOU

Features
Read full description

Never forget who owes you. Never forget what you owe. IOU is the simplest way to keep track of personal debts and loans between you and the people in your life. Whether someone owes you twenty dollars or two thousand, IOU keeps it organized, clear, and ready to share whenever you need it. THE PROBLEM You lent your roommate money for groceries last month. Did they pay you back? You borrowed cash from a friend at dinner three weeks ago. Did you settle up? Most people lose track. Notes disappear. Memories fade. Awkward conversations follow. THE SOLUTION IOU gives every person their own card. Add a transaction in seconds. See your balance with that person at a glance. Get a reminder before a due date arrives. Export a clean summary as a PDF or image and share it through any app you use. That is it. No bank connections. No complicated budgeting. No clutter. KEY FEATURES Person Cards Create a separate card for every person in your life. Each card holds the full history of money lent and borrowed between you and that person, so you always know exactly where you stand. Due and Lend Tracking Log money you have lent out and money you have borrowed. IOU keeps the two clearly separated and shows your running balance with each person. Transaction Details Add an amount, a date, an optional due date, and a note for every entry. Edit or remove transactions any time. Due Date Reminders Set a due date on any transaction and IOU will send you a notification before it arrives, so you remember to ask for payment or pay someone back on time. Export as PDF or Image Generate a clean, professional summary of any persons transaction history and export it as a PDF or an image. Share it through Messages, Mail, or any app on your device. Insights and Trends See who you lend to most often, your overall balance across all cards, and how your lending and borrowing patterns change over time. iCloud Backup Your data is securely backed up to your personal iCloud account. Switch to a new device, restore your phone, or simply have peace of mind knowing your records are safe. Clean, Minimal Design Built for speed. Open the app, tap a person, log the amount. The whole flow takes under ten seconds. PERFECT FOR Friends who lend each other money for meals, tickets, and small expenses Roommates tracking shared bills and informal loans Family members handling personal loans without paperwork Anyone who has ever asked themselves did they pay me back yet People who want a simple record without linking bank accounts PRIVACY AND SECURITY Your data belongs to you. IOU does not connect to your bank. IOU does not require an account to start. Backups go directly to your personal iCloud, which is encrypted and controlled by you. WHY IOU Other finance apps try to do everything. They categorize spending, sync with banks, build budgets, and bury the one feature you actually came for. IOU does one thing and does it well: it keeps the money between you and the people in your life clear, current, and easy to settle. GET STARTED IN UNDER A MINUTE Add your first person. Log your first transaction. Set a due date. Done. The next time you wonder who owes who, the answer will be one tap away. Download IOU and take back control of the small loans, casual debts, and forgotten favors that quietly add up. Because the best way to keep a relationship strong is to keep the record clear. ACCOUNT AND DATA IOU offers Sign in with Apple and Google so you can securely access your data across devices. You can delete your account and data at any time from within the app. TERMS OF USE : https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ PRIVACY POLICY : https://thegamergage.com/privacy-policy PREMIUM PURCHASE DISCLAIMER The app requires the user to purchase a premium access subscription(weekly, monthly or lifetime), which allows unlimited access too the app. All the features for the app can be accessed by purchasing the premium offer, We offer 3 day trial also.

Screenshots

I.O.Then4 screens
IOU4 screens

Verdict

The call

The clearest difference is price: IOU at Free against I.O.Then's $0.99. IOU also leads on iOS requirement (15.6 vs 17.0). I.O.Then's advantage is in-app purchases (none vs 3). On ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

IOU is free to download; I.O.Then costs $0.99 up front. IOU sells 3 in-app purchases, starting at $1.99 per 7 days. I.O.Then asks for nothing beyond the download.

Scorecard3 real differences · 5 level
I.O.Then versus IOU: the parameters behind the verdict, then further details
ParameterI.O.ThenIOU
Price$0.99Free — better
Positive reviews100.0% of reviews—
Update frequencyEvery 8 days—
AdsNoNo
In-app purchasesNo — betterYes
MonetizationPaid—
DevicesiPhone, iPadiPhone, iPod
Requires iOS17.015.6 — better
Further details — not scored
Size5 MB70 MB
Age rating4+4+
DeveloperAleh RabchukGamerGage Studio

In-app purchases

None

I.O.Then

No in-app purchases

3 purchases

IOU

Subscriptions3
  • Weekly Plan3 Days trial$1.997 Days
  • Monthly Plan3 Days trial$3.991 Month
  • Yearly Plan3 Days trial$29.991 Year

Questions

Is I.O.Then free?
I.O.Then costs $0.99, with no in-app purchases.
Is IOU free?
IOU is free to download, with in-app purchases available.
Do I.O.Then or IOU have ads?
Neither I.O.Then nor IOU shows ads.

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