E vs Primora
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
E
This smart task manager helps you prioritize tasks based on urgency and importance using the Eisenhower Matrix. Visually separate urgent from important tasks to create a clear action plan, avoid burnout, and work more efficiently.
- Eisenhower Matrix task sorting
- Priority and deadline setting
- Drag & drop reordering
- Collaborative shared boards
- AI suggestions for tasks
- Gamified coin system for rewards
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Stay productive and stress-free with E-matrix - your smart task manager based on the Eisenhower Matrix. The Eisenhower Matrix helps you prioritize tasks by urgency and importance, so you can focus on what truly matters and stop wasting time on the rest. With E-matrix you can: • Quickly sort tasks into four quadrants • Set priorities and deadlines • Use drag & drop to reorder tasks • Collaborate with others on shared boards • Get AI suggestions to improve your notes and tasks • Earn coins for completed tasks and unlock premium themes Why E-matrix works: By visually separating urgent tasks from important ones, you get a clear action plan and avoid burnout. Plan smarter. Work faster. Stress less.
Primora
This planner helps you prioritize tasks by sorting them into four quadrants based on urgency and importance. It offers different labeling systems to match your thinking style and provides widgets for quick access to your priorities.
- Eisenhower matrix task sorting
- Three distinct labeling styles
- Home screen widgets
- Smart reminders
- Emoji-based project organization
- Native iOS development
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Your list tells you what to do. Not what to do first. Primora is a calm, fast iOS planner built around one idea: not every task deserves your time. Some matter today. Some matter tomorrow. Some are just pretending to be urgent. Most to-do apps treat everything the same. Primora doesn't. HOW IT WORKS 1. Brain dump Drop everything in — work, life, ideas, errands. No structure required. Your head's not a to-do list. 2. Sort what matters Move tasks into four quadrants. Two questions decide everything: is it urgent, and does it matter? 3. Do what matters first Your day reorganises around what actually moves you forward. THREE WAYS TO THINK Primora ships with three label styles. Pick the one that matches how you already think: - Critical · Focus · Distraction · Dump - Do It · Schedule It · Delegate It · Delete It - Urgent + Important · Not Urgent + Important · Urgent + Not Important · Not Urgent + Not Important Switch anytime. Your tasks stay where they are. DESIGNED FOR ATTENTION, NOT AGAINST IT - Two home screen widgets, see what matters without opening the app - Smart reminders, six trigger types, off by default - Projects organized by emoji, not folders - Native iOS, built in SwiftUI - No ads, no upsells, no streaks, no engagement traps BUILT FOR Founders, freelancers, designers, PMs, students, parents — anyone who's ever opened their to-do app and felt more overwhelmed than organised. If your day is full of tasks but your priorities are unclear, this is for you. WHAT PRIMORA ISN'T Not another productivity system to learn. Not a habit tracker. Not a calendar. Not a Notion replacement. Not gamified. It's a planner. It helps you decide what to do first. That's the whole app. Made with care. Built for clarity.
Screenshots
Verdict
The clearest difference is update cadence: E at every 6 weeks against Primora's every 4 months. E also leads on iOS requirement (18.4 vs 26.0). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
On the App Store both sit at effectively the same score — 5.0 for E against 5.0 for Primora. Both are backed by a comparable volume of ratings — 1 and 1 respectively.
E ships an update every 6 weeks, Primora every 4 months. Both last shipped on November 13, 2026.
| Parameter | E | Primora |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) | 5.0 (1 ratings) |
| Number of ratings | 1 | 1 |
| Update frequency | Every 6 weeks — better | Every 4 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 18.4 — better | 26.0 |
| Further details — not scored | ||
| Size | 14 MB | 30 MB |
| Age rating | 4+ | 4+ |
| Developer | Vladislav Aliev | Aryan Kandhari |
In-app purchases
E
No in-app purchases
Primora
No in-app purchases









