STARTED vs Anchor

You don't need another goal-setting app. You need to get STARTED. You've had the dream. The vision board. The 47 open tabs. The "I'll start Monday" that turned into months. You know exactly what you want, you just haven't done the thing yet. STARTED is different. No 90-day plans. No habit trackers you'll abandon by Tuesday. Just one small, specific Power Move delivered to you every single day, designed for the exact gap standing between you and your goal. 5 to 15 minutes. That's it. That's the move. HERE'S HOW IT WORKS Tell Abby, your AI star companion, what you've been putting off. She'll figure out what's actually holding you back (spoiler: it's not motivation) and build you a personalized path of daily micro-actions that close the gap. - Want to build a business? Your first move might be: "Write one sentence describing what you'd sell. Not a business plan. One sentence." - Want financial freedom? "Check your bank balance and write down the number. No judgment. Just awareness." - Want to put yourself out there? "Send one message to someone you admire. Just say hi." Each Power Move takes 5-15 minutes, is tied to a real skill gap, and is generated specifically for where you are today. Not where some generic app thinks you should be. WHY IT ACTUALLY WORKS Most people don't lack ambition. They lack a first step small enough to actually take. STARTED removes the overwhelm and replaces it with momentum. - One move per day, never overwhelming, always meaningful - Your growth dimensions tracked (confidence, networking, skills, time, finances, and more) - Level up as you go. Watch your progress light up like a constellation - Skip a day? No guilt. Abby gets it. Life happens. - Complete your goal and earn a permanent Star. Then dream bigger. *All of the above features require an active subscription.* WHAT MAKES IT FEEL DIFFERENT STARTED doesn't nag you. It doesn't send passive-aggressive push notifications. Your AI companion Abby celebrates when you show up and holds space when you don't. She's coached thousands of women through moves just like yours. Every completion triggers a ritual, visualize your progress, and get a message from Abby that actually lands. Because progress should feel like something. FOCUS MODE When it's go time, tap Focus Mode. Your screen goes dark. Just you, your move, and a clock. No distractions. No excuses. Just doing the thing. YOUR NORTH STAR Your dream becomes a literal star. A unique constellation you build move by move, day by day. Look back at your Blueprint anytime to see how far you've come. Future you is smiling right now. --- Start your free trial. Get your first Power Move in under 2 minutes. The hardest part was never the goal. It was getting STARTED. *Note: STARTED requires an active subscription to access Power Moves and AI coaching.* Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula Privacy Policy: https://startedapp.com/privacy

Turn your goals into personal visual anchors, then strengthen your focus through guided daily practice. Anchor is a visual goal-setting system that gives important intentions a distinct visual form. Write what you are working toward, transform your words into a personalized geometric anchor, and return to it through focused sessions designed to keep your goal present. YOUR GOALS, GIVEN A VISUAL FORM Goals often begin clearly, then disappear beneath distractions, responsibilities, and unfinished plans. Anchor turns each intention into a memorable visual symbol created from your own words. Instead of leaving your goal buried in a notes app or checklist, you gain a personal visual cue you can recognize and return to. GUIDED PRACTICE FOR DAILY FOCUS Choose the experience that fits your time and intention: • Focus for quick daily reinforcement • Deep Prime for longer, immersive practice • Visualize for mentally rehearsing your desired outcome • Release when an intention is complete Each session creates a dedicated moment to reconnect with what you are building, changing, or becoming. CONSISTENCY WITHOUT STREAK PRESSURE Anchor replaces fragile streaks with Thread Strength. Complete sessions, review your activity, and see how consistently you return to your practice. Missing one day does not erase your progress. Your thread can weaken, strengthen, and rebuild over time. CREATE ANCHORS FOR WHAT MATTERS Use Anchor for: • Career and business goals • Fitness and athletic performance • Focus and discipline • Confidence and personal growth • Creativity and learning • Important milestones • Long-term intentions MAKE EACH ANCHOR YOUR OWN Explore distinctive visual styles and choose the design that best represents the character of your goal. Keep active anchors organized inside your Sanctuary, revisit them whenever you need direction, and release completed intentions when their work is done. HOW ANCHOR WORKS 1. Write a clear intention. 2. Transform it into a personal visual anchor. 3. Choose a style that feels right. 4. Return through guided focus and visualization sessions. 5. Track your consistency through Thread Strength. Anchor is not a task manager, checklist, or traditional meditation app. It is a visual system for keeping meaningful goals present through intention, attention, and consistent practice. Give your intention a form. Create your first visual anchor today. Some features require Anchor Pro. https://www.apple.com/legal/internet-services/itunes/dev/stdeula/