Comparison

eff.today vs My Inner Mind

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

eff.today

Features
Read full description

Everything feels… funny. Or fine. Or a little too much. eff.today is your private, anonymous space to build emotional resilience without pressure, performance, or surveillance. No accounts. No prompts that judge. No streaks to keep. Just a structured journaling flow, a “burn or save” decision, and an optional AI reflection layer (unlocked only after emotional breadth is shown). FEATURES • 3-Gate Flow: Start with how you feel (funny or fine), then add context (social vs. responsibility) and focus (me vs. them). This helps name what’s hard to name. • Burn or Save Rituals - After journaling, choose: burn it forever or save it for pattern insight. No back-end copy. Burn means gone. For real. • Crisis-Safe by Design - Local keyword detection offers support if needed, without ever storing or sending your words. Privacy is structural, not promised. • AI Reflection (AIme) - Unlock emotionally intelligent conversations once you complete all 8 mood-context-focus paths. AIme is trained in real frameworks (CBT, DBT, and more) but never diagnoses or solves. It listens, mirrors, and reflects without tracking you. • Anonymous Analytics - See your own emotional patterns. All fully anonymous. No identity. No history. Just meaningful movement. • Expanded Mood Vocabulary - Unlock the “10 F’s” mood system (fine, funny, feral, frustrated, and more) through session depth, not tricks or streaks. PRIVACY THAT’S PATENTED eff.today is built on a patent-pending architecture of symbolic journaling, user-controlled data permanence, and anonymous macro-level insights. It’s the first digital resilience platform where your thoughts are yours - technically, legally, and ethically. WHO IT’S FOR • People who don’t trust traditional wellness apps • Adults, Teens and anyone who just need to process • Schools, healthcare systems, and organizations looking to support without surveilling WHAT MAKES EFF.TODAY DIFFERENT • No identity required • No tracking or user profiles • Burn-based deletion architecture • Crisis support without override • Emotional intelligence without performance pressure • Infrastructure: built for utility, not virality Want to go deeper? Visit eff.today/howto to explore the story, the science, and the SDK powering privacy-first emotional resilience infrastructure

About

My Inner Mind

This app offers a private space for women to journal, reflect, and connect with a supportive community. It provides guided prompts, mood tracking, and various themed challenges to foster personal growth and well-being.

Highlights
  • Daily journaling with mood tracking
  • Weekly reflection prompts
  • Supportive online communities
  • Guided meditations and breathwork
  • Personal growth tracking and recaps
  • Themed journaling challenges
  • AI-powered journal insights
Features
Read full description

My Inner Mind is a journaling app built for women who want to go deeper — with themselves, with their feelings, and with a community that actually gets it. Write freely. Reflect honestly. Grow intentionally. WHAT'S INSIDE Daily Journaling Write with mood tracking, tags, and a word count that celebrates every entry. Your journal is private, beautiful, and always waiting for you. Weekly Prompts from Hallie Every week, a personal prompt from Hallie — host of My Sister's Closet podcast — to guide your reflection somewhere real. 10 Communities Find your people. Daily Check-in, Healing & Growth, Motherhood, Anxiety & Overthinking, Manifesting and more. Share anonymously or with your name. The Nest Your calm corner. Daily affirmations, breathwork, guided meditations, ambient sounds, and tonight's reflection prompt — all in one soft place. Your Journey Watch yourself grow. Streak tracking, mood charts, badges, a growth tree, and monthly recaps that show you how far you've come. Challenges 5, 7, and 10-day themed journaling challenges — Healing Series, Gratitude Reset, Confidence Builder, Letters to Yourself, and Letting Go. Letters to Future Me Write a letter today. Seal it. Open it in 30, 60, or 365 days. Story of the Month Submit your story and Hallie may feature it — anonymously — on My Sister's Closet podcast. AI Reflections (Off the Record) Get a warm, thoughtful insight on any journal entry from an AI companion that reads between the lines. My Inner Mind was built because this space didn't exist — a journaling app that feels like a friend, a community that feels like sisters, and a place that holds all the parts of your inner world. Come inside. Terms of Use: https://halliewho.com/terms-of-use/ | Privacy Policy: https://halliewho.com/privacy-policy/

Screenshots

eff.today4 screens
My Inner Mind4 screens

Verdict

The call

The clearest difference is iOS requirement: My Inner Mind at 13.0 against eff.today's 17.0. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. eff.today sells 4 one-off in-app purchases and My Inner Mind sells 2 in-app purchases, starting at $6.99 per month. Whichever you choose, the download price is not the number that matters.

Scorecard1 real difference · 7 level
eff.today versus My Inner Mind: the parameters behind the verdict, then further details
Parametereff.todayMy Inner Mind
PriceFreeFree
Rating—5.0 (1 ratings) — better
Number of ratings—1 — better
AdsNoNo
In-app purchasesYesYes
Monetization—Free with in-app purchases
DevicesiPhone, iPadiPhone, iPod
Requires iOS17.013.0 — better
Further details — not scored
Size2 MB86 MB
Age rating12+17+
DeveloperKenneth HoweHallie Morrison

In-app purchases

4 purchases

eff.today

One-time4
  • AIme Access - 1 Month$9.99
  • AIme Access - 6 Months$49.99
  • AIme Access - 12 Months$99.99
Show 1 more
  • AIme Access - Lifetime$169.99
2 purchases

My Inner Mind

Subscriptions2
  • Community$6.991 Month
  • Off the Record$12.991 Month

Questions

Is eff.today free?
eff.today is free to download, with in-app purchases available.
Is My Inner Mind free?
My Inner Mind is free to download, with in-app purchases available.
Do eff.today or My Inner Mind have ads?
Neither eff.today nor My Inner Mind shows ads.

Other comparisons