Comparison

Self vs Curtail

Price, ratings, monetisation and update history for both apps, side by side โ€” with what reviewers say about each.

Head to head
About

Self

Features
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Have you ever had one of those moments? You know you should work out, but you're glued to the couch scrolling your phone. You want to sleep early, but it's 2 AM and you're still wide awake. You want to say no, but somehow you say "sure" again. And then the voice kicks in: "What's wrong with me?" Here's the truth: You can never become a better person by hating who you are. --- Self-Love Project is not another habit tracker. It's not another motivational quote app. It's an identity shift tool โ€” when you're stuck, it helps you see the situation through the eyes of your ideal self, and make a different choice. How does it work? Imagine the person you most want to become. She's decisive, disciplined, gentle yet strong. When you don't know what to do โ€” you just ask one question: "What would she do?" The answer usually appears in that very moment. --- Core Features: Identity Shift Ritual When you're "stuck," tap the button. Write down your struggle. After a guided breathing exercise, you'll revisit the problem as your ideal self โ€” and make the decision the better you would make. Growth Journal Every identity shift is recorded. Looking back, you'll realize โ€” you've been growing all along. 21-Day Transformation Challenge Psychology research shows 21 days is enough to build a new habit. Do at least one identity shift per day or record one thing you did as your ideal self. 21 days. Watch yourself transform. Daily Affirmations A warm reminder every day: you deserve to be loved, especially by yourself. Personalized Aura Choose your aura color โ€” Confidence Red, Serenity Blue, Vitality Green, Warmth Orange, Wisdom Purple, or Creativity Pink. The entire app transforms with your choice. Bilingual Support Full Chinese and English support. Switch anytime. --- This is not a tool that teaches you "how to be better." This is a tool that helps you discover "you can already be great." You don't need to fix yourself. You just need to love yourself. --- Free 3-day trial ยท Just ยฅ6 to unlock the full version The price of a convenience store drink, for a better you. ---

About

Curtail

Features
Read full description

Most quit apps punish you for being human: a slip wipes your streak, and when the craving actually hits, the app is nowhere. Curtail is built the other way around. When a craving strikes, one tap opens a full-screen rescue pod with a 20-minute urge-surfing timer, a calming breathing animation, and an AI coach that works offline. And when you do slip, nothing is erased - your longest record, your total progress, and your garden all stand. WHAT YOU GET - SOS Rescue Pod: 3 seconds from craving to calm. A 20-minute urge-surfing timer with wave-breathing animation and an on-device AI coach you can talk to - even offline. - Permanent Record: A slip only ends the current chapter. Your longest streak, total clean time, and every wave you rode are kept forever. - Shame-Free Logging: Log a slip in 10 seconds with a slider and two taps. The AI responds with zero judgment, one insight, and one strategy for next time. Every past entry stays editable. - Multiple Profiles: Track sugar, alcohol, cigarettes, vape and nicotine, shopping, short video, caffeine, or anything custom. Want to drink less, quit for good, or taper slowly? Pick abstinence or taper mode per profile - all in one app with a unified timeline. - Trigger Radar: A private heatmap shows when cravings strike (weekday x time of day) plus your top emotional triggers. Computed on your device, never uploaded. - Growth Garden: Every day you hold and every craving you ride makes your garden grow. Export a share card showing your longest record and total progress - not your failures. - Apple Watch SOS: A wrist-sized rescue button with haptic breathing, so help is there even when your phone is not. - Lock-Screen Widget and Live Activity: Start surfing straight from your lock screen and watch the wave pass in real time. - Privacy First: No account, no analytics, no ads. Your data lives on your device with optional private iCloud sync, and you can export everything as JSON or CSV anytime. - Honest Progress: Whether your goal is sobriety, a sugar detox, or fewer late-night scroll sessions, Curtail counts your sober days, your streaks, and the urges you resist - a clean counter for the whole journey of addiction recovery. - Food Label Scan: Point your camera at a nutrition label and Curtail flags hidden sugar aliases the front label hides (Pro). FREE VS PRO Free: 3 profiles, full tracking with the permanent-record algorithm, the complete SOS pod with 5 AI coach talks per day, garden, trigger radar, shame-free slip logging, and data export. No ads, ever. Pro unlocks unlimited profiles, unlimited AI coach talks, 30 food label scans per month, 4 AI weekly insight reports per month, the Apple Watch app, lock-screen widgets, and themes. SUBSCRIPTION INFORMATION: - Payment will be charged to your Apple ID account at confirmation of purchase. - Subscription automatically renews unless it is canceled at least 24 hours before the end of the current period. - You can manage and cancel your subscriptions by going to your account settings on the App Store after purchase. - Any unused portion of a free trial period, if offered, will be forfeited when the user purchases a subscription. Curtail is a self-help tool, not medical treatment. If you are struggling, please reach out to a professional - and if you are in crisis, the 988 lifeline card is one tap away inside the app. Download Curtail today and ride the wave - nothing resets, nothing lost.

Screenshots

Self4 screens
Curtail4 screens

Verdict

The call

Self and Curtail are too close to call on the numbers: across 5 compared parameters โ€” price, ads, in-app purchases and device support among them โ€” neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.

Scored on Price ยท Rating ยท Positive reviews ยท Number of ratings ยท Update frequency ยท Ads ยท In-app purchases ยท Monetization ยท Best chart rank ยท Devices ยท Requires iOS

CostPrice ยท In-app purchases ยท Ads ยท Monetization

Both are free to download. Self sells 1 one-off in-app purchase and Curtail sells 2 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

ScorecardNo meaningful differences
Self versus Curtail: the parameters behind the verdict, then further details
ParameterSelfCurtail
PriceFreeFree
AdsNoNo
In-app purchasesYesYes
DevicesiPhone, iPadiPhone, iPad, Apple Watch โ€” better
Requires iOS17.6 โ€” better18.0
Further details โ€” not scored
Size1 MB5 MB
Age rating4+4+
Developer้˜ณ ๅญ™่ดบ ๅ‘จ

In-app purchases

1 purchases

Self

One-time1
  • Self-Love-Project Pro$0.99
2 purchases

Curtail

Subscriptions2
  • Curtail Pro Monthly7 Days trial$4.991 Month
  • Curtail Pro Annual7 Days trial$29.991 Year

Questions

Is Self free?
Self is free to download, with in-app purchases available.
Is Curtail free?
Curtail is free to download, with in-app purchases available.
Do Self or Curtail have ads?
Neither Self nor Curtail shows ads.

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