Comparison

Todo Card vs Phrase Shelf

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Todo Card

Read full description

Simple, looks great, and easy to use. -- Terms of Use : https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Phrase Shelf

Features
Read full description

Phrase Shelf is a simple app for saving frequently used text and templates, so you can quickly find and copy them whenever you need them. Save email replies, greetings, customer support messages, addresses, and any other text you type again and again. 【Main Features】 ・Save, edit, and delete text templates ・Copy template text with a single tap ・Organize templates with tags ・Search by title, body text, or tags ・Filter using multiple tags ・Change the sort order ・Sync templates across devices with iCloud ・Available on iPhone, iPad, and Mac With iCloud sync, templates created on your iPhone can also be used on your iPad and Mac. Phrase Shelf is designed to keep things simple, so the text you need is always easy to find and ready to copy. The iPhone and iPad versions include banner ads. All app features are available for free, and a one-time “Remove Ads” purchase hides the ads. The Mac version does not display ads. Keep your frequently used text close at hand. Make everyday typing a little easier with Phrase Shelf.

Screenshots

Todo Card4 screens
Phrase Shelf4 screens

Verdict

The call

The clearest difference is ads: Todo Card at none against Phrase Shelf's shown. Phrase Shelf's advantage is update cadence (every 2 days vs every 4 months) and device support (4 vs 1). On price and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Todo Card sells 2 in-app purchases, starting at $1.99 per month and Phrase Shelf sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Todo Card ships an update every 4 months, Phrase Shelf every 2 days. The most recent releases landed on October 25, 2026 and October 29, 2026 respectively.

Scorecard4 real differences · 2 level
Todo Card versus Phrase Shelf: the parameters behind the verdict, then further details
ParameterTodo CardPhrase Shelf
PriceFreeFree
Update frequencyEvery 4 monthsEvery 2 days — better
AdsNo — betterYes
In-app purchasesYesYes
DevicesiPhoneiPhone, iPad, iPod, Mac — better
Requires iOS17.613.0 — better
Further details — not scored
Size2 MB24 MB
Age rating4+4+
DeveloperSu Yu Weihashimoto hiromasa

In-app purchases

2 purchases

Todo Card

Subscriptions2
  • Pro Monthly1 Month trial$1.991 Month
  • Pro Yearly1 Month trial$7.991 Year
1 purchases

Phrase Shelf

One-time1
  • Remove Ads$2.99

Questions

Is Todo Card free?
Todo Card is free to download, with in-app purchases available.
Is Phrase Shelf free?
Phrase Shelf is free to download, with in-app purchases available.
Do Todo Card or Phrase Shelf have ads?
Phrase Shelf shows ads; Todo Card does not.
Which is updated more often, Todo Card or Phrase Shelf?
Todo Card ships an update every 4 months, and Phrase Shelf every 2 days. Most recently, Todo Card was updated on October 25, 2026 and Phrase Shelf on October 29, 2026.

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