the roll vs Cleanup Today
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
the roll
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Some nights deserve more than a camera roll full of posed selfies and carefully curated stories. The Roll is a shared disposable camera for you and your crew. Everyone shoots blind. Nobody sees anything - not even their own photos - until the timer hits zero. Then it all comes out at once. >> How it works Start a roll, name it, and invite your crew. Everyone shoots into a shared pool of photos - no previews, no filters, no second chances. When the time comes, the roll locks. Then, at exactly the right moment, every photo from every person is revealed simultaneously. The good, the bad, the completely unhinged. That's the whole thing. And it's better than you'd expect. >> Why it feels different Most photo apps are about curation. The Roll is about capture. There's no pressure to look good, no checking what you shot, no deleting the blurry ones. You just point and shoot - and trust that the moment is worth keeping. The simultaneous reveal is where the magic happens. Opening a roll with your friends and seeing what everyone caught - angles you missed, moments you forgot, faces mid-laugh - feels like developing film from a disposable camera. Except everyone's camera, all at once. >> Built for real nights Whether it's a house party, a weekend trip, a birthday, or just a random Tuesday that turned into something - The Roll captures it the way it actually felt. Not the version you'd post. The real one. - Shared photo pool: everyone's shots, one roll - Blind shooting: no previews, no filters, no do-overs - Simultaneous reveal: everyone sees everything at the same time - Disposable camera aesthetic: warm, grainy, honest - Reactions: relive the night together, shot by shot - Party & Event rolls: bigger crews, more shots, custom reveal times - Add shots mid-roll: when 30 just isn't enough The Roll. Your night, unfiltered. Privacy policy: https://www.notion.so/the-roll-privacy-policy-3273d8355035801eacecd9e0b4b7d9ca?source=copy_link Contact us: https://www.notion.so/the-roll-contact-us-3273d83550358081b5f3fcbd9e70c06f?source=copy_link
Cleanup Today
This app helps you declutter your photo library by showing you photos and videos from specific dates in past years, one day at a time. It allows you to easily delete unwanted media, freeing up space on your iPhone and in iCloud. The app offers a private, ad-free experience with a one-time purchase.
- Photos and videos from today's date across years
- One-time purchase, no subscription or ads
- Private local cleanup, no server interaction
- Free up iPhone and iCloud storage
- Find and delete similar shots
- Batch or one-by-one deletion
- Share memories directly from the app
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Your camera roll is too big to clean in one sitting, so most of us never start. Cleanup Today makes the job small. Each day it shows you only the photos and videos you took on that date in past years, grouped by year. A few minutes is enough. Look back at a trip, a birthday, or an afternoon you'd forgotten, keep what matters, and clear out the rest: blurry shots, old screenshots, near-identical bursts. The space comes back on your iPhone and iCloud. Try everything free for 7 days. After that, one purchase unlocks the app for good. No subscription, no ads. FIND THE CLUTTER FAST • Blurry - Gathers out-of-focus and shaky shots in one place, so they are quick to check. • Similar - Groups near-identical photos, so burst frames, reshoots, and repeated screenshots are easy to thin out. • Filter by type - Jump straight to screenshots, videos, Live Photos, bursts, panoramas, or portraits. • One at a time or in bulk - Favorite or delete with a tap, or select a group of photos and handle them together. PRIVATE BY DESIGN Photo analysis happens on your device, and your photos are never uploaded to our servers. No account, no analytics, no tracking. DELETE WITH CONFIDENCE • You stay in charge - Nothing is removed until you confirm it in the standard iOS dialog, and deleted photos stay in Recently Deleted in the Photos app for 30 days, so you can still get them back. • Feels like Photos - Pinch to zoom, swipe between shots, and swipe down to close. • See where it was taken - Tap a photo's title to see the spot on a map, then open it in Apple Maps. • Share the keepers - Send a photo to whoever was there. FREE UP STORAGE • Every deletion clears space on your iPhone, and in iCloud if you use iCloud Photos. Shrink your library enough and you might get by on a cheaper iCloud plan. • Stats show how much space you've freed, how many photos and videos you've reviewed, and your personal records. MAKE IT A HABIT • Streaks and milestones - Keep a daily streak going, with milestones from your first week to a full year and a celebration for every finished day, month, and year. • Calendar - See the days you've cleaned and the ones you missed, and tap any day to go back to it. • Reminders - Pick your time. Messages vary, some cheer on your streak, and "Remind Me in 1 Hour" snoozes right from the Lock Screen. • Home Screen widget - Your streak and today's status at a glance. • Your progress and stats sync across your devices through your iCloud account.
Screenshots
Verdict
the roll and Cleanup Today are too close to call on the numbers: across 6 compared parameters — price, update cadence, ads and in-app purchases among them — neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. the roll sells 3 one-off in-app purchases and Cleanup Today sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
the roll ships an update every 2 weeks, Cleanup Today fortnightly. The most recent releases landed on November 9, 2026 and November 5, 2026 respectively.
| Parameter | the roll | Cleanup Today |
|---|---|---|
| Price | Free | Free |
| Rating | — | 5.0 (22 ratings) — better |
| Positive reviews | — | 100.0% of reviews |
| Number of ratings | — | 22 — better |
| Update frequency | Every 2 weeks — better | Fortnightly |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | — | Free with in-app purchases |
| Devices | iPhone | iPhone, iPad — better |
| Requires iOS | 17.0 | 17.0 |
| Further details — not scored | ||
| Size | 20 MB | 4 MB |
| Age rating | 12+ | 4+ |
| Developer | Van der Velden BV | PARES LLC |
In-app purchases
the roll
- 15 Shot Booster$1.49
- Party Roll$2.99
- Event Roll$7.99
Cleanup Today
- Unlock Cleanup Today$4.99









