Folk Magic vs Multiverse Companion
Price, ratings, monetisation and update history for both apps, side by side โ with what reviewers say about each.
Folk Magic
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Folk magic is a folk tradition, and this app is for reading, interest and practice in that spirit. It is not medical, legal or psychological advice. Some of the old remedies are recorded as history and household custom, not prescription. Where something needs a doctor, the article says so.Folk Magic is a working library of British folk-traditional witchcraft. The household craft, the kitchen spells, the bottles and the knots, the candles and the herbs, the small protective workings and the larger seasonal rituals, drawn from the oral tradition of these islands and held in a quiet, practical voice. This is folk magic as it was actually practised: by cunning folk and hedge witches, by wise women, by the household practitioner with their hand on the broom and their pot on the hearth. It is not Wicca. It is not modern aesthetic witchcraft. It is the old craft, plainly told, in a form you can use. What's inside Learn. Foundations, history, herb profiles, crystal profiles, moon lore, folklore of the cunning folk and the household spirits and the fair folk and the wild places, signs, daily practice, and guided Pathways through specific journeys: Starting Out, Protection, Cooling Anger, Career, Influence, Household. Work. Spellcraft by intention: healing, becoming, glamour, friendship, career, prosperity, talent. Charmwork in its proper sub-categories: spoken charms, bottles, knots, written charms, sachets. Candle magic across sweetening, money, cooling, banishing, healing, protection, and vigils. Cleansing, protection, divination, pathwalking, manifestation, rituals, dark magic, elemental work (Fire, Water, Air, Earth, Spirit), and moon work that follows the 29-day cycle. Hearth. Simmer pots, oils, perfumes, washes, powders, lotions, kitchen work, home blessings, fixed rice, fixed salt, witch waxes, tea blends. The household side of the craft, where so much of it has always lived. A daily moon almanac. Each day of the 29-day lunar cycle carries its own short reading: a note about where in the cycle you are, a charm verse, a working to try, and a spell to consider. A 7-knot charm thread runs through the cycle, picking up a knot at the crescent, building through the waxing phase, peaking at the full moon, and binding off in the waning crescent. The home page shows you which day of the cycle you're on. Genuine British folklore. Jenny Greenteeth, Peg Powler, Black Annis, the Wild Hunt, the Cailleach, the Boggart, Will-o'-the-Wisp, Tom Tit Tot, Black Shuck. Oral tradition told in the voice of the people who carried it, not retold as fairy tale. A practice journal for the workings you try, and a Favourites collection for the articles you return to. Free or full. The Home page, Favourites, the Journal, and a curated tasting of articles across the sections are free, forever. The full library opens with a small monthly subscription. The first week is free. Who this is for. People new to folk practice. Returning practitioners who want depth rather than aesthetic. Anyone who has tried "witch" apps that felt flashy, narrow, theatrical or shallow. Anyone curious about how the craft was actually held in these islands. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://www.folkmagic.uk/privacy-policy
Multiverse Companion
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You've got this! Take your TARDIS Guide and AudioLog data with you along the web with the Multiverse Companion. The app allows you to see which products you own and stories you've completed and rated as you navigate websites for Big Finish and TARDIS Wiki Free to use with a free account on Multiverse.guide Visit https://multiverse.guide to get started
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Verdict
The clearest difference is in-app purchases: Multiverse Companion at none against Folk Magic's 1. Multiverse Companion also leads on update cadence (weekly vs every 3 weeks) and iOS requirement (16.4 vs 26.0). On price, ads and device support there is nothing between them.
Scored on Price ยท Rating ยท Positive reviews ยท Number of ratings ยท Update frequency ยท Ads ยท In-app purchases ยท Monetization ยท Best chart rank ยท Devices ยท Requires iOS
Both are free to download. Folk Magic sells 1 in-app purchase, starting at $3.99 per month. Multiverse Companion asks for nothing beyond the download.
Folk Magic ships an update every 3 weeks, Multiverse Companion weekly. Both last shipped on October 25, 2026.
| Parameter | Folk Magic | Multiverse Companion |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 3 weeks | Weekly โ better |
| Ads | No | No |
| In-app purchases | Yes | No โ better |
| Devices | iPhone, iPad | iPhone, iPad, Mac โ better |
| Requires iOS | 26.0 | 16.4 โ better |
| Further details โ not scored | ||
| Size | 344 MB | 10 MB |
| Age rating | 9+ | 4+ |
| Developer | Emma Williamson | Shaun Robinson |
In-app purchases
Folk Magic
- Folk Magic Premium7 Days trial$3.991 Month
Multiverse Companion
No in-app purchases
Questions
Is Folk Magic free?
Is Multiverse Companion free?
Do Folk Magic or Multiverse Companion have ads?
Which is updated more often, Folk Magic or Multiverse Companion?
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