MAGIC LAB vs Time as Shape
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MAGIC LAB
Transform static toys, figures, plushies, or pets into animated video clips using AI. Simply take a photo, select a fun animation style, and let the app bring your subject to life in seconds. It's a safe and easy way to create magical moments for kids and fun content for everyone.
- AI-powered photo to video animation
- Multiple fun animation styles (Wings, Dance, Love, etc.)
- No editing skills or complex settings required
- Family-friendly and safe content
- Shareable animated video clips
- Cross-app credit system
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Ever wished your kid's favourite toy could wave back? That your dog could bust a move? That the stuffed bear on the shelf could finally show some personality? Magic Lab makes it happen. Point your camera at any toy, figure, plushie, or pet — and watch as AI transforms your still photo into a living, breathing, moving video clip. No editing skills. No complicated settings. No prompts to type. Just snap, tap, and magic. Take a photo of your toy or pet, choose one of our fun animation styles, and Magic Lab's AI engine does the rest — generating a short video that brings your subject to life in seconds. It really is that simple. ANIMATION STYLES INCLUDE: • WINGS — Give anything magical unicorn wings and the gift of flight! • HOWDY — A friendly dance and a wave hello • DANCE — Get the party started - busting some dance moves • LOVE — Spread some heart • STARBURST — A starburst of magical energy • SPIN — The classic magical twirl SAFE BY DESIGN Magic Lab uses no open text prompts — every animation is selected from a curated set of fun, family-friendly styles. That means no unexpected or inappropriate content, ever. Safe enough for the whole family to enjoy together, even if the grown-ups are the ones who can't put it down. PERFECT FOR: • Parents wanting to create magical moments for their kids • Collectors showing off their figures and memorabilia • Pet owners who need the world to see their animal's personality • Anyone who just wants to have a bit of fun with AI CREDITS ACROSS THE FAMILY Magic Lab shares a credit balance with Dex Lab, Magic Memories, Fine Art Lab, and Battle Toys. One account, five apps, one wallet. WELCOME TO THE LAB Magic Lab is built by creators, for creators — powered by cutting-edge AI image-to-video technology that until recently only existed in research labs and big studio pipelines. Now it fits in your pocket. This is just the beginning. More animation types, more magic, more lab experiments incoming. Download Magic Lab. Your toys have been waiting long enough.
Time as Shape
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Time as Shape is a place to play with video as a three-dimensional object. Bring in a clip or record one. Stack its frames into a volume, fan them into a ring, then move around it and slice through time. Keep the bright parts, the dark parts or a particular colour. Luma, colour and saturation keys remove pixels from each frame, opening up gaps and tunnels through the volume. • Import a video or start with the included sample. • Adjust the length, frame density, time window and transparency. • Scrub through the footage or let it play. • Cut at different angles and pull the sections apart. • Sample a colour directly from your video to make a key. • Try vivid colour, black and white, or your own adjustments. • Record a trail of frames as you move your device through space. • Place a volume in your room with AR and use your device to cut into it. • Save studies on your device and come back to them. • Export videos, stills or image sequences, with different ratios, lengths and camera moves. Dark and light modes. Portrait and landscape. No account needed. Your videos are processed on your device. Camera and AR features need supported hardware and camera access. Exports are silent.
Screenshots
Verdict
The clearest difference is in-app purchases: Time as Shape at none against MAGIC LAB's 5. MAGIC LAB's advantage is iOS requirement (13.0 vs 17.0). On price, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. MAGIC LAB sells 5 one-off in-app purchases. Time as Shape asks for nothing beyond the download.
| Parameter | MAGIC LAB | Time as Shape |
|---|---|---|
| Price | Free | Free |
| Rating | 2.0 (1 ratings) — better | — |
| Positive reviews | 0.0% of reviews | — |
| Number of ratings | 1 — better | — |
| Update frequency | Weekly | — |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Free with in-app purchases | — |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 13.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 193 MB | 151 MB |
| Age rating | 12+ | 4+ |
| Developer | Spectacular-Ocular | Jody Hudson-Powell |
In-app purchases
MAGIC LAB
- Mini Pack$0.99
- Starter Pack$2.99
- Popular Pack$6.99
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- Best Value$14.99
- Family Pack$29.99
Time as Shape
No in-app purchases









