Today vs Octer
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Today
This AI assistant understands your context to proactively help you manage your day. Chat naturally via text or voice, build useful memory, and turn requests into actions. Connect services like email and calendars for personalized briefings and timely updates.
- Natural language chat (text/voice)
- Contextual memory building
- Task automation and background processing
- Personalized daily briefings
- Service integrations (email, calendar)
- Cross-channel interaction
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Today is an AI personal assistant that understands your context, remembers what matters, and proactively helps move your day forward. CHAT NATURALLY Talk with Today by text or voice, share images and files, and work through anything from a quick question to a complex request. BUILD USEFUL MEMORY Today can remember important context from your conversations, so you spend less time repeating yourself and get more relevant help over time. TURN REQUESTS INTO ACTION Ask Today to research, organize information, and handle multi-step tasks. Longer tasks can continue in the background, and scheduled tasks can run when you need them. STAY AHEAD OF YOUR DAY Get personalized daily briefings, timely updates, and proactive follow-ups based on the information you choose to share. CONNECT THE SERVICES YOU USE Connect supported services such as email, calendars, documents, and more. Today can bring relevant context together and help you act on it in one place. CONTINUE ACROSS CHANNELS Interact with your assistant in Today or through supported messaging channels, and receive notifications when something needs your attention. YOU'RE IN CONTROL You choose what to connect and what Today can access. Device features and external services are only used with your permission, and you can manage permissions at any time in iOS Settings. Download Today — and move your day forward. Need help? Contact us through in-app feedback or visit our support page. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Octer
This AI-powered tool helps creators discover and secure brand partnerships. It analyzes brand fit, generates personalized outreach, and streamlines the deal-making process, allowing more time for content creation.
- Discover brand deal opportunities
- Evaluate brand and creator fit
- Create personalized pitches
- Research brands
- AI support for deal process
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Octer is an AI agent built for creators who want to find and win more brand deals. Discover relevant brand opportunities, understand why they fit you, and turn them into personalized outreach with less research and repetitive work. With Octer, you can: • Discover brand deal opportunities • Evaluate brand and creator fit • Create personalized pitches and outreach • Research brands before reaching out • Get AI support throughout the deal process Spend less time searching, researching, and writing messages—and more time creating and building valuable brand partnerships. From finding the right opportunity to making the first move, Octer helps creators approach brand deals with more context, confidence, and speed.
Screenshots
Verdict
The clearest difference is rating: Octer at 5.0 against Today's 3.8. Octer also leads on in-app purchases (none vs 3) and iOS requirement (16.4 vs 18.0). Today's advantage is ratings volume (13 vs 1). On price, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Today sells 3 in-app purchases, starting at $20.00 per month. Octer asks for nothing beyond the download.
Octer holds the better App Store score, 5.0 against 3.8. That said, the two scores are not equally well evidenced: Today has 13 ratings behind it against 1, so its average is the more settled of the two.
| Parameter | Today | Octer |
|---|---|---|
| Price | Free | Free |
| Rating | 3.8 (13 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 60.0% of reviews | — |
| Number of ratings | 13 — better | 1 |
| Update frequency | Every 3 days | — |
| Ads | No | No |
| In-app purchases | Yes | No — better |
| Monetization | Subscription | Free — better |
| Devices | iPhone, iPad — better | iPhone |
| Requires iOS | 18.0 | 16.4 — better |
| Further details — not scored | ||
| Size | 84 MB | 77 MB |
| Age rating | 9+ | 17+ |
| Developer | Today AI | Shanghai Interstellar Octopus Intelligent Technology Co., Ltd |
Customer experience
Today
Octer
In-app purchases
Today
- Today Pro Monthly$20.001 Month
- Today Pro Monthly7 Days trial$20.001 Month
- Today Ultra Monthly$200.001 Month
Octer
No in-app purchases









