Comparison

Ctrl V vs Brain

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Ctrl V

This app helps you build better habits and improve emotional well-being through guided journeys, mood tracking, journaling, and AI support. It offers tools for self-reflection, personal growth, and connecting with a supportive community.

Highlights
  • 90-Day guided growth journey
  • Daily mood check-ins and tracking
  • Journaling and private reflections
  • Breathing, meditation, and manifestation audio
  • AI companion for reflection
  • Community support features
  • Emergency contact access
Read full description

Ctrl V is a self-growth, habit-change, and emotional support app designed to help you reflect, reset old patterns, and build steadier daily habits. Inside Ctrl V, you can explore a guided 90-day growth journey, daily prayer, daily mood check-ins, Reparent Your Inner Child with July, short learning reflections, journaling, breathing exercises, meditation, community support, dopamine detox, and an AI companion called Heaver. Ctrl V is designed for people working on unwanted habits, digital overuse, emotional loops, self-reflection, accountability, and personal behavior-change goals. The app provides supportive tools for reflection and daily growth, not medical treatment. Key features: • 90-Day Journey Follow a structured growth path with weekly story content, reflection moments, and progress-based unlocks. • Daily Prayer Take a quiet moment with God each day through guided prayer and calming audio — helping you bring your struggles to Him, reflect, reset, and keep moving forward with faith. • Mood Check-ins Record your daily mood, build self-awareness, and track emotional patterns over time. • Reparent Your Inner Child with July Build a bond with July across your 90-day journey. Show up for her, care for her, make small choices together, and watch her grow — while learning to give your younger self the safety, patience, and care you may have needed growing up. • Dopamine Detox Take part in a guided Dopamine Detox journey, choose from built-in habit challenges, or create a personal challenge based on your own goals. Record completed actions and build greater consistency through small daily steps. • Streaks and Progress Celebrate daily check-ins, track your consistency, and stay connected to your growth journey. • Learning Archive Read short guided lessons designed for reflection, clarity, and steady growth. • Journal Write private reflections, reasons for change, and personal notes. • Breathing, Meditation, and Manifestation Use calming tools and audio experiences to support daily regulation, focus, and reflection. • Community Share posts, comment, like, boost, and connect with others through safety-aware community features. • Heaver AI Companion Chat with a supportive AI companion designed to help you reflect, organize your thoughts, and explore gentle next steps. • Emergency Numbers Quickly access emergency and support numbers by country, with optional location-based country suggestion. Important: Ctrl V is not a medical provider, therapist, psychiatrist, crisis service, emergency service, or substitute for professional care. Heaver and other app features are supportive self-reflection tools only. If you are in immediate danger or need urgent help, contact local emergency services or a qualified professional. Subscription: Ctrl V may offer Premium membership plans for access to the full app experience. Payment is handled through the App Store. Subscription availability and pricing may vary by region. Privacy Policy: https://thectrlv.app/privacy Terms of Use: https://thectrlv.app/terms Apple Standard EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

Brain

This app offers a private audio practice designed to cultivate positive self-talk and transform beneficial thoughts into consistent actions. It features guided conversations and affirmation loops to aid in sleep and daytime use, with options for personalization and local storage of all your data.

Highlights
  • Two-voice conversation practice
  • Overnight affirmation loops
  • Customizable voice packs
  • Record your own phrases
  • Private journal for goal tracking
  • Local data storage
Read full description

Brain Shift trains your mind with looping audio affirmations built for real habits like quitting smoking or vaping, managing stress, and building confidence. Pick from 20+ voices or record your own phrases in your own voice. No account required - start right away, sign in only if you want to. Everything stays private on your phone. No ads. Try Brain Shift Plus free for 3 days. https://www.apple.com/legal/internet-services/itunes/appstore/dev/stdeula/

Screenshots

Ctrl V4 screens
Brain4 screens

Verdict

The call

The clearest difference is price: Ctrl V at Free against Brain's $99.99. Brain's advantage is update cadence (every 5 days vs every 3 weeks). On rating, ratings volume, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Ctrl V is free to download; Brain costs $99.99 up front. Ctrl V sells 2 in-app purchases, starting at $12.99 per month and Brain sells 3 in-app purchases, starting at $0.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Ctrl V against 5.0 for Brain. Both are backed by a comparable volume of ratings — 2 and 1 respectively.

UpkeepUpdate frequency

Ctrl V ships an update every 3 weeks, Brain every 5 days. The most recent releases landed on September 18, 2026 and September 1, 2026 respectively.

Scorecard2 real differences · 7 level
Ctrl V versus Brain: the parameters behind the verdict, then further details
ParameterCtrl VBrain
PriceFree — better$99.99
Rating5.0 (2 ratings)5.0 (1 ratings)
Number of ratings2 — better1
Update frequencyEvery 3 weeksEvery 5 days — better
AdsNoNo
In-app purchasesYesYes
MonetizationFreemiumFreemium
DevicesiPhone, iPad — betteriPhone
Requires iOS16.6 — better17.0
Further details — not scored
Size287 MB398 MB
Age rating12+4+
DeveloperYa Nan ZhangANTONINO COLOMBA

Customer experience

Ctrl V

All ratings2 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Brain

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

2 purchases

Ctrl V

Subscriptions2
  • Ctrl V Premium Monthly$12.991 Month
  • Ctrl V Premium Yearly$79.991 Year
3 purchases

Brain

Subscriptions1
  • Sound-a-tude Plus3 Days trial$0.991 Month
One-time2
  • Quit Smoking$49.99
  • Calm & Control$49.99

Questions

Is Ctrl V free?
Ctrl V is free to download, with in-app purchases available.
Is Brain free?
Brain costs $99.99, and also offers in-app purchases.
Which has better reviews, Ctrl V or Brain?
Ctrl V and Brain are both rated 5.0 out of 5 on the App Store, from 2 and 1 ratings respectively.
Do Ctrl V or Brain have ads?
Neither Ctrl V nor Brain shows ads.
Which is updated more often, Ctrl V or Brain?
Ctrl V ships an update every 3 weeks, and Brain every 5 days. Most recently, Ctrl V was updated on September 18, 2026 and Brain on September 1, 2026.

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