Postcards Are Fun vs Intention.ly’s CMO Collective

Ramble in. Postcard out. Talk or type about your day — big stuff, small stuff, a sandwich, the coffee you had, or the friend you saw. Add photos if you want. We'll turn it into Postcards for your friends and family. This is social media without followers, just friends. It's a beautiful place to share what's actually happening in your life - weekend adventures, small things about your day, vacation highlights, outings with the kiddos, and more - with the people you actually care about. This is not a place to worry about looking cool. Just do you. HOW IT WORKS 1. Ramble. Open the app and talk or type — about your morning, your weekend, your kid's first soccer game, the weird thing your boss said. Add a few photos if you want. 2. Get your postcard. We turn your voice notes and photos into a fun postcard. Edit it if you want. 3. Share it. Send it to your Close Friends, a custom circle, or just one person. They'll see it on their card. That's it. WHO IT'S FOR — The group chat that's gone quiet because nobody has time for a real update — Parents who want to keep grandparents in the loop without another Facebook account — Friends scattered across cities who used to send long emails and now send nothing — Anyone who misses when sharing your life online felt small and human WHAT MAKES POSTCARDS DIFFERENT → No followers and vanity metrics. Just real friends and family. → Your voice, not a template. We preserve how you actually talk. → Close Friends by default. Public posting isn't the point. → Daily logs, weekend recaps, single stories — share what fits. → It's social media that is fun and actually makes you feel good. Postcards is for the small, real audience in your life. The five people. The group chat. The family thread. The friends who'd actually want to know. Ramble in. Postcard out. — Made with care in NYC. Questions, ideas, or just want to say hi? hello@postcards.fun

The CMO Collective, hosted by Intention.ly, is an engaging community app built for marketing leaders in financial services to create, collaborate, and connect with peers who understand the unique challenges of building trust, driving growth, leading teams, and proving impact in a highly regulated industry. Inside The CMO Collective, members can participate in focused discussions, share ideas, ask questions, exchange resources, and engage with other marketing leaders across wealth management, asset management, fintech, insurance, and the broader financial services ecosystem. The app gives CMOs, growth officers, CEOs, and other growth strategy professionals a dedicated space to explore the topics shaping modern financial services marketing, including brand strategy, positioning, content, thought leadership, demand generation, attribution, client experience, events, marketing operations, tech and AI, team leadership, and industry change. Members can use the app to: • Connect with other financial services marketing leaders • Start and join discussions on timely marketing topics • Share ideas, questions, resources, and examples • Participate in community polls, conversations, and peer learning • Follow topical tags aligned to their areas of interest • Engage with marketing research, community insights, and programming • Build relationships with peers facing similar opportunities and challenges The CMO Collective is designed to support practical, thoughtful, and relevant conversations for marketing leaders who are responsible for shaping strategy, building brands, leading teams, and helping financial services firms grow.