Focus. To Do vs KEEPit
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Focus. To Do
A minimalist task manager designed for distraction-free organization. It focuses on urgency and custom labels, offering a clean interface and offline functionality. Ideal for those who find other to-do apps overwhelming.
- Urgency levels
- Custom labels
- Dark mode
- Clean, minimal interface
- Offline functionality
- Cross-device sync
Read full descriptionHide full description
Most to-do apps do too much. Focus. does just enough. Focus. is a simple, distraction-free task manager designed for minds that work differently. No calendars, no timelines, no overwhelming features — just your tasks, organized by what matters most right now. Add tasks, set urgency, and label them your way. That's it. Because when everything feels urgent, clarity is everything. Use it offline, locally on your device — or sign in with Google to back up and sync your tasks across devices. No account required to get started. FEATURES · Urgency levels — know what needs your attention first · Custom labels — organize tasks the way your brain works · Dark mode — easy on the eyes, any time of day · Clean, minimal interface — nothing to distract you from what matters Focus. is for people who want to spend less time managing their list and more time actually doing it. One list. Total clarity. Just focus.
KEEPit
Read full descriptionHide full description
Just say it. To yourself. KEEPit is a private, minimal self-chat for notes, thoughts, daily logs, and the small things you want to keep. Write to yourself in one simple stream each day. Your messages stay in order, giving ideas, details, and moments one calm place to go. WRITE WHENEVER SOMETHING COMES UP Capture a passing thought, leave yourself a note, or write about your day. No titles to choose or folders to organize. Open KEEPit and pick up where you left off. RETURN TO PAST DAYS Move through your history with a simple calendar. Choose a date to open that day’s messages, then move between days or return to today. Color-mark dates to make certain days easier to find. FIND THINGS AGAIN Search by keyword when you remember what you wrote but not when. Tap a result to return to the message in its original stream. PRIVATE BY DEFAULT No login. No account. No cloud sync. Your entries are stored on your device. Your entries may be included in iCloud Backup, depending on your backup settings, and restored when you set up an iPhone from that backup. KEEP WRITING. RETURN WHEN YOU NEED. Write for free, with access to today’s messages and your most recent past day with entries. Subscribe monthly or yearly for full calendar access and keyword search. KEEPit is for people who already message themselves and want a quieter place to keep it. Subscriptions renew automatically unless canceled. Manage or cancel your subscription in your App Store account settings. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is in-app purchases: Focus. To Do at none against KEEPit's 2. On price, update cadence, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. KEEPit sells 2 in-app purchases, starting at $3.99 per month. Focus. To Do asks for nothing beyond the download.
Focus. To Do ships an update monthly, KEEPit every 3 weeks. The most recent releases landed on October 2, 2026 and October 21, 2026 respectively.
| Parameter | Focus. To Do | KEEPit |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (6 ratings) — better | — |
| Positive reviews | 100.0% of reviews | — |
| Number of ratings | 6 — better | — |
| Update frequency | Monthly | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod — better | iPhone, iPod |
| Requires iOS | 15.6 | 15.0 — better |
| Further details — not scored | ||
| Size | 69 MB | 5 MB |
| Age rating | 4+ | 4+ |
| Developer | Bartek Rajchel | Seunghoon Baek |
In-app purchases
Focus. To Do
No in-app purchases
KEEPit
- Monthly$3.991 Month
- Yearly$34.991 Year









