Macroh vs BiteCal
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Macroh
Effortlessly track your calorie and macronutrient intake by simply taking a photo of your meal. The app identifies dishes, estimates portions, and provides a detailed breakdown of calories, protein, carbs, and fat, making nutrition logging quick and easy.
- AI food identification via camera
- Automatic calorie and macro estimation
- Portion size adjustment
- Daily food diary
- Personalized nutrition targets
- Distraction-free interface
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Macroh is the fastest way to track calories and macros. Point your camera at your plate, and Macroh identifies every dish, estimates portions, and gives you calories, protein, carbs, and fat in seconds. No more scrolling through endless food databases or guessing serving sizes. Just snap a photo and Macroh does the work, so logging a meal takes less time than eating it. WHY MACROH • Snap & track in seconds — no searching, no manual entry • Full macro breakdown — calories, protein, carbs, and fat for every dish • Recognizes complete meals — multiple dishes on one plate, broken down individually • Adjust portions easily — totals update instantly • Daily food diary — track everything you eat throughout the day • Personalized targets — calorie and macro goals based on your body and goals • Clean, fast, distraction-free experience — no clutter, no noise HOW IT WORKS Open the camera and snap your meal Macroh analyzes the plate and identifies each dish Review results, adjust portions if needed, and log your meal Track your daily calories and macros against your goals WHO IT'S FOR Whether you're trying to lose fat, build muscle, or simply understand what's on your plate, Macroh gives you accurate nutrition insights without the effort. No tedious food logging. No friction. SUBSCRIPTION & FREE TRIAL Macroh is a subscription app. All features — food scanning, macro tracking, daily diary, history, and personalized targets — require a Macroh Premium subscription, which starts with a 3-day free trial. Macroh Premium is an auto-renewing subscription. Plans and prices are shown in the app before you purchase (monthly and annual options). After the free trial, payment is charged to your Apple ID and the subscription renews automatically. Your subscription auto-renews unless canceled at least 24 hours before the end of the current period, and your account is charged for renewal within 24 hours prior to the end of the current period. You can manage or cancel your subscription anytime in your App Store account settings. Start tracking smarter with Macroh. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://macroh.in/privacy
BiteCal
This app uses AI to quickly log meals by scanning photos, providing estimated calories and macros. It helps maintain a daily food diary and track nutrition goals for weight management and mindful eating.
- AI food scanning via photo
- Estimated calorie and macro tracking
- Daily food diary maintenance
- Apple Health sync
- Simplified meal logging
- Nutrition goal tracking
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BiteCal is an AI calorie counter and food scanner that helps you log meals faster, review nutrition estimates, and keep your daily food diary easier to maintain. If calorie counting feels slow or repetitive, BiteCal is built to make the routine lighter. Take a photo of your meal, review the foods BiteCal detects, check estimated calories and macros, then save the entry to your daily log. It is a simpler way to understand what you eat without building every meal from scratch. HOW BITECAL WORKS 1. Snap a meal photo 2. Review the detected foods and nutrition estimates 3. Check estimated calories, protein, carbs, and fat 4. Save the meal to your food diary 5. Follow your daily calorie and nutrition goals AI FOOD SCANNER Use your camera to scan meals at home, at work, at restaurants, or on busy days when manual logging gets in the way. BiteCal helps turn a meal photo into a clear calorie and macro estimate you can review before saving. CALORIE & MACRO TRACKING Track calories, protein, carbs, and fat in one simple flow. BiteCal is designed for everyday weight control, calorie awareness, and nutrition logging, whether your goal is to eat more mindfully, manage portions, or stay consistent with a calorie target. FOOD DIARY FOR DAILY HABITS Keep your meals organized in a clean daily food diary. Use BiteCal to log breakfast, lunch, dinner, snacks, takeout, and homemade meals, then look back at what you ate during the day. APPLE HEALTH SYNC BiteCal supports Apple Health sync for supported health and nutrition data. This helps keep your food tracking routine connected with the health information you choose to share. BUILT FOR REAL LIFE BiteCal works best as a practical companion for people who want faster food logging and less guesswork. Use it when you do not have time to search every ingredient, when portions are hard to estimate, or when you simply want a clearer view of your day. BiteCal PRO Full access requires an active subscription. Subscription options are shown in the app before purchase and renew according to your App Store account settings unless canceled. IMPORTANT NOTE BiteCal does not provide medical advice. Calorie and nutrition estimates may vary by photo quality, portion size, ingredients, and preparation method. For medical, nutrition, fitness, or weight-loss advice, consult a qualified professional. Download BiteCal and make meal tracking easier today. Privacy Policy: https://bitecal-web.vercel.app/privacy Terms of Use: https://bitecal-web.vercel.app/terms
Screenshots
Verdict
The clearest difference is rating: BiteCal at 4.7 against Macroh's 3.6. BiteCal also leads on ads (none vs shown) and review sentiment (100% vs 67%). On price, update cadence, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Macroh sells 3 in-app purchases, starting at $0.99 per 7 days and BiteCal sells 6 in-app purchases, starting at $9.99 per 7 days. Whichever you choose, the download price is not the number that matters.
BiteCal holds the better App Store score, 4.7 against 3.6. That said, the two scores are not equally well evidenced: BiteCal has 129 ratings behind it against 5, so its average is the more settled of the two. Written reviews point the same way: 67% of Macroh's written reviews are positive against 100% of BiteCal's.
Both ship on a similar rhythm, roughly every 5 days. The most recent releases landed on October 31, 2026 and November 1, 2026 respectively.
| Parameter | Macroh | BiteCal |
|---|---|---|
| Price | Free | Free |
| Rating | 3.6 (5 ratings) | 4.7 (129 ratings) — better |
| Positive reviews | 66.7% of reviews | 100.0% of reviews — better |
| Number of ratings | 5 | 129 — better |
| Update frequency | Every 5 days | Every 5 days |
| Ads | Yes | No — better |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.4 | 15.6 — better |
| Further details — not scored | ||
| Size | 66 MB | 106 MB |
| Age rating | 4+ | +4 |
| Developer | Ashutosh Mitra | Meta Innovation |
Customer experience
Macroh
BiteCal
In-app purchases
Macroh
- Macroh Pro Weekly7 Days trial$0.997 Days
- Macroh Pro Monthly3 Days trial$2.991 Month
- Macroh Pro Annual3 Days trial$14.991 Year
BiteCal
- Weekly$9.997 Days
- Monthly$19.991 Month
- Yearly$29.991 Year
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- Yearly3 Days trial$29.991 Year
- Yearly3 Days trial$49.991 Year
- Yearly$49.991 Year









