Comparison

Cruva Creators vs Sprout Affiliate

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Cruva Creators

This app helps TikTok Shop affiliate creators manage their earnings, campaigns, and brand relationships in one place. It allows creators to track real-time earnings, communicate with brands directly, and monetize existing content by granting usage rights for Meta ads.

Highlights
  • Track real-time earnings
  • Manage campaigns
  • Direct brand messaging
  • Monetize content for Meta ads
  • Link TikTok, Instagram, and bank accounts
  • Notifications for orders and messages
Features
Read full description

The app for TikTok Shop affiliate creators to track earnings, manage content, and build brand relationships — all in one place. Cruva's Creator App is built for creators working with brands on TikTok Shop and beyond. Link your accounts once, and see your earnings, your campaigns, and your brand conversations update automatically — no spreadsheets, no digging through DMs across five different apps. TRACK YOUR EARNINGS & CAMPAIGNS • See real-time earnings across every brand you work with. • View all your active and past campaigns in one feed. • Switch between brand campaigns and Meta ad programs. • Track GMV and performance per brand, automatically. MANAGE YOUR BRAND RELATIONSHIPS • Message brands directly — DMs, group channels, or read-only updates. • See brand details and history in one place. • Stay in sync with brands' existing dashboards. EARN MORE FROM CONTENT YOU'VE ALREADY MADE • Grant brands usage rights to run your TikTok Shop content as Meta ads. • Earn a percentage of ad spend when your content gets used. • No re-uploading or re-editing — your existing content does the work. • Get paid on top of what you already earn organically. STAY CONNECTED, EVERYWHERE • Link your TikTok, Instagram, and bank account in minutes. • Get notified the moment a new order, message, or payout comes in. • Manage your creator business from your phone, anywhere. Whether you're working with one brand or a dozen, Cruva's Creator App gives you one home for the business side of being a creator — so you can spend less time managing and more time creating.

About

Sprout Affiliate

Manage your affiliate program or track your earnings as a creator. Store owners can oversee affiliates, approve orders, and manage payouts. Affiliates can monitor their performance, share links, and receive instant notifications on sales.

Highlights
  • Affiliate management for store owners
  • Earnings tracking for creators
  • Order approval and payout management
  • Referral link and discount code customization
  • Real-time sales notifications
  • Direct messaging with stores
Features
Read full description

Sprout Affiliate is the companion app for stores that run their affiliate program with Sprout Affiliate, and for the affiliates and creators who promote them. FOR STORE OWNERS Sign in from your Shopify admin with one tap. See every affiliate and what they are owed, approve applications and referral orders, run and undo payouts, edit programs, message affiliates, and change store settings. A home-screen widget keeps pending, to pay, and paid in sight. See what you have earned, share your link, and hear about a sale the moment it happens. EARNINGS AT A GLANCE Pending, approved, and paid totals, straight from the store's own numbers. YOUR LINK AND YOUR CODE Copy or share your referral link anywhere, edit your discount code, build a link to any product in the store, and request your own custom link ending. EVERY REFERRED ORDER Each referral with its date, products, commission, and status, so you always know what is still clearing and what is ready to be paid. PAYOUTS Your payout history batch by batch, with invoices, and a place to set how you get paid: PayPal, Venmo, bank transfer, check, or store credit, depending on what the store offers. MESSAGES Talk to the store directly, and see offers from other stores that invite you to their programs. NOTIFICATIONS A push notification the moment a referred order is credited to you. Sprout Affiliate is free. You need an affiliate account with a store that runs a Sprout Affiliate program; you join through that store's affiliate signup page, then sign in here.

Screenshots

Cruva Creators4 screens
Sprout Affiliate4 screens

Verdict

The call

The clearest difference is update cadence: Sprout Affiliate at every 2 days against Cruva Creators's every 3 weeks. Cruva Creators's advantage is ratings volume (13 vs 1). On price, rating, review sentiment and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 5.0 for Cruva Creators against 5.0 for Sprout Affiliate. That said, the two scores are not equally well evidenced: Cruva Creators has 13 ratings behind it against 1, so its average is the more settled of the two. Written reviews split almost evenly too, at 100% and 100% positive.

UpkeepUpdate frequency

Cruva Creators ships an update every 3 weeks, Sprout Affiliate every 2 days. The most recent releases landed on October 29, 2026 and October 20, 2026 respectively.

Scorecard2 real differences · 8 level
Cruva Creators versus Sprout Affiliate: the parameters behind the verdict, then further details
ParameterCruva CreatorsSprout Affiliate
PriceFreeFree
Rating5.0 (13 ratings)5.0 (1 ratings)
Positive reviews100.0% of reviews100.0% of reviews
Number of ratings13 — better1
Update frequencyEvery 3 weeksEvery 2 days — better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeFree
DevicesiPhone, iPadiPhone, iPad
Requires iOS16.4 — better17.0
Further details — not scored
Size62 MB16 MB
Age rating17+4+
DeveloperSurgify IncO10 Media LLC

Customer experience

Cruva Creators

All ratings13 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews7 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

Sprout Affiliate

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%
Written reviews1 reviews
Positive100.0%
Neutral0.0%
Negative0.0%

In-app purchases

None

Cruva Creators

No in-app purchases

None

Sprout Affiliate

No in-app purchases

Questions

Is Cruva Creators free?
Cruva Creators is free to download, with no in-app purchases.
Is Sprout Affiliate free?
Sprout Affiliate is free to download, with no in-app purchases.
Which has better reviews, Cruva Creators or Sprout Affiliate?
Cruva Creators and Sprout Affiliate are both rated 5.0 out of 5 on the App Store, from 13 and 1 ratings respectively.
Do Cruva Creators or Sprout Affiliate have ads?
Neither Cruva Creators nor Sprout Affiliate shows ads.
Which is updated more often, Cruva Creators or Sprout Affiliate?
Cruva Creators ships an update every 3 weeks, and Sprout Affiliate every 2 days. Most recently, Cruva Creators was updated on October 29, 2026 and Sprout Affiliate on October 20, 2026.

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