iA Writer vs Kaleida

iA Writer is the original Markdown writing app. Keep your hands on the keys and your mind in the text. No buttons, no popups, no title bar. Write first, format later. # Professional Text Tools iA Writer is not yet another layout program. It’s an app designed for writing and nothing else. iA Writer has less features and more focus. It doesn’t fill the screen with fonts, styles and toolbars. Every function deepens the focus. # Hyperfocus Focus Mode dims everything but the current sentence or paragraph, keeping you in the flow. It helps you re-feel, re-think, and re-write your text until it says exactly what you mean. # Authorship Did you write this? Or Claude? iA Writer tracks and shows what you wrote and what you pasted. Your words speak in black and white. AI stands out in technicolor. As you type, you make it your own. Don’t let AI speak for you. # The Elements of Style Cut noise, think clearly. Style Check flags clichés and clutter. You decide what to cut and what to keep. It helps you put everything in its right place. # Super Simple Structure text with Markdown. Embed links, photos, and tables, and see them in preview. Export to PDF, to Word, and to HTML. Your file stays in plain text and works everywhere. # Smart Keyboard Quick Search offers outline and fast access to other documents. The configurable ⌘-Key unlocks every function of the app. # The Original Writing App For 16 years, iA Writer has earned awards and praise. Four-time App of the Year winner and 2025 Apple Design Award finalist. Over three million writers have used it to focus on their words. “Beautiful. The gold standard for Markdown.” — John Gruber, creator of Markdown “A clean, simple and distraction-free environment for when you really need to focus on your words.” — The New York Times “A scalpel in a world of Swiss army knives. Powerful simplicity.” — The Guardian "Leaving life's mess for an ideal realm of words." — The New Yorker “Everything goes away except for the writing experience.” — Stephen Fry, actor and writer “It is tiny but it is huge. ” — Augusten Burroughs, bestselling author Try it for free for seven days. # Get in Touch Visit ia.net/writer for more information. Visit ia.net/writer/support for support and feedback.

FOR DECISIONS THAT MATTER The big decisions (should I take this job, should I start a company, should I switch to management) deserve more than lying awake overthinking. They deserve rigorous thinking. --- HOW IT WORKS Tell Kaleida what's on your mind. Answer a few quick questions. Get a personalized plan — a sequence of thinking tools tailored to your decision. Each tool takes a few minutes. You tap, rate, choose. Active thinking, not passive advice. --- 6 WAYS TO THINK IT THROUGH • Trade-offs: Clarify what you can live without • Pre-mortem: Surface the risks before you commit, so you’re not blindsided later • Options Map: Uncover options you haven’t considered • Values Check: Get clear on what matters most to you before you decide • Focus Lens: Zoom in on one angle and explore it deeply • Bias Flags: Check your blind spots --- WHAT YOU GET A Decision Brief — a living record that grows as you work through each step. Your options. Your priorities. Your reasoning. All in one place. And when you make the call, a Memento — a personal keepsake of the decision. What you chose, what you weighed, what you're betting on. Something to look back on years from now. --- WHO THIS IS FOR Kaleida works well for deciding on job offers, big moves, hard conversations. The decisions that shape your trajectory. If you've ever made a pros and cons list, asked a friend "what would you do?", or spiraled at 2am — this is the tool you've been missing. --- FREE AND PREMIUM TIERS Explore the tools for free with 100 credits each week. Subscribe to Kaleida Pro to unlock full decision journeys. Kaleida Pro is a recurring subscription that renews automatically. --- WHY PEOPLE LOVE KALEIDA - “I used Kaleida when deciding if I should quit my job. Friends gave me mixed advice and ChatGPT felt too generic, but Kaleida really understood my situation. It helped me decide without endless second-guessing. Game changer.” - “It feels like a real thought partner. Great tool for figuring out complicated situations.” --- Note: Kaleida uses AI to create personalized step-by-step plans, questions, and reflections. It's designed to increase clarity and to improve decision making, but it’s not a replacement for professional medical, legal, financial, or mental health advice. By downloading Kaleida, you confirm you understand that. --- By downloading Kaleida you agree to our terms of service and privacy policy and Apple's EULA: https://trykaleida.com/terms https://trykaleida.com/privacy https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Support: support@trykaleida.com --- Make choices that age well.