Comparison

IOM Highways Pro vs SmartCellar

Price, ratings, monetisation and update history for both apps, side by side β€” with what reviewers say about each.

Head to head
About

IOM Highways Pro

Navigate the Isle of Man's road network with real-time updates from electronic signs and traffic conditions. Plan your journeys efficiently and avoid congestion with live map data and instant notifications for sign changes.

Highlights
  • Live road sign feed
  • Real-time traffic map
  • Push notifications for sign changes
  • Journey planning
  • Congestion avoidance
Features
Read full description

Navigate the Isle of Man road network with confidence using the IOM Highways Pro app (formally the Read The Signs app) from the Isle of Man Department of Infrastructure. Stay informed about traffic conditions and potential issues before you hit the road with real-time updates from electronic road signs across the island. * Live Road Sign Feed: Access up-to-the-minute information from electronic signs to help you plan your journey efficiently. * Real-Time Traffic Map: View live traffic conditions on a detailed map to avoid congestion and delays. * Push Notifications: Subscribe to specific signs and receive instant push notifications when their information changes.

About

SmartCellar

Features
Read full description

SmartCellar app is a companion for the BeerTech SmartCellar system, a device that saves your venue money by regulating the times at which the cellar’s cooler is operational, whilst maintaining the correct Beer Storage Temperature. With the SmartCellar app, you can: β€’ Manage one or an unlimited number of SmartCellar installations β€’ Retrieve actual operational data wirelessly over Bluetooth β€’ Calculate estimated annual savings after inputting your price paid for electricity and chiller size β€’ Email savings reports to multiple e-mails from your phone

Screenshots

IOM Highways Pro2 screens
SmartCellar4 screens

Verdict

The call

The clearest difference is update cadence: SmartCellar at monthly against IOM Highways Pro's every 30 months. SmartCellar also leads on iOS requirement (12.0 vs 15.0). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS

CostPrice Β· In-app purchases Β· Ads Β· Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

IOM Highways Pro ships an update every 30 months, SmartCellar monthly. The most recent releases landed on October 23, 2026 and October 25, 2026 respectively.

Scorecard2 real differences Β· 6 level
IOM Highways Pro versus SmartCellar: the parameters behind the verdict, then further details
ParameterIOM Highways ProSmartCellar
PriceFreeFree
Positive reviews28.6% of reviewsβ€”
Update frequencyEvery 30 monthsMonthly β€” better
AdsNoNo
In-app purchasesNoNo
MonetizationFreeβ€”
DevicesiPhone, iPad, iPod β€” betteriPhone, iPod
Requires iOS15.012.0 β€” better
Further details β€” not scored
Size42 MB43 MB
Age rating4+12+
DeveloperAndy DumbellBEERTECH LTD

In-app purchases

None

IOM Highways Pro

No in-app purchases

None

SmartCellar

No in-app purchases

Questions

Is IOM Highways Pro free?
IOM Highways Pro is free to download, with no in-app purchases.
Is SmartCellar free?
SmartCellar is free to download, with no in-app purchases.
Do IOM Highways Pro or SmartCellar have ads?
Neither IOM Highways Pro nor SmartCellar shows ads.
Which is updated more often, IOM Highways Pro or SmartCellar?
IOM Highways Pro ships an update every 30 months, and SmartCellar monthly. Most recently, IOM Highways Pro was updated on October 23, 2026 and SmartCellar on October 25, 2026.

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