ZEISS Briefcase vs Frame Assist
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
ZEISS Briefcase
This app assists sales representatives in creating dynamic customer presentations for optical products and business solutions. It provides up-to-date information, interactive visuals, and business calculators to showcase benefits and impact.
- Dynamic customer presentations
- Visualize lens products and equipment
- Interactive and video-supported explanations
- Business calculators for impact analysis
- Access to up-to-date information
- Plan and prepare customer visits
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This app helps you to stage dynamic presentations to customers of ZEISS Vision Care. It supports you in visualising and explaining lens products, diagnostic tools & equipment’s and business solutions offered by ZEISS Vision Care. It is a simple and easy to use tool that · helps you work with always up-to-date information · allows you to present all supported materials with ease and share them with customers easily and instantly · let’s you present and explain complex topics with highly interactive and video-supported presentations · supports you to explain wearer & practice benefits · helps you to showcase the impact on your customer’s business with easy to use business calculators · gives you access to a vast library of information with no need to carry around heavy files and folders · helps you to plan & prepare customer visits · allows you to share feedback on all available materials and make annotations to all used materials · helps you to keep track of your performance
Frame Assist
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Frame comparison and selection tool for optical stores and optometrist offices. - Patients want to try new frames on but they can't see themself without their Rx glasses on? - Do you have customers in your optical practice trying to take selfies with different frames on? - They even ask you to take their pictures with new frames so they can see it with their Rx glasses on? This app is the solution. Simply install Frame Assist app on an iPad and mount next to the frame racks: ● Customers can take selfies with different frames on. ● They can clearly see their selfies with their Rx glasses. ● No more trying to see new frames in the mirror without their Rx glasses. ● Customer can easily email themselves or their family/friends for opinion. ● You will be able to lock the iPad so the customers cannot exit the app. The app is easy to use and to the point. Have a suggestion for improvement? Let us know and we will implement it in the app. ______________________________________________ About Subscription: • You may subscribe to our service for a free trial. This subscription auto-renews yearly at the specified price. • This subscription provides you full access to all our current and future optical calculators. • Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. • The account will be charged for renewal within 24-hours prior to the end of the current period. • Payment will be charged to your iTunes Account at confirmation of purchase. • You may manage the subscription and auto-renewal may be turned off by going to the user's Account Settings after purchase. • Any unused portion of a free trial period will be forfeited when you purchase the subscription. • Privacy policy: http://www.lens-shapers.com/privacy • Terms of use: http://www.lens-shapers.com/terms
Verdict
The clearest difference is in-app purchases: ZEISS Briefcase at none against Frame Assist's 2. ZEISS Briefcase also leads on ads (none vs shown). Frame Assist's advantage is iOS requirement (11.0 vs 14.0). On price, update cadence and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Frame Assist sells 2 in-app purchases, starting at $4.99 per month. ZEISS Briefcase asks for nothing beyond the download.
ZEISS Briefcase ships an update every 6 months, Frame Assist every 10 months. The most recent releases landed on June 10, 2026 and September 18, 2026 respectively.
| Parameter | ZEISS Briefcase | Frame Assist |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (2 ratings) — better | — |
| Number of ratings | 2 — better | — |
| Update frequency | Every 6 months — better | Every 10 months |
| Ads | No — better | Yes |
| In-app purchases | No — better | Yes |
| Monetization | Free | — |
| Devices | iPad | iPad |
| Requires iOS | 14.0 | 11.0 — better |
| Further details — not scored | ||
| Size | 121 MB | 18 MB |
| Age rating | 4+ | 4+ |
| Developer | bigtincan mobile pty ltd | Lens Shapers |
In-app purchases
ZEISS Briefcase
No in-app purchases
Frame Assist
- Frame Assist - Monthly3 Days trial$4.991 Month
- Frame Assist - Yearly3 Days trial$49.991 Year







