CoolerTags vs VIP
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
CoolerTags
This application assists businesses in creating and managing point-of-sale materials. It offers features for editing tags, saving work, and duplicating existing tags to streamline workflow.
- Create point-of-sale materials
- Manage retail tags
- Tag editor with save options
- Save and duplicate tags
- Save and add new tag
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CoolerTags TagPad application. CoolerTags facilitates the creation, and management, of retail point-of-sale materials. **An active CoolerTags account is required** Updates: v. 1.1.1 BUGFIX: -Fixed error that caused app to crash on load. -Fixed logo loading properly -Fixed recent projects section v. 1.0.6 BUGFIX: Fixed presentation bugs introduced with iOS 9. BUGFIX: Fixed error that caused projects in Root folder to crash on load. Updates: v. 1.0.3 BUGFIX: Resolves bug where modifying price of a tag created via Save and Duplicate modified the original and the duplicate tags. v. 1.0.2 *** ADDED USER FEATURE REQUESTS *** Tag Editor now contains two new save methods: 1) Save + Add New - This saves the current tag and begins a new tag without returning to the tag list. 2) Save + Duplicate - This saves the current tag and creates a duplicate of the current tag, retaining all user inputed tag information.
VIP
This business application enables beverage companies to manage orders, request signatures, conduct surveys, and access sales reports. It requires integration with VIP Route Accounting Software or VIP Supplier Reporting Services.
- Enter orders
- Add sign requests
- Take surveys
- View sales reports
- Requires VIP software integration
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****Requires a minimum VIP Beverage version of 13.14**** VIP - Sales is an application for beverage companies that allows you to enter orders, add sign requests, take surveys, and view sales reports. You must be using the VIP Route Accounting Software or VIP Supplier Reporting Services to use VIP Mobile.
Screenshots
Verdict
The clearest difference is rating: VIP at 5.0 against CoolerTags's 2.2. VIP also leads on review sentiment (38% vs 0%). CoolerTags's advantage is ratings volume (5 vs 1) and iOS requirement (9.0 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
VIP holds the better App Store score, 5.0 against 2.2. That said, the two scores are not equally well evidenced: CoolerTags has 5 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 0% of CoolerTags's written reviews are positive against 38% of VIP's.
Both ship on a similar rhythm, roughly every 3 weeks. The most recent releases landed on November 1, 2026 and November 2, 2026 respectively.
| Parameter | CoolerTags | VIP |
|---|---|---|
| Price | Free | Free |
| Rating | 2.2 (5 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 0.0% of reviews | 37.5% of reviews — better |
| Number of ratings | 5 — better | 1 |
| Update frequency | Every 3 weeks | Every 3 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPad | iPhone, iPad — better |
| Requires iOS | 9.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 15 MB | 85 MB |
| Age rating | 4+ | 17+ |
| Developer | Direct Solutions, L.L.C. | Vermont Information Processing, Inc |
Customer experience
CoolerTags
VIP
In-app purchases
CoolerTags
No in-app purchases
VIP
No in-app purchases









